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Jony Ive: Ferrari rejected 'fake engine sound' because modern customers hate inauthentic tech. I've always hated the trend of pumping fake combustion engine sounds into electric vehicles. It's an immediate turn-off. Automakers think enthusiasts just miss the noise, so they sell us synthetic nostalgia. But Ferrari made a very...

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Tony Jacob | FindaClip.com

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52,055 views • 2 months ago •via X (Twitter)

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Jony Ive: I refuse to speculate on how Steve Jobs would react to this Ferrari. For a decade, the tech world waited for an Apple Car that never arrived. Instead, its spiritual successor just rolled out of Maranello. Jony Ive designed the interior of Ferrari's first electric vehicle, the Luce. And his first strategic move is a massive rejection. Apple inadvertently ruined modern car interiors. The iPad trained every automaker to glue a giant screen to the dashboard and kill physical controls. Now, Ive is reversing that trend. For the Ferrari Luce, he rejected the giant touchscreen in favor of tactile, mechanical buttons and advanced glass. When asked how Steve Jobs would react to the car, Ive refused to guess. But he admitted he wouldn't even be in the room without his history with Jobs. I love the irony here. The mythical Apple Car finally exists inside a Ferrari. And instead of pushing more screens into the cabin, Ive is using the design foundation he built with Jobs to prove that the future of luxury is tactile. Source: Cleo Abram
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Jony Ive: I refuse to speculate on how Steve Jobs would react to this Ferrari. For a decade, the tech world waited for an Apple Car that never arrived. Instead, its spiritual successor just rolled out of Maranello. Jony Ive designed the interior of Ferrari's first electric vehicle, the Luce. And his first strategic move is a massive rejection. Apple inadvertently ruined modern car interiors. The iPad trained every automaker to glue a giant screen to the dashboard and kill physical controls. Now, Ive is reversing that trend. For the Ferrari Luce, he rejected the giant touchscreen in favor of tactile, mechanical buttons and advanced glass. When asked how Steve Jobs would react to the car, Ive refused to guess. But he admitted he wouldn't even be in the room without his history with Jobs. I love the irony here. The mythical Apple Car finally exists inside a Ferrari. And instead of pushing more screens into the cabin, Ive is using the design foundation he built with Jobs to prove that the future of luxury is tactile. Source: Cleo Abram

Tony Jacob | FindaClip.com

105,277 views • 2 months ago

I think I found James Talarico’s dream car… the new Ferrari Luce EV. Because that’s pretty much what he is, an engineless Ferrari. A $650,000 shell of a car that has speakers installed to mimic the sound of a real engine. I’m actually surprised someone found a way to out-beta-male Beto.
2:44

I think I found James Talarico’s dream car… the new Ferrari Luce EV. Because that’s pretty much what he is, an engineless Ferrari. A $650,000 shell of a car that has speakers installed to mimic the sound of a real engine. I’m actually surprised someone found a way to out-beta-male Beto.

Glenn Beck

57,283 views • 2 months ago

🚨 FERRARI JUST UNVEILED ITS FIRST ELECTRIC SUPERCAR — AND PEOPLE THINK IT’S AN ABSOLUTE DISASTER Ferrari’s new all-electric “Luce” is going viral after the luxury automaker revealed a design so controversial people genuinely thought the footage was fake. This isn’t just Ferrari’s first EV… It’s one of the biggest identity shifts in the company’s entire history. The Luce features: • 1,035 horsepower • four electric motors • simulated “gear shifting” • a 5-seat layout • center-opening doors • 24-inch rear wheels • and a starting price around €550,000 But none of that is what people are talking about. The internet is absolutely detonating over the LOOKS. Comments flooding the reveal video: • “This looks like a generic crossover.” • “Ferrari just killed Ferrari.” • “They made it ugly on purpose so nobody wants EVs.” • “Looks like a Hyundai concept car.” • “This might be the biggest design miss in Ferrari history.” Others say the backlash proves something bigger: • Ferrari buyers don’t actually want EVs • the soul of exotic cars was always the engine • and silence can never replace a screaming V12 At the same time… some people are defending it as: • futuristic • bold • intentionally different • and the beginning of a completely new Ferrari era But one thing is clear: People are not reacting to this like a normal Ferrari launch. Did Ferrari just build the future… or destroy the soul of the brand? 📹: caranddriver
1:54

