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How was this over 7 years ago... coldzera ๐ง๐ท
154,763 views โข 2 years ago โขvia X (Twitter)
11 Comments

@coldzera "but that is something I will never see ever again" he was damn right

Last Quarter for @hexclad my team generated 74 Million Organic impressions, the best part? This is 7 X what we did last year, and it was all through free product. Here's some thought on how we accomplished this. #1 Compounding Impressions Compounding impressions is the 8th wonder of the world. We have been doing influencer outreach for nearly 3 years now. We started in chef creators as the target demo and only expanded outward from there. The same creators who posted 3 years ago are posting now. It's a beautiful thing when you have a great product. #2 Inbound 3 years ago Hexclad didn't have the reputation it does now. As Hexclad's credibility has grown, so has the amount of creators who want to work with them. Our optin rate on outreach is SUPER high, as well as the amount of creators applying on their own. #3 Product Use Cooking is hands down the best category to run influencer marketing. The pans, aprons, hexmills etc are all things that can easily be included in every post for creators posting Recipes. It's not uncommon for the average creator seeded to post 7+ times. This is just a better set than sending another face moisturizer.

@coldzera

@coldzera The man, the myth, the BEAST!

@coldzera eu fui, eu tava. marcou minha vida. Counter-Strike

@coldzera Legend has it that every Brazilian gets goosebumps when they hear: โHere he comes once again the first base is adreN gonna hit the ground they're as Cold, oh oh oh! What? AWP double for Cold! What is going on right now? How does he do this?โ ๐ฅน

@coldzera best play in cs history.. nothing can beat this ๐คฏ๐คฏ

@coldzera What came after this play is what makes it truly legendary

@coldzera GOAT ๐

@coldzera GOATZERA

@coldzera @joaopaulocairo @alemazin
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