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Just like an eagle’s sharp vision locks onto its prey—big or small, near or far—digital marketing requires the same precision. At NJ Techno, we help you target every customer with eagle-like focus, turning small leads into big wins. Partner with us to make your social media marketing as powerful...

62,820 views • 1 year ago •via X (Twitter)

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traditional marketing is dying and Obsession (the 2026 movie) is one of the biggest examples of it the movie has made $225 million in 2 weeks of launching and it only costed $750,000 to make thats a 300x return on production budget while a Star Wars movie came out a week after and it costed $166,000,000, more than 220x than obsession and it's struggling to make a 1x return on production budget the difference between these 2 movies is that obsession was incredibly clippable the clips of that movie are literally trending TikTok audios people clipped obsession and made it go viral all over social media they didn't need a $50 million marketing budget or interviews, or a press release just teenagers on their phone with capcut and tiktok made this movie $225 million in 2 weeks that's what happens when you're culturally relevant people's social media feeds are the culture when you run an ad or pay for a partnership it's not a part of the culture, it's an interruption and people despise that when you do clipping for your brand, product, or movie, it blends into the feed it's one with the culture people move with the culture, they share it, they react to it, and they build trends around it the reason people are rushing to go and watch Obsession is because they keep seeing it on their fyp 20 times a day it naturally builds curiosity and fomo and they don't want to miss out clipping blends you into the culture and when you become one with the trends that's when your costs will literally go down 300x and your ROI will go up 1000x this is what we see on Content Rewards every single day with our campaigns where our CPMs get as low as $0.30 to even $0.09 and we see numbers like 400 million views w/ only $100,000 in spend if you also want to see results like that, DM me and I'll help you

Alex

11,671 views • 2 months ago

Most social media tools suck. (I've tried them all over 7 years of doing this). They claim to help you go viral. They claim that you'll grow fast on social media. They claim that they'll make it easy on you, so you can just grow your following without having any form of skill or understanding. And now they're trying to go fully agentic, which only works if you know what you're doing (we'll talk about that later, we built the MCP for social media). Plus, when everyone has an advantage, it is no longer an advantage. I promise you, I love AI, but having it write everything for you, especially as a beginner, is a death sentence. You may get lucky and have one, two, or three posts do well. You may gain a lot of followers (because that's what they promise to get you to buy), but then what? Can you replicate it? Does your audience actually care about who you are? Or are you just a one hit wonder like every other creator who tries to get-followers-quick? The creators you love... the ones who put out ideas that actually change your life, understand that the creative process (capturing, resurfacing, and synthesizing ideas) is your competitive edge when everyone is racing to put out as much slop as possible. So we built an actual solution. For the people who know deep down that the toys and gimmicks being marketed to you aren't a long term strategy. It's called Eden. The second brain for creators. It has every scheduling, analytics, auto-dm, and outlier research (for all platforms) features that everyone else has - built by someone who knows what's useful and what's not. But it also has the ideation process built in, which cannot be skipped. Here's what it looks like, and how to write a post people actually care about: 1) Save inspiration from anywhere (and read + highlight) Capturing ideas, posts, links, and highlights inside of an agent or AI chat sounds like hell. Not everything needs to, or should be, jammed into a chat UI. In Eden you can: - Paste any social post link (we transcribe any post) - Integrate with Kindle, Snipd, or Readwise - Pull in X or Substack bookmarks - Jot down quick ideas or write inside docs - Open any YouTube transcript or article in Reader mode and highlight it We auto-categorize and tag everything for you, so our Deep Synthesis agent can find novel connections and relations across your library - making it easy to surface idaes you thought you lost. 2) Research what's working, study top creators Outlier tools are the bread and butter for every creator. When you do research for a YouTube video, you look for high performing titles and thumbnails, and you study what worked for others. But what about every other platform? We have a social corpus of 3m+ posts across all platforms and growing. You can scroll the Discover page for inspiration, search any creator and filter by top posts, or use Deep Social in the AI chat to search across all of them. This is what gives the MCP access to trending topics without scraping millions of posts yourself. 3) Create with everything in one place, build swipe files I don't think I will ever give up writing. I love sitting down in the morning, opening up a page, researching good ideas, and turning it into something worth sharing. In Eden, you work on Boards. You can paste social posts and build shareable swipe files, or you can add your outlines and drafts while having your library, chat, or ideas open right next to it. 4) Chat with anything to get the information you need Claude and ChatGPT are essential, but they are blind. They can't read social links. They can't see what's trending. When you're writing scripts, articles, posts, or drafts - you need to be able to pull information from the sources you research. In today's world, that usually means social posts, YouTube videos, and articles. 5) Draft, schedule, and publish to all platforms X, Instagram, LinkedIn, Substack, Threads, TikTok, and YouTube shorts. And yes, we are one of the first to support article scheduling to X and Substack. You don't have to copy paste to every platform anymore. You simply write, schedule, and let it go out to all platforms. 6) Or do it all from the MCP I don't believe that the future of content is fully agentic. But, that doesn't mean that AI can't help with researching top posts, ideation, and scheduling content. You do the writing and thinking, let AI handle the busy work and resurfacing of ideas you need to find. With Eden, you don't need to give up your Claude, Hermes, or other agentic workflows. You simply connect the MCP and now you can build your own agentic content system, if that's your cup of tea. Eden is the Social Media MCP. You don't have to pay for scrapers anymore. You can finally access trends, any social link, and any account. You can access your analytics, build content dashboards with our infrastructure (that you don't need to maintain as a full time job), and post. We've actually built 4 skills for deep topic research, personal brand strategy, building a content command center, and more - we'll link those below. All in all: If you're a creator, Eden is your base. It's where you write, research, and publish every single day. Try it free below:

DAN KOE

115,292 views • 10 days ago

YouTube JUST announced this new thing called Hype and it's lowkey genius imagine you're scrolling and see a wonderful video from some small creator. you wanna do more than just like or share. enter Hype. okay, here's how it works you get 3 "Hypes" a week to boost videos you dig. it's like a supercharged upvote. more Hypes = higher on a special leaderboard. but here's the thing it only works for creators under 500K subs and vids less than a week old. plus there's a "small creator bonus" so the little guys can compete. why's this smart 1. turns passive viewers into active supporters (people want to support the up and comers!) 2. gives smaller creators a shot at blowing up 3. YouTube gets more engagement without messing with the algorithm 4. promotes niches so everything isn't watching the same thing (increase watch time) "In just the first four weeks of our beta tests in Turkey, Taiwan, and Brazil, users hyped over 5 million times across more than 50,000 unique channels" - YT Team it's not about killing the big creators. it's about giving the underdogs a chance to be seen. it currently being tested let's be real, social's been feeling stale. same big accounts, same content, rinse and repeat. you either dont get seen or you go ballistic. Hype. it's like CPR for the internet dream. suddenly, that person making weird videos in their bedroom could be tomorrow's viral sensation. just like the good ole days. it's bringing back that wild west vibe of early YouTube. when any random video could blow up overnight. i totally can see a hype-type feature for platforms like X/Twitter too. i hope it takes off. it's about keeping the internet weird, creative, and unpredictable. so yeah, Hype might just save us from an endless feed of polished corporate content and put the "social" back in social media. maybe its the domino we need to get other social platforms to do the same. let's see who/what the internet decides to make famous next. time to make the internet weird again.

