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An app that identifies rocks is doing $800K/month. Let that sink in. It's not a better product than yours. It's better distribution. Here's the exact system these "dumb" apps are running while most founders are still tweaking their onboarding for the 12th time: They flood paid ads with content.... Hundreds of Facebook ads running simultaneously. But here's the part people miss. They don't pay for unproven content. They get creators to submit videos on a pay-per-results basis, watch what performs organically, then take the winners straight to paid. Zero wasted spend. Zero guessing. Then the onboarding does the heavy lifting. Before users ever see the paywall, they've answered 5-10 questions about their goals and problems. By the time the paywall shows up, they've already sold themselves. And when the paywall does show up? It's a hard one. No skip button. No freemium. Opt into the free trial or leave. When I ran this exact model on Puff Count, roughly 33% of installs converted after a survey-gated hard paywall. A rock-identifying app is printing $800K/month because it nailed distribution, not because identifying rocks is a genius idea. Marketing is 95% of this game. What's stopping you from running the same system? Comment "ROCK" and I'll send you the full breakdown.show more

Steven

40,385 subscribers

10,939 Aufrufe • vor 1 Monat •via X (Twitter)

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33 Kommentare

Profilbild von Steven

Stevenvor 1 Monat

Every other creator platform asks you to pay before you see the content. Posted flips that. Creators make it first, for free, and you only pay for what you actually like.

Profilbild von sagidev

sagidevvor 1 Monat

legit the moment you said anything about posted it made me close the video. this kind of shameless ads make me avoid the tool far far away

Profilbild von Balaji Nagisetty

Balaji Nagisettyvor 1 Monat

ROCK

Profilbild von hellboy

hellboyvor 1 Monat

Rock

Profilbild von AppLaunchpad UI Animations

AppLaunchpad UI Animationsvor 1 Monat

ROCK

Profilbild von John Berenstain

John Berenstainvor 1 Monat

Rock

Profilbild von Peter Thornton

Peter Thorntonvor 1 Monat

ROCK

Profilbild von MarX

MarXvor 1 Monat

how do you know how much it makes?

Profilbild von Amit Solanki

Amit Solankivor 1 Monat

The uncomfortable B2B version, distribution still beats product, but B2B distribution isn't flooding channels, it's access to a specific 200 people. You can't brute-force a VP's attention the way a consumer app brute-forces the App Store.

Profilbild von Anurag Nishad

Anurag Nishadvor 1 Monat

This is such a good reminder that distribution can matter more than the idea itself 😭 You can have the best app in the world, but if nobody sees it, it doesn’t matter. Definitely need to focus more on marketing. 🔥

Profilbild von だー

だーvor 1 Monat

Rock

Profilbild von markchoy

markchoyvor 1 Monat

Rock

Profilbild von volya

volyavor 1 Monat

what if tiktok's algorithm quietly trains pet rock videos, minting accidental demand that mainstream apps will chase for free?

Profilbild von Atishay Pali

Atishay Palivor 1 Monat

Rock

Profilbild von sunnyzrockin

sunnyzrockinvor 1 Monat

Rock

Profilbild von Andrea 'Rhinoheart' Bindi

Andrea 'Rhinoheart' Bindivor 1 Monat

ROCK

Profilbild von Eric Knouse

Eric Knousevor 1 Monat

Rock

Profilbild von Monchere

Moncherevor 1 Monat

ROCK

Profilbild von Roland Ochube

Roland Ochubevor 1 Monat

Rock

Profilbild von Mr. Raymond $68K

Mr. Raymond $68Kvor 1 Monat

ROCK

Profilbild von Flavio Quaranta

Flavio Quarantavor 1 Monat

ROCK

Profilbild von Brjan | AI Builder

Brjan | AI Buildervor 1 Monat

sometimes it’s just about getting in front of the right eyes

Profilbild von Alex Lorenzo

Alex Lorenzovor 1 Monat

He's selling his tool others printing money as the money maker 😂😂

Profilbild von Durga

Durgavor 1 Monat

Rock

Profilbild von Ahmed Karrar

Ahmed Karrarvor 1 Monat

ROCK

Profilbild von Aaraj Yousuf

Aaraj Yousufvor 1 Monat

Rock

Profilbild von Jayaraj G Talawar

Jayaraj G Talawarvor 1 Monat

Rock

Profilbild von AppNetwork

AppNetworkvor 1 Monat

'ROCK'

