2/ TikTok in China is turning luxury upside down.

China just destroyed the $400B global BIG luxury Brands market in a week. Sales are plummeting for LV, Gucci, Hermès, Chanel Chinese creators are exposing the truth... Thread🧵

1/ What used to be a thousands ? Now revealed as a Few $hundreds factory product. Same design Same Materials Same stitching Just without the logo

3/ Luxury pricing = 90% brand cost only 10% Product cost

If you're an entrepreneur , you need to know about @MeetGamma the ultimate presentation tool. It will save you hours of work See how fast turned an article into a full presentation on the "15 Global Luxury Brands"

4/ Gen Z in China no longer dreams of Hermès.

5/ Deckers only 10$

6/ Sephora

7/ watch this

8/ why pay only for logo

9/ The “old luxury” is dying. The new luxury? Still being defined.

10/ One thing’s for sure: This direct access to factory prices can reshaped the global market forever.

I hope you enjoyed and found this thread helpful - Follow @Zoya_ai for more - Like, and share the first below post with your friends for support and Bookmark for your future reference!

Growing challenges for TikTok and emerging alternatives Here's why TikTok is banned in different countries