GREG ISENBERG

755,656 views • 1 year ago

I’m just coming online and I saw that a lot of drama has ensued. Some of us go offline to touch grass once in a while. Of course, we have a life outside social media, we don’t depend on Twitter alone. Anyways, let’s start with the video in the first frame. Disclaimer: A long read ahead. This is the Abike that was crying profusely like a baby and showing deep appreciation to Toyin Abraham at the premiere of Malaika, a movie she played lead character. She consistently thanked TA for considering her for the role and that it was a ‘dream come through’ for her. She even went as far as saying ‘I’ve never experienced this kind of BIG DEAL before’. It is that same movie you’re conveniently downplaying today and people are saying you were underpaid compared to how much you got paid to promote another movie. You were an ‘upcoming actor’ in 2023 who was merely a TikTok influencer and TA decided to give you an opportunity to explore more in the movie industry, has she done bad for extending such grace to you? Abike, that same movie put you in the spotlight and gave you more fame than you already had. You can’t deny that! Moving on, in the second frame, you made a proper unboxing video for FA’s movie and posted it on your platforms, knowing fully well that you were featured in another Cinema movie at the time. (Heard you even recommended it on your IG story lmao). That unboxing video was an indirect PR for ATCJ which sort of had an impact on TA’s movie, seeing as your brand has some TikTok influence. That’s how social media works. But some people said it was just an ‘unboxing video’, no big deal. Okay. I know we all want to be the judge and jury badly, but let’s also try to see things from different perspectives/angles. Now imagine you’re working for Access Bank and still advertising for First Bank, as how nau? Or you’re signed as a brand ambassador/influencer for Nike and you’re simultaneously promoting Adidas or Puma, please make it make sense? You mentioned TA’s fans have been bullying you ever since, but your fans on TikTok were also trolling her and even some of your friends insulted her in comment sections. If people ask you what exactly happened, you will say you‘re not ready to share your side of the story. But you were steady throwing subtle shades at her. If no be see finish, wetin wan cause that one? Idc about anything that has transpired, that’s between you two but girl, this woman freaking gave you her platform on a platter! Not once, not twice, not thrice. The least you could do was accord her that simple respect. See how you’ve successfully made her the villain in your story now. Rubbing her name in the mud for cheap talks. It’s all good though. I’m glad you’ve finally said what you had in mind all along. At least everybody will rest now. Enjoy the attention.🥂

Oluwatobi 🎀

91,263 views • 4 months ago

Some big news: I've joined Flex as an Account Executive! I spent nearly two years at Whop, and I'm grateful for all of it. The people, the lessons, and the foundation it gave me. Excited to build on it. Flex is building the private bank that business owners actually deserve. Legacy institutions often treat founders and operators like second-class citizens. Just another account number. An afterthought. Someone they don't actually know or care about. We’re flipping the status quo at Flex. Not only are we combining exceptional products to help you manage your business and personal life in one place, but we’re also bringing back the personal touch and relationships that banking has neglected over the last few decades. We currently offer 24 different products across banking, credit, payments, billing, and accounting. Flex doubled its valuation to $1.2 billion in six months and has raised $180 million in equity and $300 million in debt, most recently with a $70 million round led by Halo Fund. But the main reason I was sold on joining Flex was the people. Every conversation I had was with someone sharp, driven, and obsessed with the customer. That’s the kind of team I want to build alongside. Big thanks to eric Emmanuel Kamau ⚔️ Zaid Rahman Tim He Shadman Flex for the conversations that got me here, and I can't wait to build with the rest of the team. Also, the sexy green metal card is gorgeous. If you're a business owner who's been neglected by your financial platform, or you just want to talk about what we're building at Flex, reach out. Here's a 30-second video that took me 30 hours to make:

Joseph Henry

15,996 views • 20 days ago

PrismaX TeleOps feels like 𝐈 𝐝𝐢𝐝𝐧’𝐭 𝐣𝐮𝐬𝐭 𝐰𝐚𝐭𝐜𝐡 𝐚 𝐫𝐨𝐛𝐨𝐭 𝐭𝐨𝐝𝐚𝐲 instead 𝐈 𝐜𝐨𝐧𝐭𝐫𝐨𝐥𝐥𝐞𝐝 𝐨𝐧𝐞 𝐟𝐫𝐨𝐦 𝐦𝐢𝐥𝐞𝐬 𝐚𝐰𝐚𝐲 Using PrismaX’s teleoperation, I remotely operated a real robotic arm in a live environment What felt like simple actions moving objects, adjusting grip, navigating space quickly showed how powerful human in the loop robotics really is Every small movement wasn’t just control It was training data for physical AI Great teleoperation isn’t about speed or flashy moves It’s built through consistency, awareness, and deliberate control over time. Small habits practiced every session quietly compound into real performance gains 1. Show up every time Consistency is the real multiplier Even short sessions add up when you never skip them Set reminders, plan ahead, and treat teleop like a commitment. Being present and focused is progress on its own 2. Control always beats speed Teleoperation rewards precision, not rushing You’re given enough time use it Slow, intentional movements reduce mistakes and lead to far better outcomes than fast, reactive inputs 3. Put yourself inside the robot Stop thinking of the robot as something distant. Operate from its point of view When your brain treats the robot as an extension of your body, coordination improves and movements feel more natural 4. Stay active to stay stable Long idle moments can break flow and stability Even subtle movements help maintain control and keep your focus sharp, making it easier to respond when adjustments are needed 5. Repetition creates fluency At first, the controls may feel unfamiliar and that’s expected With repetition, aligning, gripping, and lifting become automatic Muscle memory takes over, and teleop starts to feel intuitive Quick control guide W / S → move forward & backward A / D → arm left & right Q / E → move up & down Z / X → open & close grip ← / → → rotate grip C / V → slide base Teleop mastery is a long game. Stay consistent, stay intentional, and let small improvements stack into real skill