🚨 FERRARI JUST UNVEILED ITS FIRST ELECTRIC SUPERCAR — AND PEOPLE THINK IT’S AN ABSOLUTE DISASTER Ferrari’s new all-electric “Luce” is going viral after the luxury automaker revealed a design so controversial people genuinely thought the footage was fake. This isn’t just Ferrari’s first EV… It’s one of the biggest identity shifts in the company’s entire history. The Luce features: • 1,035 horsepower • four electric motors • simulated “gear shifting” • a 5-seat layout • center-opening doors • 24-inch rear wheels • and a starting price around €550,000 But none of that is what people are talking about. The internet is absolutely detonating over the LOOKS. Comments flooding the reveal video: • “This looks like a generic crossover.” • “Ferrari just killed Ferrari.” • “They made it ugly on purpose so nobody wants EVs.” • “Looks like a Hyundai concept car.” • “This might be the biggest design miss in Ferrari history.” Others say the backlash proves something bigger: • Ferrari buyers don’t actually want EVs • the soul of exotic cars was always the engine • and silence can never replace a screaming V12 At the same time… some people are defending it as: • futuristic • bold • intentionally different • and the beginning of a completely new Ferrari era But one thing is clear: People are not reacting to this like a normal Ferrari launch. Did Ferrari just build the future… or destroy the soul of the brand? 📹: caranddriver

HustleBitch

54,970 views • 2 months ago

Ferrari has released a new video of the interior for its first ever all-electric car, called the Ferrari Luce. It was designed with Apple's former head of design, Jony Ive, who recently said "a large touchscreen doesn't work in a car." Car info: • Four-door four-seater • 122 kWh battery • 330 miles of range (European rating methods) • 1,000 horsepower • 0-60mph: Under 2.5s • Four electric motors • OLED screens • Guess cluster screen is made up of several layers. By cutting out holes in the upper layers, Ferrari created displays where the speedometer graphic is below the level of a physical needle, which is itself behind additional drive info and beneath a curved inset lens. • Will have fake gear shifts • Weight: 5,100 lbs
1:30

Ferrari has released a new video of the interior for its first ever all-electric car, called the Ferrari Luce. It was designed with Apple's former head of design, Jony Ive, who recently said "a large touchscreen doesn't work in a car." Car info: • Four-door four-seater • 122 kWh battery • 330 miles of range (European rating methods) • 1,000 horsepower • 0-60mph: Under 2.5s • Four electric motors • OLED screens • Guess cluster screen is made up of several layers. By cutting out holes in the upper layers, Ferrari created displays where the speedometer graphic is below the level of a physical needle, which is itself behind additional drive info and beneath a curved inset lens. • Will have fake gear shifts • Weight: 5,100 lbs

Sawyer Merritt

2,679,395 views • 4 months ago

NEW: Jony Ive helped design Ferrari’s first EV. The Ferrari Luce is a 1,000+ hp all-electric four-door GT co-designed with LoveFrom. • 0 to 60 mph in about 2.4 seconds • paddles change how aggressively the car delivers power • uses real motor and chassis vibrations to create its sound • OLED displays replace the usual wall of screens • largest luggage capacity ever offered in a Ferrari • fast charges from 10 to 80% in under 25 minutes
1:13

NEW: Jony Ive helped design Ferrari’s first EV. The Ferrari Luce is a 1,000+ hp all-electric four-door GT co-designed with LoveFrom. • 0 to 60 mph in about 2.4 seconds • paddles change how aggressively the car delivers power • uses real motor and chassis vibrations to create its sound • OLED displays replace the usual wall of screens • largest luggage capacity ever offered in a Ferrari • fast charges from 10 to 80% in under 25 minutes