Profilbild von Bruno Verçosa

Bruno Verçosavor 1 Monat

Rock

Profilbild von Nocterms

Noctermsvor 1 Monat

ROCK

Profilbild von Gowrish

Gowrishvor 1 Monat

Rock

Profilbild von Fortytwo

Fortytwovor 1 Monat

rock

Profilbild von Stefan 🧑‍💻

Stefan 🧑‍💻vor 1 Monat

Rock

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this dude 5x'd his conversion rate by making his onboarding LONGER. like way wayyyy longer! went from 20 screens (3% trial conversion) to a 10-15 minute onboarding flow (15% trial conversion). his app now does $40K/month. the psychology: loss aversion. by the time users hit the paywall, they've already invested 10+ minutes answering questions about themselves. they think "might as well give it a shot." every screen before the paywall is just building the case for why you should pay. an app is nothing more than a sales funnel.

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David Sacks on why founders get distribution wrong “The biggest mistake I see these days is brilliant founders who are brilliant product people, but they haven't thought about how they're going to make their product grow. They launch their product and it's like crickets chirping.” Having a technique that gets you to scale is very important. “If you're going to have a breakout startup, you've really got to think about how you're going to innovate on distribution, not just product.” What’s tricky about this is what he calls The Law of Distribution Arbitrage: “Successful distribution techniques are copied until they are no longer effective. Think about SEO. The first people to use that technique got a lot of traffic from Google. Then, a whole bunch of people started doing it and they started gaming the system. Eventually, Google did their notorious Panda release and everyone using SEO basically lost traffic.” Friend virality is another example: “If you look at Facebook, the friend virality was very powerful in the early days. Then people got sick of the spam and stopped paying attention… So the techniques that work initially to get distribution don't stay working because everyone copies them until the channels are spammed to death.” Video source: Draper University (2014)

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the biggest advantage in business used to be money. then it became distribution. now it's speed. a year ago, building an app (even with ai) was a headache. you needed developers. designers. weeks of work. and a budget that most indie devs don't have. which means you had to spend more time - learning, trying, fixing. today, i can have an app live in minutes with superapp ai. then create ads for it with arcads a few minutes later. not mockups. not concepts. actual assets ready to ship. that's a pretty crazy change when you stop and think about it. for the first time, building software is starting to feel easy. the hard part isn't creating the product anymore. it's getting people to care. which means the game is changing. the winners won't be the people who can build. soon almost everyone will be able to build. the winners will be the people with the best ideas and the best distribution. the people who can test faster. learn faster. and ship faster. when one founder is running 50 experiments while another is still planning the first one, you know who will fail faster and get up and this is the worst these tools will ever be. next year's models will be smarter. faster. cheaper. building apps will get easier. creating ads will get easier. distribution will get easier. things that feel crazy today will feel normal. and things that feel impossible today will probably become a button. i don't think most people have fully processed how big this shift is. we're moving into a world where turning an idea into a product is becoming a cakewalk. from there, everything comes down to execution. and speed compounds.

the biggest advantage in business used to be money. then it became distribution. now it's speed. a year ago, building an app (even with ai) was a headache. you needed developers. designers. weeks of work. and a budget that most indie devs don't have. which means you had to spend more time - learning, trying, fixing. today, i can have an app live in minutes with superapp ai. then create ads for it with arcads a few minutes later. not mockups. not concepts. actual assets ready to ship. that's a pretty crazy change when you stop and think about it. for the first time, building software is starting to feel easy. the hard part isn't creating the product anymore. it's getting people to care. which means the game is changing. the winners won't be the people who can build. soon almost everyone will be able to build. the winners will be the people with the best ideas and the best distribution. the people who can test faster. learn faster. and ship faster. when one founder is running 50 experiments while another is still planning the first one, you know who will fail faster and get up and this is the worst these tools will ever be. next year's models will be smarter. faster. cheaper. building apps will get easier. creating ads will get easier. distribution will get easier. things that feel crazy today will feel normal. and things that feel impossible today will probably become a button. i don't think most people have fully processed how big this shift is. we're moving into a world where turning an idea into a product is becoming a cakewalk. from there, everything comes down to execution. and speed compounds.

