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Most people drive past billboards every day without a second thought. That might be the most expensive thing they never noticed. A piece of land in Phoenix. Almost 2 acres. Billboard on it making $5,000 a year. Most people would have ignored it. One phone call to a billboard...

222,647 Aufrufe • vor 4 Monaten •via X (Twitter)

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WOAH 🚨 New digital billboards are being put up in Santa Monica that allegedly will be able to use a signal to connect to your phone and push advertisements to it “One city manager, Elaine Polachek, was behind all of this and she worked on the legislation WHILE SHE WAS ALSO ON THE BOARD OF THE ACTUAL COMPANY that's lobbying to do this” Brookerteejones “So that billboard right behind me will connect whatever advertisement is being advertised right there. Automatically, it will connect with your phone when you walk by” “Yeah, so these are gonna be very, very big on the light pollution side, but also on the profit side for the people that are behind this. And what it does is it has something called Radar Connect — and what that is, some outdoor advertising that syncs with the lidar in your phone as you walk by. And as you walk by, you might see an advertisement outside for Sephora, and then the next time you open your phone, you will see an ad for Sephora. So it's very invasive. No one asked for this, but one city manager, Elaine Polachek, was behind all of this, and she worked on the legislation while she was also on the board of the actual company that's lobbying to do this. So it's a big conflict of interest that went super unnoticed” “So say Sephora is being advertised on that billboard right there. Once you walk past that, all of a sudden, Sephora is gonna connect with your phone. So this is invading your privacy. By walking past that, it's connecting directly to your phone. Just another way leaders in America and California can actually see what's on your phone” The claim in this video is wild and alleged, we will have to see what’s actually installed and if it will work as described Here’s how this technology already works right now: - The board just plays ads - Your mobile location data is shared by your apps and sold - Based on that location data, these billboards know “this device was near that campaign” - You then get out on an audience list - Companies can now buy ads against that list and target you This is incredibly invasive. Now just by walking by a sign on the road advertisers will know, have your data and put you on lists for other advertisers How is this legal

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