kingopw3

11,435 views • 7 months ago

Today, we’re launching Airpost. I’m 46. That’s not a cool age to found a startup. At least according to Twitter. I still call it Twitter. I’ve loved advertising all my life. Since I was 19 and my mom told me about a movie called “Nothing in Common” with Tom Hanks where he plays an ad exec whose main job seems to be shooting hoops with his creative partner. That sounded fun. Since then, traditional advertising has stayed… traditional. From my 1st job out of college writing TV ads for Snapple and Fox Sports, to leading product marketing at Airbnb, I’ve seen a lot. Now the AI era is here and an entire $1T industry is about to change. Who will change it? Why not me? Why not us? Introducing Airpost: a platform and service where world-class creative strategists use custom-built AI to build video ads. Fast. If you’ve ever sat down to make an ad with AI and realized 20 minutes later you’re still wrestling with that same clip… that’s why we built Airpost. Growth teams are busy. They’re asked to do too many things as it is. They shouldn’t have to be AI experts as well. Creative strategists shouldn’t have to stare at a white box trying to decide what to prompt. They should have a partner. That’s what we aspire to be. And that’s what we’ve built our tech to do. AI ads shouldn’t have to mean only AI footage. We have an exclusive library of over 300,000 video clips we’ve shot ourselves. Our engine uses these, along with client footage and AI footage to make the ads we deliver each week. We’re funded by the best investors and humans we know. We bootstrapped our performance creative agency, Ready Set, to 200 people. I was always told VCs didn’t add value. If that’s true, it must be other VCs, because ours have been awesome. Thank you Zach Perret, Nate Abbott, Peter Hebert, Max Mullen and all of the firms and folks who’ve believed in us so far. We’ve gone from 0 to $1M ARR in the six months since we quietly started working with early clients like DoorDash, Dr. Squatch, Calm and more. So far, every customer has renewed. To celebrate the launch, we’re giving away a superagent where you: 1) Put in your product URL 2) Get snippets of what your real users are saying on Meta, TikTok, Reddit and X 3) Paste them into ad scripts Comment “Airpost” and I’ll DM you the private link. It feels (a little scary but) good to be out there. Here we go! 🚀

John Gargiulo

1,527,085 views • 7 months ago

F.A.Q. Is at risk of being killed? No. But I saw some twitter account placing last in Supercell games revenue 😱😱😱 Here we go again 🥲 At the moment, we have 99 priorities. Revenue ain't one. I understand the concern, but to reiterate once again: We're keeping our player base small, collect player feedback, analyse player behaviour with the game, and improve based on that. Once we're confident, we'll scale the game. So far we did close to zero effort into player acquisition. We ran a small campaign in the summer mostly to test things out and it produced great results! Right now, as we're pivoting the game, we've paused our efforts. Low revenue is expected in the coming months. Then why was the game launched globally? Our launch strategy was very different from past Supercell games. We launched globally so everyone could access the game, regardless of their country. We didn't want to exclude anyone or have players using VPNs to play. Instead, we used an invite system to actually control growth and keep things small. We eventually lifted the invite system to make access easier once the launch frenzy slowed down. Yes, we launched globally, but that wasn't our big "GLOBALLLLLLL 🥳🥳🥳🥳" moment. I'm not even sure we'll have or need one. We want to grow progressively. What's working and what's not? We have very encouraging metrics, including the cosmetic-only monetisation model which is showing great results so far. We want to improve player retention which which isn’t yet where we want it to be, but nothing drastic or discouraging. Right now, we're working on revamping the game to address core issues, which would have been way more challenging if we'd gone big right from the start. Is neo moco ( revamp) a hit-or-kill moment for the game? lol no. It was simply a very needed revamp, as the current chapter system wasn't working. We're hoping neo moco will deliver a better experience, but also just the baseline to keep improving and making it more and more enjoyable with further updates. But the other Supercell game... Every Supercell game is its own team, following its own path. Game A is not discontinued or launched globally because of what happened to Game B. No one is demanding us quick results. We're not speed running success. You're killing the game by removing power progression/builds/that particular feature i really like. Nothing is set in stone. If we feel that re-adding some sort of progression will improve things, we'll do it. If we feel that classes need some sort of customisation, we'll add it. However, keeping the current system as it is would set us up for failure. Right now, we just need to put the new version out there, see how it feels with players and go from there. When will neo launch? We're very confident for first quarter of 2026, but that's subject to change. Will be the next Supercell global hit? Only time will tell. We have every reason to believe so, and as long as that's the case, we'll keep going strong 💪 So don't read too much into some (very unreliable and questionable) revenue comparisons. We don't care at the moment, so why should you? Taking the chance to share a clip of the mo.convo podcast we recorded last month. Nothing changed, still actual. See you for neo moco 🥳