Ritwik Pavan

70,030 views • 2 months ago

Ferrari just revealed the interior of their first fully electric supercar: the Ferrari Luce. Ferrari collaborated with Jony Ive, the original designer of the iPhone for its design • Retro-inspired OLED clusters supplied by Samsung. • Gauge Cluster is a mix of analog and digital. • Glass provided by Corning, which is able to eliminate 99% of glare. • Solid billet aluminum, retro-style three-spoke steering wheel created in partnership with Piero Ferrari (Enzo Ferrari’s son). • iPad-like with aircraft-style physical switches; custom designed and manufactured by Samsung. Ferrari and Jony Ive’s company Loveform have been working on the Ferrari Luce for more than 5 years.
2:04

Ferrari just revealed the interior of their first fully electric supercar: the Ferrari Luce. Ferrari collaborated with Jony Ive, the original designer of the iPhone for its design • Retro-inspired OLED clusters supplied by Samsung. • Gauge Cluster is a mix of analog and digital. • Glass provided by Corning, which is able to eliminate 99% of glare. • Solid billet aluminum, retro-style three-spoke steering wheel created in partnership with Piero Ferrari (Enzo Ferrari’s son). • iPad-like with aircraft-style physical switches; custom designed and manufactured by Samsung. Ferrari and Jony Ive’s company Loveform have been working on the Ferrari Luce for more than 5 years.

Nic Cruz Patane

86,199 views • 6 months ago

Jordan Golson has a great read on 5-year partnership between LoveFrom and Ferrari for its first EV: ▫️It began in 2021 and before Jony Ive or Marc Newson “drew a single line, they spent six months on research.” ▫️Research led to 4 hardcover books, that were “substantial, rigorous volumes printed in both Italian and English, left page and right page, covering philosophy, design history, the cultural significance of Ferrari within Italy, the relationship between human attention and physical interaction." ▫️In an incredible coincidence, Benedetto Vigna became Ferrari’s CEO in 2021 (he is a physicist who invented the "three-axis accelerometer that ended up inside the iPhone"). ▫️LoveFrom has spent past 2.5 years manufacturing components for the car’s interior (including 40+ custom glass pieces in collaboration with Corning, which Steve Jobs had convinced to commercialize Gorilla Glass for the first iPhone). ▫️Ive felt too many new cars has taken the minimalist iPhone touchscreen to the interiors and wanted to find a way to blend tactile knobs with digital. ▫️One of the most striking things from Ferrari Luce’s launch video is the Ferrari key fob that goes next to the stick shift and lights up the car. ▫️Ive wanted the key fob to create "theatre" with how the vehicle turned on (as Golson notes, "Electric cars fundamentally lack the ritual of starting up. There’s no engine turning over, no rumble settling into an idle, no mechanical systems awakening. The Luce’s key ceremony isn’t trying to fake that — it’s creating a new version of it, native to what this car is.") ▫️The end product we saw last week “barely at all” changed from the proposal in those original 4 books (Ferrari will unveil full exterior in May). It's not clear how much Ferrari is paying for the partnership but previous NYT reporting said top-tier clients at LoveFrom (team of 60 including tons of ex-Apple designers, UX, software folk) spend up to $200m a year. *** Full Golson read here:
0:30

