Here's why IMAX isn't always *IMAX*

lol we would shoot the exact same video... shit.

IMAX has done themselves no favours by making it so confusing we need everyone making videos like this.

The amount of MCU fans being taken aback by this Nolan news update is so hilarious to me We talking physical film baby

So, it’s awesome but a marketing nightmare to explain.

100%

based

I'm definitely seeing The Odyssey in IMAX 70mm film at the AMC Lincoln Square

You are very quick with this my friend

Great breakdown. Very insightful actually