joao.co

116,103 views • 10 months ago

In 2002, Elon Musk flew to Moscow three times to buy a refurbished missile. He couldn't close the deal. On the flight home, he asked himself: "When's the last time you bought something Russian that wasn't vodka?" He started SpaceX instead. 1 year later, he stood in front of Stanford students and spent 45 minutes explaining everything he'd learned about building companies: On starting Zip2: This was 1995. Most VCs on Sand Hill Road hadn't even heard of the internet. "I thought it would be a pretty huge thing. It was one of those things that only came along once in a very long while." He got a deferment from Stanford to start the company. "When I talked to my professor and told him this, he said, 'Well, I don't think you'll be coming back.' That was the last conversation I had with him." The problem: he had no money. "I couldn't afford a place to stay and an office. So I rented an office instead, because I got a cheaper office than I could get a place to stay." "I slept on the futon and showered at the YMCA on Page Mill and El Camino." "I was in the best shape I've ever been. Go to shower, work out, and you're good to go." There was an ISP on the floor below them. "We drilled a hole through the floor and connected a null modem cable. That gave us our internet connectivity for like 100 bucks a month." "We had an absurdly tiny burn rate. And we also had a really tiny revenue stream. But we actually had more revenue than we had expenses." They sold Zip2 to Compaq in early 1999 for over $300 million. "In cash. That's a currency I highly recommend." On starting PayPal: "I didn't really take any time off." He was looking for what remained in the internet. Financial services hadn't seen much innovation. "When you think about it, money is low bandwidth. You don't need some big infrastructure improvement. It's really just an entry in a database." They built a platform that combined banking, brokerage, and insurance in one place. That took enormous effort. Then they added a little feature that took one day: the ability to email money from one customer to another. "Whenever we demonstrated these two sets of features, we'd say, 'Look how you can see your bank statement and your mutual funds and insurance, all on one page. Look how convenient that is.'" "And people would go, 'Ho hum.'" "Then we'd say, 'And by the way, we have this feature where you can enter somebody's email address and transfer funds.'" "And they'd go, 'Wow.'" "So we focused the company's business on email payments." On viral growth: "PayPal is really a perfect case example of viral marketing." "One customer would essentially act as a salesperson for you. They would send money to a friend and essentially recruit that friend into the network." "So you had this exponential growth. The more customers you had, the faster it grew." "It was like bacteria in a Petri dish. It just goes like this S-curve." The results: "I ran PayPal for about the first two years of its existence. We launched after year one. By the end of year two, we had a million customers." "We didn't have a sales force. We didn't have a VP of sales. We didn't have a VP of marketing. And we didn't spend any money on advertising." On why product matters: "The essence of viral marketing is: do you have something where one customer is going to sell another customer without you having to do anything?" "Product matters incredibly. Because if you're going to recommend something to somebody, you've got to really love the product experience. Otherwise you're not going to recommend it." "You don't want to burn your friend." On company culture: "We had a pretty flat hierarchy. Everybody had a roughly similar cube. Anyone could talk to anyone." "We had a philosophy of best idea wins. As opposed to the person proposing the idea winning because they are who they are." "Even though there were times when I thought that should have been the way to go." On decision-making: "If there were two paths and one wasn't obviously better than the other, rather than spend a lot of time trying to figure out which one was slightly better, we would just pick one and do it." "Sometimes we'd be wrong and pick the suboptimal path. But often it's better to pick a path and do it than to just vacillate endlessly on a choice." On focus: "We didn't worry too much about intellectual property, paperwork, legal stuff." "We were very focused on building the best product we possibly could." "We were incredibly obsessive about how to build something that is really going to be the best possible customer experience." "That was a far more effective selling tool than having a giant sales force or thinking of marketing gimmicks or 12-step processes." On why he started SpaceX: "I was trying to figure out why we had not made more progress since Apollo." "In the 60s, we went from basically nothing to putting people on the moon. Yet in the 70s, 80s, and 90s, we've kind of gone sideways." "The computer you could have bought in the early 70s would have filled this room and had less computing power than your cell phone. Just about every sector of technology has improved. Why has this not improved?" He thought maybe public support was the problem. So he planned a privately funded Mars mission: put plants growing on Mars for $15-20 million. But the cheapest US rocket was $50 million. So he flew to Moscow. Three trips. Couldn't close the deal. "When I got back from the third trip, I thought: why is it the Russians can build these low-cost launch vehicles? It's not like we drive Russian cars, fly Russian planes, or have Russian kitchen appliances." "When's the last time you bought something Russian that wasn't vodka?" "I think the US is a pretty competitive place. We should be able to build a cost-efficient launch vehicle." On why rockets are expensive: "The energy and velocity required to get into orbit is so substantial that you have almost no margin to play with." "A launch vehicle will get about 2% of its liftoff mass to orbit." "If you're wrong by 2%, you're not going to get anything to orbit. It'll come crashing down in the Pacific somewhere." "That means all of your calculations have to be right. If you miscalculate something, it blows up." On how SpaceX got costs down: Their rocket: $6 million. Nearest competitor: $25 million for less capability. "There's no silver bullet. It's been really hundreds of small innovations and improvements." "We've done improvements in the propulsion system, the structure, the avionics, and the launch operations." "Our overhead in a 30-person company is an order of magnitude less than Lockheed or Boeing. Just for starters." "Every decision we've made has been with consideration to simplicity. Because simplicity both improves reliability and reduces cost." "If you've got fewer components, that's fewer components to go wrong and fewer components to buy." On being an entrepreneur: "I think really an obsessive nature with respect to the quality of the product is very important." "Being obsessive-compulsive is a good thing in this context." "Really liking what you do is important. If you don't like it, life is too short." "If you like what you're doing, you think about it even when you're not working. Your mind is drawn to it." "If you don't like it, you just really can't make it work." On parallelization: "Try not to serialize dependencies. Put as many elements in parallel as possible." "A lot of things have a gestation period. There's really nothing you can do to accelerate that gestation period." "If you can have all those things gestating in parallel, that is one way to substantially accelerate your timeline." "People tend to serialize things too much." On space as a business: Someone asked if SpaceX was a good first company to start. "No. I would not recommend it." "This is advanced entrepreneuring." "You know how many people have said: the fastest way to make a small fortune in the aerospace industry is to start with a large one." This 45 minute Stanford lecture will teach you more about building companies than every startup book combined. Bookmark & give it 45 minutes today, no matter what.

Jaynit

531,332 views • 4 months ago

Skills are the quickest way to 10x the quality and consistency of what you get from Claude Code. And you don't need to be a developer to use them. Anthropic just published how they use hundreds of skills internally every day. Most skill tutorials are made for developers — if you're in marketing, sales, content ops, or GTM, you probably watched those and moved on. But skills are just as important for non-developers. A skill is just a reusable prompt with clear instructions for a specific task. Instead of prompting Claude the same way over and over, you build it once and invoke it every time. I have a skill for writing on LinkedIn. A different one for YouTube outlines. Another for X. Each platform has different rules, different voice, different structure — so each one gets its own skill. If you're doing something repeatedly, it's time to make a skill. The biggest mistake most people make: building skills as a single .md file. A single file dumps everything into context whether Claude needs it or not. Wastes tokens. Gets worse results. Skills should be folders. Here's the structure that works: skill.md — the orchestrator. Tells Claude which files to read and when. It doesn't contain rules itself — it's the playbook. instructions/ — separate files for voice, structure, scope. Claude only loads the one it needs for the current step. examples/ — good AND bad. Good examples show what success looks like. Bad examples show patterns to avoid — AI writing tells, weak hooks, generic CTAs. Most people skip bad examples. Don't. eval/ — a checklist that scores every output before you see it. "Does it have a clear hook?" "Is it free of AI buzzwords?" Pass or fail on each item. templates/ — output formatting so you get consistent structure every time. The three types of skills that matter most for non-developers: 1. Business automation. Writing a newsletter. Checking reports and drafting follow-ups. Running programmatic ad campaigns. Any workflow you repeat — build a skill for it. 2. Content templates. Landing page copy, meta ads, email sequences, SEO briefs. Each one has specific requirements. Each one gets its own skill. 3. Thinking partners. This is the one people miss. Skills don't have to produce output. They can help you think — an advisory board that reviews your work from your ICP's perspective, a coach that pressure-tests your strategy, an ideation partner that researches competitors before suggesting your next move. If you already have skills as .md files, here's the exact prompt to restructure them in the Anthropic approved format: "I want to restructure my Claude Code skill file. Right now my skill is a single .md file and I want to break it into a folder system following Anthropic's best practices. Read my current skill file, then restructure it into a folder with: a skill.md orchestrator, an instructions/ folder with separate files for each concern (voice, structure, scope), an examples/ folder with good and bad examples, an eval/ folder with a quality checklist, and a templates/ folder for output formatting. Keep all my existing rules and intent — just reorganize them into the modular structure." Paste that into Claude Code pointed at the folder where your skill lives. It handles the rest. A few caveats: 1. Don't add too many skills. Every skill adds context Claude has to process. 50 skills loaded means everything slows down. Start with 3-5 covering your most repeated workflows. 2. Vet skills before downloading. If you grab a skill from the internet, read what's inside first. Skills can include shell commands and scripts. Check what you're running. 3. Share what works. Build a skill that performs well, put it in a shared GitHub repo. Your marketing org gets shared skills for copywriting, SEO, ad copy — new hires invoke the skill instead of learning every playbook from scratch. Onboarding time drops dramatically. 4. Keep your skills updated. When you see output you love, add it as a good example. When you see a pattern you hate, add it as a bad example. The skill gets sharper every time. I made a full video walking through all of this — including a live build of two skills from scratch (no terminal, no code), the exact prompt I use to restructure old skills, and 5 pro tips from Anthropic's internal playbook. Share this with your non-developer friends that want to do more with AI; or bookmark it to come back to at a later time.

