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Consumer psychology has fascinated me ever since I started making ads. 5.2 is basically 10+ years of D2C advertising knowledge condensed into one system. Subconscious buying behavior. Attention manipulation. TOF psychology. Conversion triggers. Emotional pattern recognition. Why some ads scale endlessly while others completely flop. I break down the... show more

Franky Shaw

30,484 subscribers

25,181 Aufrufe • vor 5 Monaten •via X (Twitter)

Anya Rossi• Live Now

Private livecam show

24 Kommentare

Profilbild von Kiano_Khan

Kiano_Khanvor 5 Monaten

Bro’s course launch will have to compete with @Drake ‘s ICEMAN album drop😭😭🙏

Profilbild von Pounds

Poundsvor 5 Monaten

Is it out?

Profilbild von Doctor Ecom

Doctor Ecomvor 5 Monaten

Hi still don’t see the recent course update

Profilbild von Franky Shaw

Franky Shawvor 5 Monaten

It's next friday mate, i got super sick this week.

Profilbild von Steve Goldberg

Steve Goldbergvor 5 Monaten

@Skhukhuza45 Feel better man, looking forward to it! Bought v4 and v5 and they're both excellent

Profilbild von Franky Shaw

Franky Shawvor 5 Monaten

@Skhukhuza45 Appreciate it thank you

Profilbild von Amplify Dude

Amplify Dudevor 5 Monaten

I dont see 5.2 in the course. Is this yet to be released?

Profilbild von Masterhooks🪝

Masterhooks🪝vor 5 Monaten

this is so good

Profilbild von Filip Vrablik

Filip Vrablikvor 5 Monaten

cant wait

Profilbild von Kritarth Mittal | Soshals

Kritarth Mittal | Soshalsvor 5 Monaten

hey! sent you a text, pls check

Profilbild von Rudolfs

Rudolfsvor 5 Monaten

absolute goat

Profilbild von Nikita | Creative Strategist

Nikita | Creative Strategistvor 5 Monaten

lol my middle brother's birthday is on May 15th I think it's a sign

Profilbild von Kevin Rose

Kevin Rosevor 5 Monaten

so gas

Profilbild von Anita Nair

Anita Nairvor 3 Monaten

psychology of buying is deep

Profilbild von Vincent Huygens

Vincent Huygensvor 5 Monaten

@frankyecom bout to drop the hottest thing this year

Profilbild von Charis D'or

Charis D'orvor 5 Monaten

When is it going to be launched? I thought on your birthday? HBD btw

Profilbild von Lenny Wein

Lenny Weinvor 4 Monaten

@frankyecom does the content part come inside the AI program, or where exactly?

Profilbild von Franky Shaw

Franky Shawvor 4 Monaten

Yeah it’s in my course frameworks.

Profilbild von Pixsil

Pixsilvor 5 Monaten

You’re definitely having a fun time making these ahah

Profilbild von Merci

Mercivor 1 Monat

Ngl, the feeling when you start to know what is not usually publicly known - peak and you always feel the urge to know more.

Profilbild von Víctor Púa

Víctor Púavor 5 Monaten

Whennn?

Profilbild von ECOM LDN

ECOM LDNvor 5 Monaten

Where is it 😂

Profilbild von Franky Shaw

Franky Shawvor 5 Monaten

Got sick so it's next friday.

Profilbild von sacks

sacksvor 5 Monaten

🔥

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After 12 years in this market, this was the first time I seriously questioned whether it still made sense to stay. Nothing has been working. No real narratives. No money is being made. And everywhere I look, the message is the same: move to AI. But when I actually started digging into AI, I realized something most people are missing. AI doesn’t replace crypto; it actually depends on it. Because the world we’re moving into isn’t humans transacting with apps… It’s AI agents transacting with each other, 24/7, at a scale we’ve never seen before. And that creates a completely new problem. How do you process millions of tiny payments between machines, across borders, instantly, with no trust between parties? The current financial system simply can’t handle that. The fees are too high, the rails are too slow, and the system was never designed for this kind of activity. But crypto was. So the way I see it, we’re not early to AI. We’re early to the infrastructure that powers it. That’s the real opportunity, and the reason I’m not leaving. I break down the full thesis and how I’m positioning in today’s video. [link in comments]

