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Sufyan Maan, M.Eng

@sufyanmaan27,369 subscribers

I write, hike mountains, build things, read biographies (entrepreneurs), simplify AI, & do 30-day challenges, sharing what actually works. | DM for collabs

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Jeff Bezos had a rule at Amazon. When the data and the anecdotes disagree, the anecdotes are usually right. He proved it in the most uncomfortable way. During a meeting, his team showed him the numbers. Customer service wait times were under 60 seconds. The dashboard looked clean. The metrics looked fine. But Bezos kept hearing complaints. Real customers saying they were waiting forever to get through. His team pushed back. The data says everything is fine. So Bezos picked up the phone. Right there In the middle of the meeting. Dialed Amazon's 1 800 customer service number. Put it on speaker. And they all just sat there. In silence 60 seconds passed. Nothing 2 minutes Nothing 5 minutes Nothing More than 10 minutes before someone picked up. 10x longer than the dashboard said. Nobody in that room said a word. He didn't yell. He didn't fire anyone. He just let the silence do the talking. That one phone call set off a chain reaction. They rebuilt how they measured wait times entirely. The old metric wasn't wrong. It was measuring the wrong thing. And that's the part nobody talks about. Bad data doesn't look like bad data. It looks like a clean dashboard. It looks like a green number. It looks like everything is pretty fine. The most dangerous metric in your business isn't the one that's red. It's the one that's pretty good to go when it shouldn't be. Your customers are telling you something right now. It's probably not showing up in your reports. The only way to find it is to pick up the phone, doing the experiment, learning/finding yourself. You have to seek truth!! Video Credit: Lex Fridman Podcast

Sufyan Maan, M.Eng

13,428 views • 2 months ago

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