JJ Englert

29,322 views • 5 months ago

Coercion to digitally identify is the bridge too far. I developed a love for technology when I was young. I got my first computer at 8 years old. By the time I was 9 I could do things with it that my parents could not fathom. I just understood it. It made sense, and I spent my youth with technology. It was some eight or nine years later that I got the internet. Back then, it was impossible to fathom what it would become. People were once too hesitant to even put their credit card details into websites. One of my first jobs was with a software company based in Silicon Valley California. It provided technology to fledgling dot-com businesses - just before the great big tech stock crash. The biggest problem those companies had was trust. We were smarter back then. Many of those companies failed because people did not trust the web. Whether it was believing the products actually existed or just transacting, trust was front of people’s mind. Today, people share their most intimate photos, and private details on social media in ways our ancestors would caution against. The problem is, once uploaded, things on the internet could practically live forever. Those of generations past, that had brushes with brutal regimes of last century would surely look aghast at people of today, as they just drop their location and tag their friends, on the permanent record. Most of this information in the hands of private companies. Companies that we know exploit us. Because when the service is free, you are the product. Over the past few decades, I have learned that behind all of the greatest layers of security, everything is just bits sitting in buckets. Data and information distilled to electronic packs and organised in a database. This information is stored in physical spaces, often many at the same time, and backed up on the regular, so it's just everywhere. It is not magic. We have developed ways to secure this information, obfuscate it, pepper and salt it and cover it in encryption, but like the unsinkable Titanic, and the unescapable Alcatraz, there is no perfect way to secure data made by very clever people, from other very clever people. Worse, we have wrongly come to rely on computers and technology as oracles, infallible sources of truth. So much so that our identity, our virtual digital identity is almost more real than our living, breathing, fleshy-blood-filled-self. So, when that identity is broken into zeros and ones, put in a collection of data-cells, covered with layers of confusion, and stored, it becomes as much a unique and official proof of us as our fingerprint. That’s one of the many problems with digital ID, it will outlive us, and if stolen or misused, we will have an impossible time trying to undouble the helix of our real and true self from the digital fraud perpetrated upon us. The best way to protect our identity and ourselves is to give out as little as we can, as infrequently as possible. Once the information is transferred it is out there in the digital aether. Forever. The best way to secure information is not share it. Technocrats, bureaucrats and hackers can be about as bad as each other, and the last thing we need is for the computer to say “no”, when we insist it is "me". At that point there is nothing we can do. Being forced to age verify comes with unacceptable risks to our privacy and online liberty. Being compelled to trust big tech, little tech and the government is the bridge too far for me. I still love technology, but I can assure you, I am far more aware of the dangers today than ever before. We are a people who value our privacy and don’t much like to be on show. I think it should stay that way. Worse still, every major social media site is foreign owned and operated from overseas adding even more unacceptable and unnecessary risk. Say no to social media age verification and no to digital ID. I just want Australia back.

Matthew Camenzuli

94,154 views • 10 months ago

Alex Hormozi revealed exactly what business to start if you are broke: 1. Every business idea comes from one of three sources, what Hormozi calls the three P's: pain you personally overcame, your profession, or your passion. There is no fourth category. 2. A pain-based business often starts with something you already solved for yourself. A woman managing lunch for nine kids built an entire organized system around it, and that system itself became the seed of a business. 3. A profession-based business comes from a specific skill you already get paid for. A registered dietitian who learned how to bill insurance during a brutal 12-hour, six-day workweek turned that narrow skill into teaching other dietitians, and now earns close to a million dollars a year with only 5,800 Instagram followers. 4. A passion-based business comes from what you cannot stop consuming in your free time. Hormozi's own obsession with fitness content eventually led coworkers to literally offer to fund his first gym because his passion was so obvious to everyone around him. 5. You do not need the perfect idea on the first try. Picking something, even a flawed version, starts the iteration process. He calls this finding your best bad idea, because a bad idea that keeps getting refined eventually becomes a good one. 6. Once you have your what, you choose your who from three groups: people like you, people you have already helped before, and underserved markets. Most successful businesses come from the first two. 7. Sara Blakely built Spanx by solving her own personal frustration with underwear. Mark Zuckerberg built Facebook by solving a problem inside his own dorm room. Personal problems scaled into billion-dollar businesses more often than people assume. 8. Hormozi's first ever dollar came from casually helping a woman at his gym with her food choices. After an hour and a half of conversation at a pizza shop, she handed him a $100 check without him ever naming a price. 9. Narrowing your audience using at least three specific traits, age, profession, and a specific pain or interest, makes your message land far more powerfully than vague targeting ever will. 10. Getting more specific does not shrink your income potential, it grows it. A generic time management PDF might sell for $19. The same idea narrowed down to outbound sales reps in the garden and power tools industry could sell for $10,000. 11. The narrower and more specific your niche, the fewer competitors you face. Hormozi describes this as having the only lifeboat in an ocean full of people struggling to stay afloat, which means you can charge whatever you want. 12. Every offer needs two halves: the good stuff your product delivers, and the bad stuff it helps people avoid. Motivation only comes from one of these two forces, gaining something wanted or escaping something hated. 13. Vague promises like "lose weight fast" stopped working decades ago. Specific pain points, like the exact sensation of your thighs chafing in the sun, bypass people's skepticism because the specificity proves you actually understand their problem. 14. If you are not the target customer yourself, interview real people using direct questions: what are you struggling with, how long have you struggled with it, what have you had to give up that you loved, and what have you had to start doing that you hated. 15. The entire offer collapses into one simple formula: I help to get a good outcome without a bad outcome. Hormozi's own example: "I help 45-year-old women who just had kids get back into their high school jeans without giving up time with their family." 16. A unique mechanism is the special process or system that makes your solution feel different from every competitor's, even if the underlying mechanics are similar. P90X built an empire on the concept of muscle confusion. Weight Watchers built theirs on a points system. 17. A unique mechanism does not need to be scientifically revolutionary. It simply needs to feel like the missing piece that makes everything else finally click into place for the person buying it. 18. The simplest way to get your first five customers requires no funnel and no ad spend. Greet someone, compliment something specific and genuine about them, insert your one-sentence offer, and ask if they know anyone who might benefit from it. 19. Repeat that outreach process for four hours a day or until you have contacted 100 people, whichever comes first. Consistency in this single action is what produces the first five paying customers, not perfect marketing or branding. Follow Brad if you want more content on business, mindset & life changing ideas.

