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Introducing Pool Campaigns. Set a fixed budget and pay creators based on their share of the campaign’s views.

Content Rewards

17,822 subscribers

20,011 Aufrufe • vor 24 Tagen •via X (Twitter)

Wissenschaft & Technologie Finanzen

Anya Rossi• Live Now

Private livecam show

16 Kommentare

Profilbild von Adi

Adivor 24 Tagen

We been doing this since 2023 “New feature” -

Profilbild von Content Rewards

Content Rewardsvor 24 Tagen

And the first one’s already running: @ReachClipping’s $5,000 pool for @Clix

Profilbild von Daniel Bitton

Daniel Bittonvor 24 Tagen

just getting started

Profilbild von Reach

Reachvor 24 Tagen

Game changer 🔥

Profilbild von apazo

apazovor 24 Tagen

Hugeeee

Profilbild von Alex

Alexvor 24 Tagen

lets goo

Profilbild von drew

drewvor 24 Tagen

oooo shit

Profilbild von Naiem AI Ops

Naiem AI Opsvor 24 Tagen

Pool Campaigns look exciting! Open to creator collaborations DM me!

Profilbild von Naiem AI Ops

Naiem AI Opsvor 24 Tagen

Hey, please check your DM. I’ve sent you a message.

Profilbild von magrao.gui

magrao.guivor 24 Tagen

@alexxgrowth Yeahhh

Profilbild von Nathan

Nathanvor 24 Tagen

You don't even pay the creators🤣

Profilbild von Azy 🦋

Azy 🦋vor 24 Tagen

Pay per view? I’ll buy Netflix, just kidding

Profilbild von Ghost

Ghostvor 24 Tagen

So if the creator is only paid when the brand ends the campaign, meaning there isn't an end date, it can run indefinitely.

Profilbild von Core Culture

Core Culturevor 23 Tagen

Enough to make a grown man cry🥹

Profilbild von Uzayr P

Uzayr Pvor 23 Tagen

The example given in the promo video, $20,000 for a million views

Profilbild von 0xHustle

0xHustlevor 24 Tagen

CPM or post-based is the way to go Pool based compensation feels more like gambling than performance marketing A clipper might put in the work, get the results, but still earn nothing because another clipper got lucky with the algo Pay based on output or results. Not luck.

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Today we’re launching Overlap Campaigns: a team of AI agents that run clipping campaigns on social accounts you own, priced based on the views they generate. Clips have become both the content people consume and the ads for the businesses behind it. The same clip can introduce someone to a creator, promote what they sell, and generate revenue itself. Someone might never watch your full podcast or show. They can still see your clips regularly, get to know you, and become a customer. For that person, the clips are the show. That has made clipping an essential part of promotion and monetization for creators and creator-led businesses. Running a "clipping campaign" used to mean wrangling freelance clippers in Discord who publish your content on accounts you don’t own. Overlap Campaigns gives that work to a team of agents. You set the budget. They find moments in your content library, edit them into clips, and publish across your accounts. This is why Overlap works with thousands of creators to turn their content into reach and revenue.

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