Jordan Golson has a great read on 5-year partnership between LoveFrom and Ferrari for its first EV: ▫️It began in 2021 and before Jony Ive or Marc Newson “drew a single line, they spent six months on research.” ▫️Research led to 4 hardcover books, that were “substantial, rigorous volumes printed in both Italian and English, left page and right page, covering philosophy, design history, the cultural significance of Ferrari within Italy, the relationship between human attention and physical interaction." ▫️In an incredible coincidence, Benedetto Vigna became Ferrari’s CEO in 2021 (he is a physicist who invented the "three-axis accelerometer that ended up inside the iPhone"). ▫️LoveFrom has spent past 2.5 years manufacturing components for the car’s interior (including 40+ custom glass pieces in collaboration with Corning, which Steve Jobs had convinced to commercialize Gorilla Glass for the first iPhone). ▫️Ive felt too many new cars has taken the minimalist iPhone touchscreen to the interiors and wanted to find a way to blend tactile knobs with digital. ▫️One of the most striking things from Ferrari Luce’s launch video is the Ferrari key fob that goes next to the stick shift and lights up the car. ▫️Ive wanted the key fob to create "theatre" with how the vehicle turned on (as Golson notes, "Electric cars fundamentally lack the ritual of starting up. There’s no engine turning over, no rumble settling into an idle, no mechanical systems awakening. The Luce’s key ceremony isn’t trying to fake that — it’s creating a new version of it, native to what this car is.") ▫️The end product we saw last week “barely at all” changed from the proposal in those original 4 books (Ferrari will unveil full exterior in May). It's not clear how much Ferrari is paying for the partnership but previous NYT reporting said top-tier clients at LoveFrom (team of 60 including tons of ex-Apple designers, UX, software folk) spend up to $200m a year. *** Full Golson read here:

Trung Phan

105,880 views • 6 months ago

Comedian Tony Hinchcliffe tells Joe Rogan that Trump coining the term “fake news” was one of the worst things that could have happened. Because now the left just dismisses it as another “Trump talking point” even when so much of the news is objectively fake. HINCHCLIFFE: “I feel like so many people feel like they’re doing the right thing, watching the news and being informed.” “And they hear that the news is fake and they think that’s just like a Trump talking point.” “I’ve always said that Trump calling it fake news was one of the worst things that could happen because then it sounds like a Trump thing.” “And the Trump enemies go, oh, fake news. Sure it’s fake! If he’s saying it then it can’t be fake because we have to disagree with him.” “Meanwhile, it’s a f*cking...it’s a Goddamn production.” ROGAN: “It is fake! They’re right, it’s fake.” “A lot of the news is fake. It’s not true.”
0:36

Comedian Tony Hinchcliffe tells Joe Rogan that Trump coining the term “fake news” was one of the worst things that could have happened. Because now the left just dismisses it as another “Trump talking point” even when so much of the news is objectively fake. HINCHCLIFFE: “I feel like so many people feel like they’re doing the right thing, watching the news and being informed.” “And they hear that the news is fake and they think that’s just like a Trump talking point.” “I’ve always said that Trump calling it fake news was one of the worst things that could happen because then it sounds like a Trump thing.” “And the Trump enemies go, oh, fake news. Sure it’s fake! If he’s saying it then it can’t be fake because we have to disagree with him.” “Meanwhile, it’s a f*cking...it’s a Goddamn production.” ROGAN: “It is fake! They’re right, it’s fake.” “A lot of the news is fake. It’s not true.”

Overton

154,897 views • 1 month ago

> be Ferrari > spend 8 decades selling cars based on the sound they make > hire Jony Ive - the guy who killed the headphone jack and shipped the butterfly keyboard - to design your first EV > wait 4 years. unveil the "Luce" in Rome > charge $640,000 for 280 miles of range. a $50K Mustang Mach-E does 300 > 0-60 in 2.4 seconds. so does a used Tesla Plaid for a tenth of the price > weigh 4,982 lbs - basically a Ford F-150 > 4 doors, 4 seats, a hatchback trunk Ferrari proudly calls "the largest luggage capacity we've ever offered" > Ive at the launch: "it's not styled" > actual designers call it "soulless," compare it to a Honda, a kit-car, and "a Lotus Elise for the EV era" > because EVs are silent, you bolt an accelerometer to the motors and run an algorithm that filters "unpleasant frequencies" and amplifies "musical" ones > US deliveries: Q2 2027 $640,000. for a 5,000-pound sedan with a synthesized soul. designed by the man who killed the headphone jack.
0:38