Brad

57,942 views • 2 months ago

🎉 new skill unlocked: 20s uninterrupted, unstitched, single render from our new ai video engine: Nami. This is my birb (#7531) from the Moonbirds collection, idling in the library. patent: "Intra-Latent Semantic Injection via Cross-Spatial Encoding and Decoding during Multi-Pass Inference for Generative AI Video Creation" At Scrypted we've been quietly working on an agentic generative AI stack for two years: • integrating and testing w/ partners across the games & entertainment sectors • stealthily building a community of early believers through AVB • showcasing some of what we're doing with amazing projects like H011yw00d Agent. -- about Nami -- Nami is an agentic orchestration layer for AI video models: it unlocks their inner superpowers without making them rely on custom LoRAs or fine-tunings. Instead of throwing raw training power and tens of millions of dollars at training yet another ai video model: we figured out new ways to use what we have. Nami harnesses a multi-agent system to perform the work needed in taking a simple prompt or image and turning it into something bigger - much bigger. The agentic steps are allowed to manipulate latent space, digging into tensors, yet doing so in semantically aware chunks - meaning that Nami inherently supports video generation of arbitrary length, though it's bound to O(n) rendering time. (We do have some cool sharding tech that allows us to cut the generative time in half for a reference pose idle-animation like this demo). It's also fairly agnostic, picking and choosing the right tools for the job, and plays really well with emerging tech like FLUX Kontext, FramePack, or <- without being limited by any of them. -- use cases -- Even just a year or two ago the 20 second render below would cost a company, paying an agency, around $10k start-to-finish. This one cost me $6.25 on our dev hardware in an unoptimized environment. There's something mind-blowing about the state-of-the-art when we reduce costs to 0.0625% - less than 1% - of what we used to pay. It's also empowering. For creators. Game developers. Content influencers: you name it. -- superpowers -- 1. it does the things you ask for, in the order you asked for it 2. consistency is king 3. single-shot text or image-to-video 4. future videos can reference previous ones to seamlessly maintain style 5. semantic stitching: can't wait to showcase this -- gtm -- We think Generative AI Video, like image generation, like text, like games, should be a publicly accessible common good. We believe democratizing access to Nami in web3, via x402 payments proposed by Drew Coffman, or in World's mini-apps, is a bold step forward for digital freedom. Permissionless, decentralized, generative ai video. Naturally, we'll also soon release a web platform for using Nami in a traditionally SaaSy way: bring your own images, videos, or prompts and we'll take care of the rest. In the mid-term, Scrypted is building a stack of agentic skills (we call it AVB) and making them available to projects like H011yw00d Agent on Virtuals Protocol and other platforms. -- long-term vision -- Scrypted's mission is to decentralize the things that can't be decentralized. We participated in a16z crypto's CSX (London 2024) during our pre-seed specifically to research a new consensus protocol for hard things like AI video and AI agents: where there's no "one right answer". When Zero-Knowledge Proofs (ZKP) can't secure it, and Trusted Execution Environments (TEEs) are too small, we've got you covered with our upcoming Inori Network. -- how you can help -- 1. Are you a GPU farm? We're gonna need more flops. 2. Do you represent an L1 or L2? We want to build bridges. 3. Do you represent a Wallet or App creator? Let's get an endpoint exposed. 4. Are you an investor? Let's chat. 5. Like, repost, share! -- team background -- We come from a background of AI in the Video Game industry with each founder having over 20 years of experience at companies like Electronic Arts & Square Enix. -- contact -- DMs are open, reach out if you want to be an early tester for your site, game, collection, or project! -- try it out -- Go anywhere on X and tag H011yw00d Agent with a prompt and she'll give you a free 2 second render. Have fun making cinematic shorts or meme videos! -- thanks -- AWS Startups has been an incredible help scaling our prototypes. Also, shout out to all loyal beans 🫘 in the Autonomous Virtuals Beings (AVB) community. Nami has a very important role in the upcoming XP agent platform, can't wait to show you all. AVbeings