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Bro this guy is printing money selling a free diabetes ebook found a store called "diabetes notes" 130 ads running, been seeing them for 6 months straight, 50k visitors a month on their site. completely faceless. grabs recipes from tiktok, films his physical book, but it's actually a digital ebook. sells it for $0 upfront then stacks upsells and shipping fees behind it. now here's where it gets interesting. i think this is the same person running the photography store and the risen art store. found around 10 stores with the exact same design, same funnel structure, same offer just dropped into a different niche each time. all of them running hundreds of ads for 6+ months. if it's one guy the strategy is just: pick a niche, build an ebook, set up the funnel, repeat. that's it. or people are just copying the model and jumping into new niches. either way someone is eating. the product almost doesn't matter. digital products work in every niche right now. health, art, photography, fitness same playbook, different audience. if you're sleeping on this you already know what to do.

Bro this guy is printing money selling a free diabetes ebook found a store called "diabetes notes" 130 ads running, been seeing them for 6 months straight, 50k visitors a month on their site. completely faceless. grabs recipes from tiktok, films his physical book, but it's actually a digital ebook. sells it for $0 upfront then stacks upsells and shipping fees behind it. now here's where it gets interesting. i think this is the same person running the photography store and the risen art store. found around 10 stores with the exact same design, same funnel structure, same offer just dropped into a different niche each time. all of them running hundreds of ads for 6+ months. if it's one guy the strategy is just: pick a niche, build an ebook, set up the funnel, repeat. that's it. or people are just copying the model and jumping into new niches. either way someone is eating. the product almost doesn't matter. digital products work in every niche right now. health, art, photography, fitness same playbook, different audience. if you're sleeping on this you already know what to do.

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86,804 Aufrufe • vor 6 Monaten

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Caleb Hammer says you don’t need formal qualifications to give simple personal finance and budgeting advice. "A criticism I get a lot is that I'm not qualified. But there's no degree in personal finance and budgeting. That's not a thing. There are certifications, you can be an accountant or investment advisor, but for what we do there is no certification. It's so simple. Spend less than you make. That's it." "The show is chaotic, it's a mess, Springer energy, but oftentimes it's a wake-up call. People reflect on it and they're afraid of being embarrassed on the follow-up. They want to get their shit together. A big part of it is they don't want to come back on and look like they didn't do anything." "Most people follow up because they were fans of the show before they came on and our onboarding is so thorough that people aren't too upset going into it."

Tig

44,406 Aufrufe • vor 2 Monaten

.John Coogan says the recent reporting on Meta's 'tokenmaxxing' is less of a sign of bad incentives at the company, and more of a tell about its potential strategy for more vertical integration: "I think it makes clearer the strategy with MSL. Because it's clear that they're spending hundreds of millions of dollars on this, just for internal code-gen tooling — like, running their business." "They are going to spend an inordinate amount of money on frontier inference, and so [by] training a model there, they will be able to amortize the training cost of the next model they build not just over, 'Can they get a product out that goes viral and becomes its own standalone chat app that people pay for.'" "Just on the internal usage, they could be running a multi-billion-dollar token bill that they would have to pay another lab. And so if they develop that internally, it's pure vertical integration." "And then you also have everything that's happening on the actual ad targeting and content delivery side..." "The big question has been like, 'Is Meta going to be able to launch an entirely new AI product like Vibes or something like that?'" "And this is a data point that, to me, says they don't need to. Because just from a pure vertical integration [perspective], the investment in MSL can pencil out."