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My altcoin portfolio is back to down 50%, from down 75% three weeks ago. Still underwater from what I invested. But I made one structural change this month that's compounding: I stopped trading on instinct and started running every decision through a framework before acting. In this video I break down exactly how it works and where it already overruled me. What I cover: — I scaled out of NEAR into strength after a 170% run, rotated into two other assets, and one of those rotations is already paying off while NEAR dropped 25%. — The sigma + RSI trigger I used to time the exit: the same signal that called a sharp correction last time. — Why being right on an asset long term means nothing if you can't survive the 30-80% corrections in between. — The full strategy going forward: when I rotate to Bitcoin, when to cash, and where Ethereum fits at the end of the cycle. Full breakdown 👇

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26,339 Aufrufe • vor 4 Monaten

Heres how to automate viral song ads like this for your brand What makes a transformation more desirable to your customer? its how the people around them react the way theyre treated so i built this framework that takes: >your product >your customer >the problem affecting their relationships and people around them >how they actually want to be treated and how they want those people to see them and it creates concepts around that: > Creates a viral hook using a physical action to show a relatable experience personalized to your customer and pushed to an extreme relationship failure connected to their problem > taps into the pain, insecurity and desire to make someone who dismissed them regret it >uses your product as the tool to become the person that proves everyone wrong >builds a "look at me now" payoff around them getting their life back >shows how theyre perceived differently as their confidence, appearance,finances, status... improves the framework then turns that story into: > full concept + lyrical script >musical style + direction > unique characters + environments >visual beats and shot sequences that optimize the emotional punches of each line >and generates the scenes these song ads work when u remember the psychology behind what makes a good song and how those emotional triggers could get someone to act on buying your product people are motivated by spite, the desire to prove someone wrong and make them regret underestimating you the "look at me now" payoff makes the reaction they've been daydreaming about visible so they recognize exactly what they want your product needs to become the "weapon" they need to take revenge and this is just one of the angles that my framework can come up with let me know if you wanna try it

ZED

1,164,890 Aufrufe • vor 1 Tag

Elon Musk: Manufacturing is fun—more smart people should get into it. “Very often, people think of manufacturing as just some rote process of making copies, which actually it isn't. Manufacturing is building the machine that makes the machine. If you think the machine is important, building the machine that makes the machine is also extremely important. And more often than not, what I found is that the manufacturing is harder than the original product. At Tesla, we can make one car very easily, but to make thousands of cars with high reliability and quality and where the cost is affordable is extremely hard. I'd say 10 times harder, maybe more. And then at SpaceX also, it may be approaching an order of magnitude harder to manufacture rockets and launch a lot of them than to design one in the first place. So, I really think a lot more smart people should be getting into manufacturing. And it's kind of fun. It's got a bad name for a while, but it's really interesting.” MIT AeroAstro, October 24, 2014

Elon Musk: Manufacturing is fun—more smart people should get into it. “Very often, people think of manufacturing as just some rote process of making copies, which actually it isn't. Manufacturing is building the machine that makes the machine. If you think the machine is important, building the machine that makes the machine is also extremely important. And more often than not, what I found is that the manufacturing is harder than the original product. At Tesla, we can make one car very easily, but to make thousands of cars with high reliability and quality and where the cost is affordable is extremely hard. I'd say 10 times harder, maybe more. And then at SpaceX also, it may be approaching an order of magnitude harder to manufacture rockets and launch a lot of them than to design one in the first place. So, I really think a lot more smart people should be getting into manufacturing. And it's kind of fun. It's got a bad name for a while, but it's really interesting.” MIT AeroAstro, October 24, 2014