Tim Cotten

12,708 views • 1 year ago

"Close to 100% of the features we build end up being used by a significant number of people." —Eilon Reshef, co-founder and CPO of Gong To make this happen, every product team at Gong works with 6-12 design partners on every new feature and product idea. As a result, unlike what most companies experience, almost everything they build ends up being widely adopted. In my conversation with Eilon, we dig into: 🔸 How specifically Gong's teams work with design partners 🔸 Lessons learned from being early in AI 🔸 Gong's early super-narrow ICP 🔸 Why you should make big decisions quickly 🔸 His “spiral method” for learning complex topics fast 🔸 How and why Eilon encourages radical autonomy 🔸 More Listen now 👇 • YouTube: • Spotify: • Apple: Thank you to our wonderful sponsors for supporting the podcast: 🏆 WorkOS — Modern identity platform for B2B SaaS, free up to 1 million MAUs: 🏆 Vanta — Automate compliance. Simplify security: 🏆 Think Fast, Talk Smart: The Podcast — Tools and techniques to help you communicate more effectively: Some key takeaways: 1. At Gong, product teams are organized into autonomous “pods,” each consisting of a product manager, UX designer, a few engineers (front-end and back-end), and fractional roles like analysts and writers. Each pod is assigned a clear job-to-be-done, such as improving sales engagement or forecasting accuracy, and takes full ownership of the product development process. Whether it’s improving sales engagement or forecasting accuracy, each pod runs with full ownership. This is how you get teams to move fast and stay aligned. 2. Gong’s pods don’t just build in isolation—they partner with 12 to 20 design partners (existing customers) who give feedback every step of the way. This constant validation keeps the product on track, with about 95% of features actually getting used. 3. If you want more autonomy and speed, you’ve got to trust your team and give them the freedom to experiment. This means that as a leader, you need to step back, give up some visibility, and accept that you’ll make a few mistakes. The tradeoff is worth it—higher velocity, better morale, and more impactful products. 4. To quickly learn a complex topic, use the “spiral method.” Start by speaking with one expert, then ask for recommendations on who else to talk to. Continue having conversations, gradually deepening your understanding. As you hear the same patterns and insights from multiple sources, you’ll know you’ve reached a sufficient depth to make informed decisions. This iterative approach helps you gather knowledge without aiming for perfection right away. 5. When starting out, extreme focus on a specific customer profile can drive faster success. Gong, for example, initially targeted U.S. companies selling software valued between $1,000 to $100,000 via Webex, narrowing their potential customer base to just 5,000 people. This laser focus enabled quicker product-market fit, word-of-mouth growth, a clear product direction, and easier customer acquisition, demonstrating the power of precision in the early stages. 6. When faced with a 51/49 decision, make it quickly. The more time you spend deliberating, the more energy you waste without improving the decision quality. This approach doesn’t work for massive, one-way decisions like expanding to a new market or acquiring a company, but for most day-to-day decisions, don’t wait until everything’s perfect. Commit, move forward, and adjust as you go.

Lenny Rachitsky

47,433 views • 1 year ago

Vietnam just wiped out 86 million bank accounts. The narrative is "fraud prevention." The reality is a live-fire drill for a global digital control grid. And Australia is reading from the same script. 1/ THE "SCAN-TO-SPEND" TRAP If your account was closed, to get your own money, you must now pass a biometric ID check. No facial scan, no access. This isn't an option; it's a mandate. Everyone with an open account has already complied. Your financial existence is now tied to your biological identity. 2/ THE CENTRALIZED HEART: VNEID This is all funneled into the VNEID, a national digital ID run by the Ministry of Public Security. Banking, health records, personal documents—all linked into one single, centralized system. Sound familiar? It should. It’s the ultimate panopticon, sold to you as a convenience. 3/ THE LEGAL LOCK-IN Decree 69 in Vietnam forces businesses—and even foreigners—onto this platform. Old physical IDs expire mid-2025. The door is slamming shut now. There is no going back. And in a shocking twist, their national credit database has already been hacked. This is the fatal flaw: We are centralizing identity + finance, creating a system that is incredibly brittle. The potential fallout is catastrophic. Why make it easier for bad actors to steal everything at once? And why make it effortless for a state to flip the "access denied" switch on your life? 4/ THE AUSTRALIAN CONNECTION: IT'S ALREADY HERE This isn't a "foreign" problem. This is a test run for the same infrastructure being built right here. • The Digital ID Act • Osro's digital trust for tolling & live road pricing • E-safety mandates & age verification trials Different labels, identical patterns. The tracks are laid. The destination is control. 5/ THE ARCHITECTS OF CONTROL Who builds this? Data contractors like Palantir already run analytics for Western governments. While Vietnam hasn't named partners, the architecture is tailor-made for that level of surveillance. They spin it as "safety," but the equation is simple: once you accept scan to spend, control becomes policy. Your access to economic and social life becomes conditional. The condition? Compliance. Behave. Conform. Vietnam is showing us the playbook in real-time. Australia is already drafting its chapter. The question is no longer if this arrives, but how we respond. Will we comply? Or will we demand decentralized, user-owned alternatives before the digital walls close in for good?

Camus

113,999 views • 11 months ago

is our AI project to make computing feel more human L A N D E R Here are the 4 best demo videos of the magic of DATA in action. DATA is a personalized assistant who knows and remembers every conversation you have with it accross your iPhone, Mac, iPad, Watch, Texts, Emails, and HomePods. You can talk to DATA right in your AirPods or text it just like a person. DATA can read, write, understand, speak any language, and translate between them. It can help with real work and home life tasks like research, writing, scheduling, reminders, and triage. And it's easily customizable so you can have DATA automatically do whatever you want whenever you want with just a few taps and natural language instructions - no code required. DATA can do just about anything you can do on your phone on your behalf automatically including very advanced things Siri can't, like summarizing, analyzing, and drafting replies or writing documents. It can read web pages, texts or emails you show it, or PDFs of any kind. It can do other real world tasks that require complex analysis and common sense too, like: - figure out where the nearest beach is (even when you're in Colorado) and instantly fetch the current surf report up to the current minute. - summarize and drafting replies to entire email chains - plan out entire work projects or multi-day vacations on your calendar - sketch out ideas for you in picture form or drafting Notion pages with charts and graphs. DATA can also use its own judgement to determine when to run an action or not, even if you've scheduled it, allowing you to make VERY complex automations that require many different inputs to make a decision, like for example: - only opening the blinds on your lunch break if it's sunny out and you're working from home. DATA works natively and easily with Apple HomeKit & other shortcuts. DATA can also take initiative and check in with you throughout the day by voice or text and proactively send messages to you and others on your behalf based on your personal and professional goals, current tasks, and calendar. DATA can integrate with many apps on your phone, and is compatible with multiple large AI language models. I've gotten to make a few demo videos that I think really capture how powerful DATA can be for every day life. Here they are all in one tweet. Make sure your sound is on as you watch them. 1. This is the first demo video I ever made from April 19th, 2023. It walks through all the ways you can interact with and use the DATA shortcuts. Everything from saying "Hey Siri" to tapping on custom apps on your home-screen. 2. The second demo video was made May 5 and is an example use case I made of how commands work - commands allow DATA to actually run actions on your phone like taking pictures and sending messages. This demo shows me taking a picture of an email template, and data drafting an email based on that template. It's gotten much better at realizing when it has just run a command and incorporating that information naturally into the conversation now, especially on GPT-4. 3. This third Commands video, May 12 is a walkthrough of ALL the phone functions that commands allow DATA to do: sending texts and emails, making pictures, seeing pictures, reading things, and scheduling events. Since this video we've added auto-replies to texts and emails, summarizing documents, writing documents, health app data retrieval, web surfing, scheduling alarms, making playlists, and more. 4. This last demo I made today, June 15, shows everything DATA does working in concert to generate a crazy detailed morning briefing with background music - including making a unique playlist and giving a detailed analysis of current events complete with Ski & Surf conditions near me other live information from the internet. So now that you've seen everything DATA can do, what's the coolest feature? What features should we add? What would you use DATA for first?

