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Meta has rolled back its 'Muse Image' AI feature after widespread backlash over privacy and consent. The tool allowed users to generate AI images by simply '@ mentioning' public Instagram accounts. The negative reaction was global, forcing Meta to say it 'missed the mark'.

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META automatically opted all users into its new deepfake AI system “Meta is facing backlash over a new AI feature just rolled out on Instagram” The app is called Muse Image. It allows users to make realistic deepfakes using other people's photos. Any adult with a public Instagram account was automatically included. There are ways to turn it off and opt out, if you don’t do this everything you post of yourself can be used for deepfakes - You go to your settings and search sharing and reuse - Then you scroll down to allow people to ‘create with and reuse your content’ and toggle both of those off
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META automatically opted all users into its new deepfake AI system “Meta is facing backlash over a new AI feature just rolled out on Instagram” The app is called Muse Image. It allows users to make realistic deepfakes using other people's photos. Any adult with a public Instagram account was automatically included. There are ways to turn it off and opt out, if you don’t do this everything you post of yourself can be used for deepfakes - You go to your settings and search sharing and reuse - Then you scroll down to allow people to ‘create with and reuse your content’ and toggle both of those off

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Meta just launched its 1st image model after Mark Zuckerberg’s AI shake-up. Muse Image is Meta Superintelligence Labs' first image generator after Muse Spark. They said the model will power new editing features in Meta’s Instagram photo app and be added to its marketer tools for creating platform ads. Meta had relied on Midjourney and Black Forest Labs for generation inside Meta AI. Muse Image brings that layer in-house, so Meta controls quality, cost, and product timing. Consumers get free access through Meta AI, WhatsApp chats, and Instagram Stories. Power users need Meta One or another monthly plan when free limits run out. Users can start from prompts, add photos, annotate edits, or sketch changes directly. Meta says it can erase photobombers, create QR codes, and keep visual text readable. Advertisers get variants through Advantage+ creative, with edits, style swaps, and brand-matched versions. Meta says internal tests trail GPT Image 2 but beat Nano Banana 2 on editing. This is another move in Meta's effort in trying to convert AI infrastructure spending into revenue beyond social ads.
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Meta just launched its 1st image model after Mark Zuckerberg’s AI shake-up. Muse Image is Meta Superintelligence Labs' first image generator after Muse Spark. They said the model will power new editing features in Meta’s Instagram photo app and be added to its marketer tools for creating platform ads. Meta had relied on Midjourney and Black Forest Labs for generation inside Meta AI. Muse Image brings that layer in-house, so Meta controls quality, cost, and product timing. Consumers get free access through Meta AI, WhatsApp chats, and Instagram Stories. Power users need Meta One or another monthly plan when free limits run out. Users can start from prompts, add photos, annotate edits, or sketch changes directly. Meta says it can erase photobombers, create QR codes, and keep visual text readable. Advertisers get variants through Advantage+ creative, with edits, style swaps, and brand-matched versions. Meta says internal tests trail GPT Image 2 but beat Nano Banana 2 on editing. This is another move in Meta's effort in trying to convert AI infrastructure spending into revenue beyond social ads.

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META 🔥: Muse Image, the first image-gen model from MSL, is now available on Meta AI. > It uses advanced reasoning to understand complex prompts, seamlessly blending multiple photos into high-quality creations you can download and share anywhere. Users can also access Presets, mention images in the prompt, and edit images directly. Muse Image is also available on WhatsApp and Instagram and is planned to arrive on Messenger and Facebook later. Testing time 👀
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META 🔥: Muse Image, the first image-gen model from MSL, is now available on Meta AI. > It uses advanced reasoning to understand complex prompts, seamlessly blending multiple photos into high-quality creations you can download and share anywhere. Users can also access Presets, mention images in the prompt, and edit images directly. Muse Image is also available on WhatsApp and Instagram and is planned to arrive on Messenger and Facebook later. Testing time 👀

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Meta has casually released the best AI image editor You can upload your image to Meta AI and just write the edits you want to make. Accessible for free in WhatsApp, Instagram, Messenger, Facebook, etc.
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Meta has casually released the best AI image editor You can upload your image to Meta AI and just write the edits you want to make. Accessible for free in WhatsApp, Instagram, Messenger, Facebook, etc.

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Meta announces a private Incognito AI Chat in WhatsApp and Meta AI. Additionally, users will be able to use the Sidechat feature to branch a private conversation out from the main thread.
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Meta announces a private Incognito AI Chat in WhatsApp and Meta AI. Additionally, users will be able to use the Sidechat feature to branch a private conversation out from the main thread.

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Chief AI Officer at Meta a few months ago broke down the Meta Flywheel for AI. Meta holds an asymmetric advantage over pure-play AI competitors like OpenAI or Anthropic due to its 3.5B daily active users. Launching AI agents to half the global population generates immediate scale and revenue, which justifies massive capex on infrastructure, which in turn trains the next generation of frontier models. $META

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🎬 The AI video tool Vidu has recently launched an upgraded Reference-to-Video feature. This feature allows users to upload up to seven reference images — such as characters, scenes, or props — to generate videos. Unlike traditional image-to-video tools, Vidu intelligently merges these references based on your prompt, ensuring visual consistency and detail. Here’s what makes it different👇
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Facebook $META CEO Mark Zuckerberg just announced the release of its newest version of Meta AI "We believe Meta AI is now the most intelligent AI assistant that you can freely use"

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