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BILLIONAIRE UNIVERSITY - Learn from CEO’s & Icons. Part of BILLIONAIRE COLLECTION | In association with @billionmagazine, @ceolawrence.

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27-year-old Elon Musk paid $200 a month for a leaky roof office and slept in it because it was cheaper than an apartment. Summer of 1995, no money, no income, so he showered at the YMCA for 4 months and worked out of the nastiest place you can imagine. The office had 1 hidden advantage an internet provider sat on the floor below, so he drilled a hole in the concrete and plugged straight into their server for near-free bandwidth. He couldn’t afford a Cisco T1 router either, so he read a white paper and wrote an emulator, skipped the web server entirely to save CPU cycles, read port 8080 directly, and coded the first national maps, directions and yellow pages on the internet that summer in C with a little C++. The company was Zip2 online city guides, where to eat, how to get around. By 1998 CBS came to film the vintage Jaguar, the 6-figure salary, the dog, the house, the girlfriend, and a market Microsoft had tried to enter and failed. Then the reporter asked the standard 1998 question where is the internet going? The 27-year-old answered like he’d already seen the ending: “The internet is the superset of all media. Print, radio, broadcast all of it folds into the internet. It’s the first two-way medium that’s intelligent, where consumers choose what they see and when they see it.” That was 28 years ago and he was describing a feed. A year later Zip2 sold for $307M, the money became X com, X com became PayPal, and PayPal became rockets. It all started with a drill and the server downstairs.

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