steve

640,176 views • 3 years ago

From Creator to Founder: The Rollercoaster Journey of Building Chatter Social Man, what a journey it’s been so far. Four years ago, I was just another creator, spending late nights on Clubhouse during the height of the pandemic. Like so many others, I was searching for connection, for community, for something meaningful. But what I found there wasn’t just connection—it was purpose. Alongside my brother, Jonathan Bing, we built a nightly show that reached over 5 million people. Imagine that: 5 million lives touched by conversations that felt real and unfiltered, all on a platform that at its peak had 10 million monthly active users. Clubhouse was magic. But then the decline began. Watching the platform struggle, I couldn’t help but reflect: what made it great? What went wrong? And what could the future look like if we did things differently? The Spark of Chatter As a content creator, I understood the needs of both creators and users. I knew what excited people, what kept them engaged, and what made them leave. Clubhouse had tapped into something special, but it had missed the mark on scalability and sustainability. By September 2023, I couldn’t stop thinking about the potential for something new—something that brought back the magic of real-time interaction but made it scalable, engaging, and sticky. And so, I set out to build Chatter Social. But I wasn’t a tech founder. I didn’t have a background in software development or a network of Silicon Valley insiders. What I did have was determination and the belief that if I could bring the right people together, we could build something extraordinary. Building the Team The journey to build Chatter started with assembling a team. Through my network from my days on Clubhouse, I found Samir, my first CTO. He believed in the vision and was instrumental in getting the project off the ground. Shortly after, I connected with Tyler, our Head of Design, whose creativity brought life to our ideas. A developer joined us soon after, and we were off to the races. By the end of 2023, Samir had to step away due to other commitments, and we promoted the developer to CTO. At the same time, I brought on Banko, a Sony music executive, as our CMO. Banko’s connections led to one of our biggest early wins: landing Davido, a global superstar, as an owner-ambassador. To this day, I still marvel at the fact that Davido believed in our vision when all we had were Tyler’s Figma designs. From Dream to Reality Early 2024 was a whirlwind. We hired Yurii and Vasyl, two developers from Ukraine who brought incredible skill and dedication to the team. Vasyl, in particular, stood out as a leader and has since earned an equity position in the company. But despite these wins, we were facing growing pains. Our new CTO struggled to meet deadlines, and as a result, I found myself constantly pushing back the launch date. What started as a January release turned into February, then March, then April, then May. By then, people on Twitter Spaces—where I had been hyping up the platform—started doubting if we even had a product. Launch and Lessons June 1, 2024, marked a turning point. It was the day my son Noah was born and the day we launched Chatter in private beta. We started with just 40 users, but by the end of the month, we had grown to 1,000. The engagement was unbelievable. Users loved it, even though we had launched with just one feature: live rooms. This represented less than 20% of what we had planned, but it was enough to show that we were onto something big. In July, we launched our public beta on the App Store as an invite-only platform. Within 48 hours, Chatter ranked as a top 30 social app in over 30 countries. But our invite system throttled access, and most users couldn’t get in. While engagement metrics soared for those inside, our AWS costs exploded. In August, our AWS bill hit $10,000. By September, it had climbed to $15,000, and we were drowning in bugs and glitches. The breaking point came when our CTO became unresponsive, often disappearing during critical moments. Users were dropping off, frustrated by the issues, developers were confused and the team was also growing increasingly frustrated, I made the tough decision to let him go. A New Beginning Enter Horane, a long-time user of Chatter who had been with us since private beta. He was the first to discover some of the most innovative use cases for the platform and had a deep passion for its potential. After meeting him in person at a Chatter event, I knew he was the right person to step into the CTO role. When Horane took over, we discovered just how bad the situation was. Key areas of the codebase were locked, and there were no separate environments for development and production. Every fix seemed to break something else. But through sheer determination and countless 18-hour days, Horane stabilized the platform. Today, Chatter is far from perfect, but it’s stable. The bugs that plagued us have been reduced to moderate issues, and our core users—those who stuck with us through the chaos—are still engaged on the platform. Looking Ahead: Chatter V2 While the platform is stable now, we’ve shifted our focus to Chatter V2. This is where the magic really begins. V2 isn’t just an improvement; it’s a complete reimagining of the platform. It includes all the features we couldn’t release in V1 because we were too busy putting out fires. Imagine this: Chatter V1, with only one live feature, was incredibly sticky. Now think about what happens when we release a fully loaded platform with all the innovative features we’ve been working on behind the scenes. The possibilities are endless. V2 is slated to hit TestFlight by the end of December, with a public release in January 2025. And this time, we’re ready—not just with the product but with the lessons we’ve learned. The Hard Lessons This journey has taught me more than I ever thought possible: 1) Your Team is Everything: The right people can make or break your vision. Finding people who believe in your mission is just as important as finding people with the right skills. 2) Adaptability is Key: As a non-technical founder, I had to learn about development, DevOps, and product management on the fly. Challenges will push you to grow, whether you’re ready or not. 3) Trust the Process: Every setback, every delay, every bug—it all taught us something. Without those lessons, we wouldn’t be building the incredible V2 product we are today. 4) Resilience is Non-Negotiable: From technical disasters to predatory investors who tried to exploit my desperation, I’ve had to fight for this vision every step of the way. What’s Next December is shaping up to be an exciting month. We have some amazing events planned on the platform to close out the year, bringing our core community together as we prepare for the V2 launch. When V2 drops, it will mark a new era for Chatter. This isn’t just a social audio platform or a social audiovisual platform. Chatter is all about interactive experiences—making social media social again in ways that are truly unique. The public launch is slated for February 2025, and for the first time, we’ll have the marketing dollars to tell the world about Chatter. Our core community has been our biggest cheerleaders, and I can’t wait to see how the world reacts when they experience what we’ve built. Final Thoughts This has been the hardest year of my life, but also the most rewarding. To other founders, or anyone thinking about starting a company: know this—it will test you in ways you can’t imagine. You’ll face betrayal, doubt, and moments where you feel like giving up. But if you believe in your vision and refuse to quit, you’ll find a way forward. Thank you to everyone who has supported me, my team, and Chatter. We’re just getting started. Let’s talk about it. 🚀 If this story inspired you, please like and share it so others can learn from my experiences. The journey is far from over, but I’m more excited than ever for what’s to come.

Nelson Epega

43,556 views • 1 year ago