.John Coogan says the recent reporting on Meta's 'tokenmaxxing' is less of a sign of bad incentives at the company, and more of a tell about its potential strategy for more vertical integration: "I think it makes clearer the strategy with MSL. Because it's clear that they're spending hundreds of millions of dollars on this, just for internal code-gen tooling — like, running their business." "They are going to spend an inordinate amount of money on frontier inference, and so [by] training a model there, they will be able to amortize the training cost of the next model they build not just over, 'Can they get a product out that goes viral and becomes its own standalone chat app that people pay for.'" "Just on the internal usage, they could be running a multi-billion-dollar token bill that they would have to pay another lab. And so if they develop that internally, it's pure vertical integration." "And then you also have everything that's happening on the actual ad targeting and content delivery side..." "The big question has been like, 'Is Meta going to be able to launch an entirely new AI product like Vibes or something like that?'" "And this is a data point that, to me, says they don't need to. Because just from a pure vertical integration [perspective], the investment in MSL can pencil out."

TBPN

32,654 Aufrufe • vor 5 Monaten

LAWRENCE LEPARD: "This is one of the best investment opportunities out there. It actually is the best in my opinion, if you can handle the volatility... having a zero allocation to it is just absolutely nuts." "When you buy into a network that's going to get adopted by everybody, the returns are just insane. My opinion is that Bitcoin is the monetary network of the future." "...And when it is... guess what, these are 5 million a coin or more." "The people that run the government, their major goal is to keep themselves in power and to keep the system running. They don't care about inflation. They say they do, but they don't. And they lie to us about that. And we know that if and when the sharp end of the stick comes for them, they're going to print the money to keep things going."

LAWRENCE LEPARD: "This is one of the best investment opportunities out there. It actually is the best in my opinion, if you can handle the volatility... having a zero allocation to it is just absolutely nuts." "When you buy into a network that's going to get adopted by everybody, the returns are just insane. My opinion is that Bitcoin is the monetary network of the future." "...And when it is... guess what, these are 5 million a coin or more." "The people that run the government, their major goal is to keep themselves in power and to keep the system running. They don't care about inflation. They say they do, but they don't. And they lie to us about that. And we know that if and when the sharp end of the stick comes for them, they're going to print the money to keep things going."

Simply Bitcoin

32,186 Aufrufe • vor 2 Monaten

A man who understands universal laws does not walk into a courtroom like everybody else He walks in watching the energy That is the difference Most people are still walking around in 2026 thinking life is random They mock cause and effect They laugh at energy They see the same pattern happen 15 times and still go “Wow, that’s crazy. What a coincidence” No, brother That is not a coincidence That is the invoice That is the receipt That is the universe saying, “You thought I forgot?” And this is the funny part Universal law does not need you to believe in it Karma does not need your consent Cause and effect does not pause because you are confused People ignore the signs, disrespect the pattern, violate the energy… then act shocked when life pulls up with perfect timing And even after they get humbled, they still do not clock what happened They just sit there like “Why does this always happen to me?” Because you keep playing dumb with laws that are older than your opinions

A man who understands universal laws does not walk into a courtroom like everybody else He walks in watching the energy That is the difference Most people are still walking around in 2026 thinking life is random They mock cause and effect They laugh at energy They see the same pattern happen 15 times and still go “Wow, that’s crazy. What a coincidence” No, brother That is not a coincidence That is the invoice That is the receipt That is the universe saying, “You thought I forgot?” And this is the funny part Universal law does not need you to believe in it Karma does not need your consent Cause and effect does not pause because you are confused People ignore the signs, disrespect the pattern, violate the energy… then act shocked when life pulls up with perfect timing And even after they get humbled, they still do not clock what happened They just sit there like “Why does this always happen to me?” Because you keep playing dumb with laws that are older than your opinions