> be Ferrari > spend 8 decades selling cars based on the sound they make > hire Jony Ive - the guy who killed the headphone jack and shipped the butterfly keyboard - to design your first EV > wait 4 years. unveil the "Luce" in Rome > charge $640,000 for 280 miles of range. a $50K Mustang Mach-E does 300 > 0-60 in 2.4 seconds. so does a used Tesla Plaid for a tenth of the price > weigh 4,982 lbs - basically a Ford F-150 > 4 doors, 4 seats, a hatchback trunk Ferrari proudly calls "the largest luggage capacity we've ever offered" > Ive at the launch: "it's not styled" > actual designers call it "soulless," compare it to a Honda, a kit-car, and "a Lotus Elise for the EV era" > because EVs are silent, you bolt an accelerometer to the motors and run an algorithm that filters "unpleasant frequencies" and amplifies "musical" ones > US deliveries: Q2 2027 $640,000. for a 5,000-pound sedan with a synthesized soul. designed by the man who killed the headphone jack.

frostzy

4,518,819 views • 2 months ago

The Ferrari Luce is quickly becoming the most controversial Ferrari ever. Why? "The problem is that we are living in an era where the nostalgic approach is very high. Everybody's looking at the past, not the future..." - Ferrari Chief Designer Flavio Manzoni "It's not that we're taking away something, but we're adding a new choice, which in some dimensions is unambiguously better. And in other dimensions you will understand them in terms of what is lacking. Perhaps it was reckless of us to do that, knowing that we will in some people's eyes be destined for failure. But I think we also love these absurd challenges..." - Jony Ive Full answer here on HUGE* Conversations:
4:08

The Ferrari Luce is quickly becoming the most controversial Ferrari ever. Why? "The problem is that we are living in an era where the nostalgic approach is very high. Everybody's looking at the past, not the future..." - Ferrari Chief Designer Flavio Manzoni "It's not that we're taking away something, but we're adding a new choice, which in some dimensions is unambiguously better. And in other dimensions you will understand them in terms of what is lacking. Perhaps it was reckless of us to do that, knowing that we will in some people's eyes be destined for failure. But I think we also love these absurd challenges..." - Jony Ive Full answer here on HUGE* Conversations:

Cleo Abram

146,130 views • 2 months ago

I am gonna piss a lot of guys here, but the reason they say they prefer natural to fake girls is just an ego response to the insecurity these fake women make them feel. The biggest culprits of it in my experience are French guys who will settle with a hairy armpit orangutan and still shit on the fake girls. Funnily enough I brought one to a bunch of them and they were all puppy dogs, even though some had girlfriends. Like the experience the guy says in that video. The same as women who will say that they don’t like guys with sleeve or neck tattoos. Guess what, they slept with one or more of them before settling for your ass. These are just stories people tell themselves for the choices they have made. Femininity and masculinity traits or signals attract beyond the consciousness, and the response people have towards them is more an indicator of their past than what they truly respond to.
1:00

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I am gonna piss a lot of guys here, but the reason they say they prefer natural to fake girls is just an ego response to the insecurity these fake women make them feel. The biggest culprits of it in my experience are French guys who will settle with a hairy armpit orangutan and still shit on the fake girls. Funnily enough I brought one to a bunch of them and they were all puppy dogs, even though some had girlfriends. Like the experience the guy says in that video. The same as women who will say that they don’t like guys with sleeve or neck tattoos. Guess what, they slept with one or more of them before settling for your ass. These are just stories people tell themselves for the choices they have made. Femininity and masculinity traits or signals attract beyond the consciousness, and the response people have towards them is more an indicator of their past than what they truly respond to.

French OG | Your Dating and Relationship Guide

30,984 views • 1 year ago

Here's what the new fake gear shifting sounds and looks like in the 2027 Porsche Taycan. It's called "E-Shift". Porsche: "Drivers can switch between a total of eight simulated gears using paddles on the GT Sport steering wheel. The gear changes are modeled to feel authentic with noticeable gear shift feel, gear-specific drag torque – comparable to the engine braking behavior of a combustion-engined car – and a virtual rev limiter. At the same time, the interior and exterior sound of the Porsche Electric Sport Sound adapts to the respective driving situation depending on the load and wheel speed. The sound tuning varies across the various Taycan derivatives. The system is supplemented by a virtual rev counter and a gear indicator with shift light in the instrument cluster."
1:17

