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imagine still sending brand guidelines as a pdf šŸ˜‚ we build clients a password protected brand portal. they log in, download assets, copy colors, grab icons and banners. everything in one place. this is how it should be done.

120,152 Aufrufe • vor 25 Tagen •via X (Twitter)

39 Kommentare

Profilbild von Austyn McFadden
Austyn McFaddenvor 25 Tagen

Love your work, but posting other designers and laughing at their work is not it.

Profilbild von Marcel
Marcelvor 25 Tagen

sorry when did i laugh at someone else’s work?

Profilbild von Austyn McFadden
Austyn McFaddenvor 25 Tagen

Right about here, it’s condescending.

Profilbild von Marcel
Marcelvor 25 Tagen

but who am i laughing at? i dont understand lol

Profilbild von Austyn McFadden
Austyn McFaddenvor 25 Tagen

I think there’s a difference between saying, ā€œI don’t think PDF brand guidelines are the best way to deliver a brand anymore, here’s what I do insteadā€ and quote-tweeting another designer’s actual work while laughing about it. Once you use their post as the example, the joke isn’t just about the method anymore. You’ve attached a real designer and their work to the thing you’re making fun of. Whether you intended to put them down or not, that’s naturally how it can come across. You can promote password-protected brand portals and explain why you think they’re better without making another designer’s work the example of what not to do. Especially in a creative community, I think there’s a way to share a better approach without making someone else feel like their work is the punchline.

Profilbild von Marcel
Marcelvor 25 Tagen

ruben is our brand designer, if you look closely its the same project.

Profilbild von Austyn McFadden
Austyn McFaddenvor 25 Tagen

Well then I’m stupid lmao

Profilbild von Adam
Adamvor 25 Tagen

PDFs are so outdated now. This makes so much more sense. Is this a personal product for them? Or do you have your own internal tool, which they need to log in to?

Profilbild von Marcel
Marcelvor 25 Tagen

we have a system where each clients gets a live portal :)

Profilbild von dudu
duduvor 25 Tagen

Iykyk

Profilbild von Sprint Tristan
Sprint Tristanvor 25 Tagen

Nah just keep it all linked in Fig

Profilbild von Chris Williams
Chris Williamsvor 25 Tagen

i like this but PDFs are easier and clearer to use for people. Easier to make look nice. Easier to update. Not outdated - just different options.

Profilbild von Aakib Khan
Aakib Khanvor 25 Tagen

How to build something like that man ?

Profilbild von Thomas Meijer
Thomas Meijervor 25 Tagen

What’s with the dunking?

Profilbild von Fabio
Fabiovor 24 Tagen

Is there an app that does that or did you build this yourself?

Profilbild von Classified0x
Classified0xvor 25 Tagen

So cool you’re discovering it after half a decade

Profilbild von Clarke Jones
Clarke Jonesvor 25 Tagen

This is the way.

Profilbild von Keith Sample
Keith Samplevor 24 Tagen

DAM webapps or tools rather than a PDF is typically down to the clients budget and scale. A custom built portal is good for like mid sized clients with localised brand/marketing efforts.

Profilbild von Edgaras
Edgarasvor 25 Tagen

šŸ‘Œ the modern way

Profilbild von PJ
PJvor 25 Tagen

I LOVE THIS. Thanks for the inspo!

Profilbild von Shiyam Kashfiq
Shiyam Kashfiqvor 25 Tagen

True! We are testing that too! But the problem is scale it with all the client and tech stack is an issue too as we need to ensure it hase to be managable by vibe coders too! What us your tech stack for this btw? Any headless cms?

Profilbild von Dørabæ
Dørabævor 25 Tagen

Genuine question (no hate) what’s the difference between this and Google Drive?

Profilbild von Lee Davies
Lee Daviesvor 25 Tagen

Tbh all you’re comparing is a vertical scroll with the push of a button, the content and function of both, here, are identical. Web app useful for motion that’s about it.

Profilbild von adeeb
adeebvor 25 Tagen

Bros setting the bar high with this one

Profilbild von Lauren LoPrete
Lauren LoPretevor 25 Tagen

This has been the standard for at least the last half decade

Profilbild von Ermin H.
Ermin H.vor 23 Tagen

Looks very clean and effective! How do clients access this? Do they run locally or you host it somewhere?

Profilbild von Therealayukjunior
Therealayukjuniorvor 24 Tagen

Are these prompts?

Profilbild von Rio
Riovor 25 Tagen

You're 2 steps ahead of the game

Profilbild von Flipper
Flippervor 24 Tagen

Been doing this for 4 years…

Profilbild von Ismail Nahid
Ismail Nahidvor 23 Tagen

This is how brand guidelines should actually work. How long does it usually take you to stand one of these portals up for a client?

Profilbild von Jan
Janvor 24 Tagen

I dig it

Profilbild von Drew
Drewvor 25 Tagen

This turns ā€œcan you send the assets?ā€ into a real client experience. A single source of truth for colors, icons, and usage rules should cut a surprising amount of back-and-forth once a project moves fast. Do clients use the portal, or is the bigger win fewer clarification messages?

Profilbild von AI Mastery Guide
AI Mastery Guidevor 25 Tagen

Way better than a pdf honestly

Profilbild von Delaniāš”ļø
Delaniāš”ļøvor 24 Tagen

Bonus: make this downloadable as PDF

Profilbild von Basit A. Khan
Basit A. Khanvor 25 Tagen

Smart take

Profilbild von Rohit Gupta
Rohit Guptavor 24 Tagen

This is cool. Even i tried to do the same with notion but never really works lol.

Profilbild von Panze - UX Design Studio
Panze - UX Design Studiovor 24 Tagen

Exactly, Smart solution for a real problem.

Profilbild von Aadil Ghani
Aadil Ghanivor 25 Tagen

codex and gpt sunburst by the way

Profilbild von Lesha Voropaev
Lesha Voropaevvor 25 Tagen

right now I'm vibe-coding an online brand book, and I believe it's the future for designers and clients

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