𝗘𝗟🐕⚒️👁️⃤

21,014 Aufrufe • vor 4 Monaten

THIS IS HOW THE AI BUBBLE ENDS Here is how it all comes together Three companies are about to go public at the same time: - SpaceX - OpenAI - Anthropic Why does this matter? Because when they enter the market, they bring $200 billion of new supply all at once And here's the question nobody is asking Where does that $200 billion come from? Funds don't print cash. They sell what already won And you can probably guess what that means They start selling the winners they've been holding for years NVIDIA first. Then Micron. Then every AI name that ran When the leaders get sold - the index follows. No exceptions And we've seen this before Remember the COVID bubble Back then the same thing happened - hype IPOs flooded the market, funds rotated out of winners, and everything that ran the hardest came down the fastest The AI crowd is bigger this time. The exit is smaller Watch the IPO calendar. That's your only warning NOTIFS ON!

THIS IS HOW THE AI BUBBLE ENDS Here is how it all comes together Three companies are about to go public at the same time: - SpaceX - OpenAI - Anthropic Why does this matter? Because when they enter the market, they bring $200 billion of new supply all at once And here's the question nobody is asking Where does that $200 billion come from? Funds don't print cash. They sell what already won And you can probably guess what that means They start selling the winners they've been holding for years NVIDIA first. Then Micron. Then every AI name that ran When the leaders get sold - the index follows. No exceptions And we've seen this before Remember the COVID bubble Back then the same thing happened - hype IPOs flooded the market, funds rotated out of winners, and everything that ran the hardest came down the fastest The AI crowd is bigger this time. The exit is smaller Watch the IPO calendar. That's your only warning NOTIFS ON!

bee🐝

51,298 Aufrufe • vor 4 Monaten

An entire empire was overthrown over a two percent tax on a breakfast beverage. Look at what you tolerate now. You are taxed when you earn it. Taxed when you spend it. Taxed when you save it. Taxed when you invest it. And when you die, they tax whatever is left. That is not a system. That is a harvest. You commute in a car you paid sales tax to buy. You drive it on roads you were already taxed to build. You fill it with gas taxed by the gallon. When you sell that car, the next buyer pays sales tax on it again. The same car. Taxed every time it changes hands. You arrive at a job where your salary is cut before it ever touches your hands. If you work for yourself, you pay both sides. Two people on paper. Neither one keeps what they earned. Then you go home. Every bill you open has a government standing behind it with its hand out. You buy a house with money they already took their share of. Then they charge you property tax on it every year for the rest of your life. You want to renovate your own kitchen. You need a permit. You want to build a deck on your own land. You need a permit. You pay for the property. Then you pay for permission to use it. Stop paying property tax and they seize your home. Not because you missed a mortgage payment. Because you missed a payment to the government for the privilege of keeping what is already yours. You do not own your home. You rent it from the state. If you leave something behind for your children, they are taxed on what you were already taxed to earn. The same wealth. Taxed at every stage of your life. Then taxed one final time because you had the audacity to die. They found a way to monetize your absence. We are told this is the price of civilization. It is not. It is architecture. The most effective prison ever built is the one where the inmates believe they are free. They did not take your freedom. They priced you out of it. If you kept the full value of your labor, you would be free within years. Not decades. Years. The system cannot allow that. A machine built on consumption needs a consumer that never stops. You did not sign a social contract. You were assigned one. Now pay attention. They spent decades perfecting the extraction of your productivity. Now they are building the technology to replace you. AI is not coming for your job because corporations are greedy. It is coming because a system that already takes half your output just realized it can take all of it. Without needing you in the equation. You were never the point of this arrangement. You were the input. And the moment they engineer a cheaper one, you become a rounding error on a quarterly earnings call. They did not build AI to free you. They built it to finish what the tax code started. It was never about the tea. It was about the precedent. Today we hand over half our waking lives and thank them for the potholes. You do not live in a free economy. You live in a subscription you never signed up for. And the penalty for canceling is everything you have.