ELON CLIPS

58,817 Aufrufe • vor 1 Jahr

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🚨 SPACEX HAS ONLY ONE GOOD ENTRY POINT 🚨 And it's not now Here's how I'd actually scale into this if I wanted in 1. Buy at $150 2. Buy more at $110 3. Buy even more at $80, if the unlocks push it that far Those levels aren't random, they line up with where the float finally clears and insiders run out of shares left to sell Once that selling pressure is gone, this becomes a completely different stock I think $SPCX trades north of $500 within two to three years once that happens The people buying at $200 right now aren't wrong about the company, they're just early on the timing If you've been closely following me you knew the pattern SPCX would trade in Many of my followers caught the initial stock rally after IPO perfectly The next update will be THE MOST IMPORTANT ONE Turn on notifications and you'll realize how much valuable info you've been missing by not doing it sooner

NoName

272,872 Aufrufe • vor 3 Monaten

China Weaponized Rare Earths — Japan Weaponized the Backlash. One of Beijing’s Worst Strategic Self-Owns Ever. This is the story of How China Turned Economic Coercion Into a Total Defeat. China tried to crush Sanae Takaichi by weaponizing rare earths, export controls, and economic intimidation. Instead, they turned her into the most powerful political force in Japan. In this video, I break down one of Beijing’s most brutal strategic self-owns in recent years — how rare-earth coercion backfired, why Japanese voters rallied behind strength, how Japan accelerated decoupling, and why China quietly folded. This isn’t just about minerals. It’s about national security, political psychology, and what happens when intimidation replaces intelligence. Beijing tried to play hardball. Japan didn’t blink.

China Weaponized Rare Earths — Japan Weaponized the Backlash. One of Beijing’s Worst Strategic Self-Owns Ever. This is the story of How China Turned Economic Coercion Into a Total Defeat. China tried to crush Sanae Takaichi by weaponizing rare earths, export controls, and economic intimidation. Instead, they turned her into the most powerful political force in Japan. In this video, I break down one of Beijing’s most brutal strategic self-owns in recent years — how rare-earth coercion backfired, why Japanese voters rallied behind strength, how Japan accelerated decoupling, and why China quietly folded. This isn’t just about minerals. It’s about national security, political psychology, and what happens when intimidation replaces intelligence. Beijing tried to play hardball. Japan didn’t blink.

Ken Cao-The China Crash Chronicle

49,454 Aufrufe • vor 8 Monaten

Reaching the scale to host your own conference is a massive milestone for a company. Since fal’s inaugural Generative Media Conference is this Friday, I sat down with to dig into the last 3 years of their journey. Their 10/24 conference has an insane speaker lineup with lots of real-world use cases of generative media in action. The preview video below is just one example (we used fal’s platform to create all the visuals). Aside from the fun we had turning me into George Clooney and making a giant 3-ton Roomba cat destroy our podcast studio, what stood out was how far all of these models have come in the last few years -- and how easy it is to get started with fal and play around so many different options. There’s a ton of interesting technical optimizations and developer-focused decisions that made that experience possible, so it was great to hear Gorkem unpack all of their unique company and product building choices. One of the more interesting ones that they hardly ever talk about is their pivot (when I invested back in 2022, it was a completely different product for data teams), so it was fun to get into that story as well. Full conversation below, hope you enjoy it!

Reaching the scale to host your own conference is a massive milestone for a company. Since fal’s inaugural Generative Media Conference is this Friday, I sat down with to dig into the last 3 years of their journey. Their 10/24 conference has an insane speaker lineup with lots of real-world use cases of generative media in action. The preview video below is just one example (we used fal’s platform to create all the visuals). Aside from the fun we had turning me into George Clooney and making a giant 3-ton Roomba cat destroy our podcast studio, what stood out was how far all of these models have come in the last few years -- and how easy it is to get started with fal and play around so many different options. There’s a ton of interesting technical optimizations and developer-focused decisions that made that experience possible, so it was great to hear Gorkem unpack all of their unique company and product building choices. One of the more interesting ones that they hardly ever talk about is their pivot (when I invested back in 2022, it was a completely different product for data teams), so it was fun to get into that story as well. Full conversation below, hope you enjoy it!