Here's what the new fake gear shifting sounds and looks like in the 2027 Porsche Taycan. It's called "E-Shift". Porsche: "Drivers can switch between a total of eight simulated gears using paddles on the GT Sport steering wheel. The gear changes are modeled to feel authentic with noticeable gear shift feel, gear-specific drag torque – comparable to the engine braking behavior of a combustion-engined car – and a virtual rev limiter. At the same time, the interior and exterior sound of the Porsche Electric Sport Sound adapts to the respective driving situation depending on the load and wheel speed. The sound tuning varies across the various Taycan derivatives. The system is supplemented by a virtual rev counter and a gear indicator with shift light in the instrument cluster."

Sawyer Merritt

890,274 views • 2 months ago

See the power of a Fake ADRM in Railways. The moment the Man told them that he is an ADRM, Railways Employees rushed to do some flattering. But it was their sheer bad luck that when they reached there, they found that its a fake one. Our concern is that why someone will be allowed to travel without ticket in the First Class even if he is a real ADRM?
4:14

See the power of a Fake ADRM in Railways. The moment the Man told them that he is an ADRM, Railways Employees rushed to do some flattering. But it was their sheer bad luck that when they reached there, they found that its a fake one. Our concern is that why someone will be allowed to travel without ticket in the First Class even if he is a real ADRM?

NCMIndia Council For Men Affairs

12,623 views • 1 year ago

Formula E unveiled their new Gen 4 race cars at Goodwood Festival of Speed today. It actually sounds pretty epic. • Up to 815 hp (Attack Mode) • 200 mph Top Speed • Permanent AWD • 700kW Regenerative Braking • 55kWh Energy Capacity • Electric Motors with over 90% efficiency • 600kW Fast Charging (Pit stops) • ~10s faster around a lap quicker than previous Gen. • 0-60 mph in 1.8s, which is around 30% faster than F1 cars in some metrics. • Body construction uses 100% recyclable materials and 20% recycled content I wish more automakers would harness the natural sound of the electric motors, instead of piping fake exhaust noice through speakers. Electric motors actually sound awesome.
1:14

Formula E unveiled their new Gen 4 race cars at Goodwood Festival of Speed today. It actually sounds pretty epic. • Up to 815 hp (Attack Mode) • 200 mph Top Speed • Permanent AWD • 700kW Regenerative Braking • 55kWh Energy Capacity • Electric Motors with over 90% efficiency • 600kW Fast Charging (Pit stops) • ~10s faster around a lap quicker than previous Gen. • 0-60 mph in 1.8s, which is around 30% faster than F1 cars in some metrics. • Body construction uses 100% recyclable materials and 20% recycled content I wish more automakers would harness the natural sound of the electric motors, instead of piping fake exhaust noice through speakers. Electric motors actually sound awesome.

Nic Cruz Patane

436,489 views • 1 month ago

John Cena says he bought a fake Lamborghini in 2003 to save money and only got the keys 20 years later "I bought a fake lambo...my goodness how do you buy a fake Lambo? I found a way to do it so we had Lambo body with a Ford engine a BMW V12" "I found a company in 2003 that would do it they put a V12 in it I'm like man it's the same thing it looks pretty good like it looks great yeah I'll buy it they tried to stiff me out of the car" "I had to ask some friends to go and find things I then had to get a title for the car of which I did...the car finally shows up after two years from me of waiting it doesn't go into gear" "everything's confused nothing runs the car is not roadworthy so I sent it to a shop this is 2005 I just got the keys to that car a week ago"
1:30

John Cena says he bought a fake Lamborghini in 2003 to save money and only got the keys 20 years later "I bought a fake lambo...my goodness how do you buy a fake Lambo? I found a way to do it so we had Lambo body with a Ford engine a BMW V12" "I found a company in 2003 that would do it they put a V12 in it I'm like man it's the same thing it looks pretty good like it looks great yeah I'll buy it they tried to stiff me out of the car" "I had to ask some friends to go and find things I then had to get a title for the car of which I did...the car finally shows up after two years from me of waiting it doesn't go into gear" "everything's confused nothing runs the car is not roadworthy so I sent it to a shop this is 2005 I just got the keys to that car a week ago"