An entire empire was overthrown over a two percent tax on a breakfast beverage. Look at what you tolerate now. You are taxed when you earn it. Taxed when you spend it. Taxed when you save it. Taxed when you invest it. And when you die, they tax whatever is left. That is not a system. That is a harvest. You commute in a car you paid sales tax to buy. You drive it on roads you were already taxed to build. You fill it with gas taxed by the gallon. When you sell that car, the next buyer pays sales tax on it again. The same car. Taxed every time it changes hands. You arrive at a job where your salary is cut before it ever touches your hands. If you work for yourself, you pay both sides. Two people on paper. Neither one keeps what they earned. Then you go home. Every bill you open has a government standing behind it with its hand out. You buy a house with money they already took their share of. Then they charge you property tax on it every year for the rest of your life. You want to renovate your own kitchen. You need a permit. You want to build a deck on your own land. You need a permit. You pay for the property. Then you pay for permission to use it. Stop paying property tax and they seize your home. Not because you missed a mortgage payment. Because you missed a payment to the government for the privilege of keeping what is already yours. You do not own your home. You rent it from the state. If you leave something behind for your children, they are taxed on what you were already taxed to earn. The same wealth. Taxed at every stage of your life. Then taxed one final time because you had the audacity to die. They found a way to monetize your absence. We are told this is the price of civilization. It is not. It is architecture. The most effective prison ever built is the one where the inmates believe they are free. They did not take your freedom. They priced you out of it. If you kept the full value of your labor, you would be free within years. Not decades. Years. The system cannot allow that. A machine built on consumption needs a consumer that never stops. You did not sign a social contract. You were assigned one. Now pay attention. They spent decades perfecting the extraction of your productivity. Now they are building the technology to replace you. AI is not coming for your job because corporations are greedy. It is coming because a system that already takes half your output just realized it can take all of it. Without needing you in the equation. You were never the point of this arrangement. You were the input. And the moment they engineer a cheaper one, you become a rounding error on a quarterly earnings call. They did not build AI to free you. They built it to finish what the tax code started. It was never about the tea. It was about the precedent. Today we hand over half our waking lives and thank them for the potholes. You do not live in a free economy. You live in a subscription you never signed up for. And the penalty for canceling is everything you have.

Dustin

27,930 Aufrufe • vor 5 Monaten

David david friedberg says we need to close tax loopholes: "Literally everyone's going to hate me over this, but it's the only way." "Any time there's a loophole that lets people transfer one asset for another without paying tax on the gain, because it's called a tax-free transfer, you have to cut all that." "If you don't cut all that, then people are compounding value without paying taxes when they're realizing value along the way." "That's what's unfair about the tax code today. If you invest in a company, a startup, and it goes well, it's not really fair for you to take the money you just made in that startup and not pay your tax and go buy another stock and keep growing your value." "And for the inheritance tax, there should be a step-up." "People don't realize this, but this is another problem, which is if you die and you have a large asset base, your inheritors get to use the original, the value transfers, and they get the step-up on their basis." "So now when they ultimately sell, no one paid the delta between what you paid and what they got it at. No one paid that tax." "But none of it matters if we don't stop the wasteful spending on housing, education, and healthcare."

David david friedberg says we need to close tax loopholes: "Literally everyone's going to hate me over this, but it's the only way." "Any time there's a loophole that lets people transfer one asset for another without paying tax on the gain, because it's called a tax-free transfer, you have to cut all that." "If you don't cut all that, then people are compounding value without paying taxes when they're realizing value along the way." "That's what's unfair about the tax code today. If you invest in a company, a startup, and it goes well, it's not really fair for you to take the money you just made in that startup and not pay your tax and go buy another stock and keep growing your value." "And for the inheritance tax, there should be a step-up." "People don't realize this, but this is another problem, which is if you die and you have a large asset base, your inheritors get to use the original, the value transfers, and they get the step-up on their basis." "So now when they ultimately sell, no one paid the delta between what you paid and what they got it at. No one paid that tax." "But none of it matters if we don't stop the wasteful spending on housing, education, and healthcare."

Molly O’Shea

30,015 Aufrufe • vor 2 Monaten