Todd Jackson

57,593 Aufrufe • vor 11 Monaten

I started working at Apple when I was 23 years old and spent ~8 years there. I learned a lot, but deep down, I hated the idea that this was just how life was supposed to be… work at a desk until I’m 65, retire, and then finally have the time to actually live before I die. Today, thanks to Starlink and 𝕏, my life looks completely different vs others. It’s a dream for many, but a reality for me. I can go anywhere in the world - even sit next to a waterfall like this - with internet beamed down to me from space and the ability to instantly share my thoughts with millions of people. I can work. I can create. I can invest in the companies and technologies I believe will change the world. And most importantly, I can do it all while actually living my life and spending my time the way I choose. That kind of freedom is priceless to me. A lot of people often talk about technology in terms of speed, $, or convenience… but I think one of the greatest things technology can give us is freedom… the freedom to work from anywhere, create from anywhere, and build a life that doesn’t have to wait until retirement. Starlink has completely changed what “anywhere” means for me. And the wild thing is, when I close my eyes and think about the life I always dreamed of living in the future… I realize I’m living it right now.

I started working at Apple when I was 23 years old and spent ~8 years there. I learned a lot, but deep down, I hated the idea that this was just how life was supposed to be… work at a desk until I’m 65, retire, and then finally have the time to actually live before I die. Today, thanks to Starlink and 𝕏, my life looks completely different vs others. It’s a dream for many, but a reality for me. I can go anywhere in the world - even sit next to a waterfall like this - with internet beamed down to me from space and the ability to instantly share my thoughts with millions of people. I can work. I can create. I can invest in the companies and technologies I believe will change the world. And most importantly, I can do it all while actually living my life and spending my time the way I choose. That kind of freedom is priceless to me. A lot of people often talk about technology in terms of speed, $, or convenience… but I think one of the greatest things technology can give us is freedom… the freedom to work from anywhere, create from anywhere, and build a life that doesn’t have to wait until retirement. Starlink has completely changed what “anywhere” means for me. And the wild thing is, when I close my eyes and think about the life I always dreamed of living in the future… I realize I’m living it right now.

Teslaconomics

25,330 Aufrufe • vor 3 Monaten

People ask why I left conventional psychiatry. This clip is the honest answer. In my training, I entered medicine in the age of mass prescribing. Four patients an hour. Panels of 500 or more per doctor. At that scale you cannot understand anyone's life. It is impossible. So the system does the only thing it can do at that speed: diagnose by checklist, prescribe, next patient. And nobody ever said the quiet part out loud. Nobody in my training acknowledged that we were offering pills because pills were all the system had time for. Instead we were handed a story that made it feel like good medicine: these drugs fix a chemical imbalance. Low serotonin, magic bullet, done. Here's what I actually watched happen. Someone starts on 5mg of Lexapro, disappears for six months, comes back tolerant. The dose goes up. A few years later they're maxed out, so a second drug gets added. Then a third. I had panels full of people on four or five psychiatric medications, years deep in the system, and the cumulative side effects were outweighing any benefit. These were not people who were thriving. They were blunted, medicated, and slowly getting worse, while the root causes of their suffering went completely unaddressed. That's not why I became a doctor. It's why I do what I do now.

People ask why I left conventional psychiatry. This clip is the honest answer. In my training, I entered medicine in the age of mass prescribing. Four patients an hour. Panels of 500 or more per doctor. At that scale you cannot understand anyone's life. It is impossible. So the system does the only thing it can do at that speed: diagnose by checklist, prescribe, next patient. And nobody ever said the quiet part out loud. Nobody in my training acknowledged that we were offering pills because pills were all the system had time for. Instead we were handed a story that made it feel like good medicine: these drugs fix a chemical imbalance. Low serotonin, magic bullet, done. Here's what I actually watched happen. Someone starts on 5mg of Lexapro, disappears for six months, comes back tolerant. The dose goes up. A few years later they're maxed out, so a second drug gets added. Then a third. I had panels full of people on four or five psychiatric medications, years deep in the system, and the cumulative side effects were outweighing any benefit. These were not people who were thriving. They were blunted, medicated, and slowly getting worse, while the root causes of their suffering went completely unaddressed. That's not why I became a doctor. It's why I do what I do now.

Dr. Josef

15,313 Aufrufe • vor 28 Tagen