CreativeDude

683,846 views • 1 month ago

Elon Musk: Big companies thought electric cars were dumb. That's why we started Tesla. “The incumbents are resistant to new technology. Generally there's an opportunity for new companies when there's a significant technology discontinuity. Some sort of step change in technology is what opens up an opportunity for a startup. Certainly the world didn't need another car company that made gasoline cars. There are plenty of those. But no one was doing electric cars. The reason we started Tesla and put all the effort into it was not because we thought there was this huge opportunity in electric vehicles, but actually because no one was doing electric. Everyone thought it was stupid. And the big companies thought it was dumb, and there weren't really any startups doing it. So it's like, if a big company is not going to do electric vehicles, then it has to come from a startup. That's the only option. Source: World Energy Innovation Forum, May 16, 2014
1:07

Elon Musk: Big companies thought electric cars were dumb. That's why we started Tesla. “The incumbents are resistant to new technology. Generally there's an opportunity for new companies when there's a significant technology discontinuity. Some sort of step change in technology is what opens up an opportunity for a startup. Certainly the world didn't need another car company that made gasoline cars. There are plenty of those. But no one was doing electric cars. The reason we started Tesla and put all the effort into it was not because we thought there was this huge opportunity in electric vehicles, but actually because no one was doing electric. Everyone thought it was stupid. And the big companies thought it was dumb, and there weren't really any startups doing it. So it's like, if a big company is not going to do electric vehicles, then it has to come from a startup. That's the only option. Source: World Energy Innovation Forum, May 16, 2014

ELON CLIPS

19,122 views • 1 month ago

Ford CEO Jim Farley on why the company is cancelling the all-electric F-150 Lightning: "The $50k, $60k, $70k EVs just weren't selling; We're following customers to where the market is. We're going to build up our whole lineup of hyrbids. It's gonna be better for the company's profitability, shareholders and a lot of new American jobs. These really expensive $70k electric trucks, as much as I love the product, they didn't make sense. But an EREV that goes 700 miles on a tank of gas, for 90% of the time is all-electric, that EREV is a better solution for a Lightning than the current all-electric Lightning." An EREV is what Ford calls an “extended range electric vehicle,” which adds a "gas generator that can recharge the battery pack to power the motors."
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Ford CEO Jim Farley on why the company is cancelling the all-electric F-150 Lightning: "The $50k, $60k, $70k EVs just weren't selling; We're following customers to where the market is. We're going to build up our whole lineup of hyrbids. It's gonna be better for the company's profitability, shareholders and a lot of new American jobs. These really expensive $70k electric trucks, as much as I love the product, they didn't make sense. But an EREV that goes 700 miles on a tank of gas, for 90% of the time is all-electric, that EREV is a better solution for a Lightning than the current all-electric Lightning." An EREV is what Ford calls an “extended range electric vehicle,” which adds a "gas generator that can recharge the battery pack to power the motors."

Sawyer Merritt

2,062,198 views • 8 months ago

Watching someone's hair dance to the beat inside a car is one of those moments that makes science look cool. It's a visual reminder that sound isn't just noise—it's a physical wave carrying energy through the air, powerful enough to move objects when the volume and bass are high enough. I love how scenes like this turn an everyday experience into a physics lesson. We often think of music as something we hear, but powerful sound systems show that it's also something we can feel, making the connection between science and entertainment impossible to miss.
0:27

Watching someone's hair dance to the beat inside a car is one of those moments that makes science look cool. It's a visual reminder that sound isn't just noise—it's a physical wave carrying energy through the air, powerful enough to move objects when the volume and bass are high enough. I love how scenes like this turn an everyday experience into a physics lesson. We often think of music as something we hear, but powerful sound systems show that it's also something we can feel, making the connection between science and entertainment impossible to miss.

Dr. CZ

15,546 views • 2 months ago