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App visibility issue in action: App released this week. Appears in recommended search list Doesn’t appear in search results App Store Ads saves the day

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Adam Lyttle

55,747 subscribers

44,217 views • 2 months ago •via X (Twitter)

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The new Product Page Header image in the App Store will not matter. First you need users to actually want to enter your App Store listing. And the reality is that a lot of users NEVER enter the listing. They search for something, see the app in the search results and download it directly from there. So the important update here is the new Search Results image. It's an app banner inside the App Store search results. And you should think about it as a persuasive ad. COPYWRITING will be what matters. Not the fancy "branding". Users are searching because they want an answer to something. Your creative needs to give them that answer immediately. And this becomes even more important with Apple Ads. You can pay to appear for the keyword, but your creative still needs to convince the user that your app is the answer they were searching for.
0:11

The new Product Page Header image in the App Store will not matter. First you need users to actually want to enter your App Store listing. And the reality is that a lot of users NEVER enter the listing. They search for something, see the app in the search results and download it directly from there. So the important update here is the new Search Results image. It's an app banner inside the App Store search results. And you should think about it as a persuasive ad. COPYWRITING will be what matters. Not the fancy "branding". Users are searching because they want an answer to something. Your creative needs to give them that answer immediately. And this becomes even more important with Apple Ads. You can pay to appear for the keyword, but your creative still needs to convince the user that your app is the answer they were searching for.

Teodora @DesignerAnts

49,943 views • 8 days ago

Global outreach is needed for adoption. In the first 2 days of zk Search on the App Store. We have amassed downloads from over 40 different countries! The world wants privacy applications. Try zk Search our private AI search on the App Store today!
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Global outreach is needed for adoption. In the first 2 days of zk Search on the App Store. We have amassed downloads from over 40 different countries! The world wants privacy applications. Try zk Search our private AI search on the App Store today!

zKML

100,873 views • 1 year ago

In the latest iOS update the all app search doesn’t bring up the keyboard so you can’t actually search anymore My phone gets worse with every single update they put out
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In the latest iOS update the all app search doesn’t bring up the keyboard so you can’t actually search anymore My phone gets worse with every single update they put out

Rhys

214,506 views • 5 months ago

Learn to request, play, and track video ads in your Flutter app 🎦 In this video tutorial, learn how to implement VAST ads in your Flutter app using the Interactive Media Ads plugin →
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Learn to request, play, and track video ads in your Flutter app 🎦 In this video tutorial, learn how to implement VAST ads in your Flutter app using the Interactive Media Ads plugin →

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11,660 views • 1 year ago

this video got 321K views with the GPT search method, search a question related to what your app solves, and then show your app. free downloads + revenue
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this video got 321K views with the GPT search method, search a question related to what your app solves, and then show your app. free downloads + revenue

Ernesto Lopez

123,932 views • 4 months ago

QuickSwap is now live on Base App 🟦 Search for QuickSwap in the Base App now to experience an ultra smooth DeFi experience on Base.
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QuickSwap is now live on Base App 🟦 Search for QuickSwap in the Base App now to experience an ultra smooth DeFi experience on Base.

QuickSwap 🐲 DragonFi 2.0

10,295 views • 2 months ago

Searched “instant loan” in App Store. 7 out of 8 Top Organic Results including the Ad are #FakeLoanApps 🚨 One of these is #2 Finance App in 🇮🇳 Pinch yourself 🤏
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Searched “instant loan” in App Store. 7 out of 8 Top Organic Results including the Ad are #FakeLoanApps 🚨 One of these is #2 Finance App in 🇮🇳 Pinch yourself 🤏

Babu

13,899 views • 1 year ago

A $1,000,000 home is hiding in our Big Game commercial. The Great American Home Search is officially live in the Redfin app. Ends 2/10.
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A $1,000,000 home is hiding in our Big Game commercial. The Great American Home Search is officially live in the Redfin app. Ends 2/10.

Redfin

39,606 views • 6 months ago

We are still LIVE talking SPORTS AND STUFF on the iHeart Radio App! Search “97.3 The Game” as seen in this video or use this link👇
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We are still LIVE talking SPORTS AND STUFF on the iHeart Radio App! Search “97.3 The Game” as seen in this video or use this link👇

