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How to build a brand from scratch using Paper, Codex + GPT image model 2 Since two weeks back, I´ve done most of my design work in paper And I´m genuinely impressed by what you can do with their MCP Combined with claude & codex you can pretty much...

13,718 görüntüleme • 1 ay önce •via X (Twitter)

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I just built a Brand Operating System inside Claude Cowork 🤯 A connected system of files that every skill automatically reads from, so your hook writer, brief generator, and script writer all speak in your exact brand voice. All inside Claude Cowork. Perfect for DTC brands and agencies tired of generic AI output that sounds like every other brand in their category. If you're opening a new Claude chat and re-explaining your brand, re-pasting your voice guidelines, and re-describing your customers every single time, a Brand OS fixes the entire loop: → Build 3 foundation files once per brand → Every skill you create reads from the Brand OS automatically → Hook writer pulls your voice + customer pain points → Brief generator pulls your positioning + angles → Script writer pulls the brief + brand DNA → Every output is calibrated to your brand on the first pass No re-briefing Claude on every chat. No editing for an hour to fix generic AI phrasing. No creative that sounds like it could belong to any brand. What you get in the playbook: → The exact Brand OS file structure I use → Templates for all 3 files you can fill in for any brand → The architecture that makes every Claude skill 10x sharper → The exact setup for agencies running a Brand OS per client For agencies: this is how you build a perfect, reusable knowledge base for every client on your roster. Set up the Brand OS once per client, and every campaign after that is already calibrated. I put together a full playbook with the file templates, the architecture, and the exact setup process so you can build your own Brand OS for your brand or your clients. Want it for free? > Like this post > Comment "OS" And I'll send it over (must be following so I can DM)

Mike Futia

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I just vibe coded a static ad generator in Claude Code that creates 100+ Facebook ads in minutes 🤯 All using the new insane ChatGPT Images 2.0 model. Upload one image of your brand or product → get 100+ brand-new ad concepts across every DR archetype, each one matched to a specific customer persona. Built 100% in Claude Code. Perfect for DTC brands and agencies who need to rapidly test mass creative statics at scale. Here's how it works: → Upload a single image of your brand or product → Add your brand kit (colors, fonts, logos) → Tool generates 10 customer personas from your brand research (Depleted Woman, Burned-Out Professional, Brain-Fogged Mom) → Pick how many concepts you want (40, 60, 100+) across archetypes — Bold Billboard, Listicle, iPhone Notes, iMessage, UI Hijack, Us vs Them, Press/Authority, Lo-Fi Sketch, UGC → Hit "Generate All" → finished ads render in seconds, each one targeting a specific persona with its own copy angle No more paying "static ad agencies" $3,000 per month. What you get: - 100+ on-brand static ads from a single product photo - Perfect product and text adherence powered by ChatGPT Images 2.0 - Persona-specific copy on every ad, no generic hooks - Iterate and scale statics in minutes instead of weeks - Reusable brand kits + persona libraries you build once and pull from forever - Every ad ships with the exact prompt and persona attached, so you can iterate instead of starting over. This is essentially a static ad agency in a box. I put together a complete playbook which includes EVERY single prompt I used to make this in Claude Code. Want all the prompts for free? > Like this post > Comment "STATICS" And I'll send it over (must be following so I can DM)

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Claude Design is f*cking ridiculous 🤯 Claude Design now lets DTC brands and agencies rebuild any high-performing email — logo, hero, headline, CTA button, comparison table, brand colors — in 20 minutes. One reference email + a pre-loaded brand design system + a structured prompt = a finished, on-brand email you can preview as HTML. All inside Claude Design. Perfect for DTC brands and agencies who are still paying email agencies $3-5K/month to design flows that take 2 weeks to ship. If you're sitting on a welcome series, abandoned cart, and post-purchase flow that hasn't been touched in 6 months because the design lift is too painful... This workflow eliminates the entire bottleneck: → Build a design system in Claude Design once (brand colors, fonts, logo, button styling) → Upload a screenshot of any email you want to rebuild as your reference → Use Claude to write a structured prompt that maps every section top-to-bottom (promo bar, logo, headline, CTA, hero, body, table, footer) → Drop the reference image + the prompt into Claude Design at high fidelity → Iterate inline — swap the hero image, fix button styling, color-pick brand colors directly from the original No briefing a designer. No waiting 2 weeks for V1. No paying an agency $4K/month for 4 emails. What you get: → Win-back, welcome, abandoned cart, and post-purchase emails designed in under an hour each → A reusable brand design system that every new email pulls from automatically → Full inline editing — fonts, colors, buttons, images all editable in the canvas → HTML preview ready to hand off to your ESP Built 100% in with Claude Design. I put together a full playbook showing the design system setup, the exact structured prompt format, and the inline editing workflow. Want it for free? > Like this post > Comment "DESIGN" And I'll send it over (must be following so I can DM)

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Mike Futia

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