Fox Sports 920

51,064 views • 10 months ago

A RANDOM STUDENT CREATED A VIRAL TANNING APP AND NOW MAKES 36K/MONTH the app store is paying $36,000 a month to solo developers shipping utility apps. no team. no funding. no office. the niche is keyword arbitrage. find what people search for, build the exact solution, own the keyword. real numbers from real portfolios: stamp identifier app - $3,200/month sleep tracker niche - $4,800/month 12 apps averaging $500-3,000/month = $36K BEFORE: one app used to take 3 months. designer, backend dev, iOS engineer, product manager. $80,000 minimum to ship. NOW: it's one prompt to Claude Code - working app in days. you describe the feature, Claude builds the logic, RevenueCat handles the billing, App Store handles distribution. the trick isn't the coding. it's the keyword filter. popularity 40–70. difficulty under 60. fewer than 4 competitors with 100+ ratings. that's your $500/month app waiting to be built. app store search drives 75% of all downloads. youtube doesn't care who made the video - app store doesn't care who wrote the code. it cares if the keyword matches the search. the barrier used to be the engineer. now the barrier is who validates the keyword first and hits submit. $60/month in tools. one weekend per app. portfolio of 15 = $36K/month. full keyword filter, Claude prompts, and App Store submission playbook below
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A RANDOM STUDENT CREATED A VIRAL TANNING APP AND NOW MAKES 36K/MONTH the app store is paying $36,000 a month to solo developers shipping utility apps. no team. no funding. no office. the niche is keyword arbitrage. find what people search for, build the exact solution, own the keyword. real numbers from real portfolios: stamp identifier app - $3,200/month sleep tracker niche - $4,800/month 12 apps averaging $500-3,000/month = $36K BEFORE: one app used to take 3 months. designer, backend dev, iOS engineer, product manager. $80,000 minimum to ship. NOW: it's one prompt to Claude Code - working app in days. you describe the feature, Claude builds the logic, RevenueCat handles the billing, App Store handles distribution. the trick isn't the coding. it's the keyword filter. popularity 40–70. difficulty under 60. fewer than 4 competitors with 100+ ratings. that's your $500/month app waiting to be built. app store search drives 75% of all downloads. youtube doesn't care who made the video - app store doesn't care who wrote the code. it cares if the keyword matches the search. the barrier used to be the engineer. now the barrier is who validates the keyword first and hits submit. $60/month in tools. one weekend per app. portfolio of 15 = $36K/month. full keyword filter, Claude prompts, and App Store submission playbook below

kiosa

96,768 views • 2 months ago

It feels like Apple is deliberately burying the 𝕏 app on the App Store I've been browsing the App Store for the past week, and not even once did I see the 𝕏 app on the home page or in any featured list The 𝕏 app isn't featured anywhere despite having a massive user base and download numbers Even in the Social Networking category where 𝕏 is supposed to rank at the top... you won't find it. I checked most categories and couldn't see the 𝕏 app anywhere, which is something Apple highly controls through its editorial team. The only possible way you can find the 𝕏 app on the App Store is by manually searching for it. This is insane... This feels like nothing but a deliberate attack on 𝕏, trying to suppress the app
0:17

It feels like Apple is deliberately burying the 𝕏 app on the App Store I've been browsing the App Store for the past week, and not even once did I see the 𝕏 app on the home page or in any featured list The 𝕏 app isn't featured anywhere despite having a massive user base and download numbers Even in the Social Networking category where 𝕏 is supposed to rank at the top... you won't find it. I checked most categories and couldn't see the 𝕏 app anywhere, which is something Apple highly controls through its editorial team. The only possible way you can find the 𝕏 app on the App Store is by manually searching for it. This is insane... This feels like nothing but a deliberate attack on 𝕏, trying to suppress the app

X Freeze

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Whoa, you can now set headers for your app store connect page, and replace your screenshots on search results with a banner And both can be an image or video
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Whoa, you can now set headers for your app store connect page, and replace your screenshots on search results with a banner And both can be an image or video

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Nicolás Maduro captured, 𝕏 becomes the first news app on the App Store in Venezuela Elon Musk:
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Nicolás Maduro captured, 𝕏 becomes the first news app on the App Store in Venezuela Elon Musk:

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New mini character update (v1.5.5) is now available on the App Store and Google Play. It may take a few minutes to appear on the App Store, as it was just released. This update helps pave the way for the next major update coming later this month.
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Do you struggle with skipping to the good part of the video? 👀 ▶ ──🔘── 19:19 We're piloting the ability to search within videos on your phone's Search app. Just type in your query using the ‘Search in video’ feature & find exactly what you’re looking for. #GoogleForIndia
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Do you struggle with skipping to the good part of the video? 👀 ▶ ──🔘── 19:19 We're piloting the ability to search within videos on your phone's Search app. Just type in your query using the ‘Search in video’ feature & find exactly what you’re looking for. #GoogleForIndia

Google India

1,827,548 views • 3 years ago