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Most people drive past billboards every day without a second thought. That might be the most expensive thing they never noticed. A piece of land in Phoenix. Almost 2 acres. Billboard on it making $5,000 a year. Most people would have ignored it. One phone call to a billboard... management company changed everything. That same sign should be making $2,000 to $4,000 a month. Bought the land for $250,000. Moved the billboard. Put an easement around it. Cash flowed $2,000 to $3,000 every month. Then sold the land for $250,000. The billboard was free. Did it again near Bank One Ballpark in Arizona. Static billboard right across from where the Diamondbacks play. Converted it to digital. Sold it to Clear Channel for a couple million. That was not the end. That was the beginning. Now building an entire media company around digital billboards across the United States. Most people see a sign on the side of the road. The right people see an asset.show more

Ken McElroy

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222,647 Aufrufe • vor 1 Monat •via X (Twitter)

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🪽: I've been thinking if I'm going to perfom it must have a little upbeat. 🗣️: Is it finished yet, or are you still in the process with the 4 remaining songs? 🪽: Right now, I'm about to record the third one. 🗣️: About to record the 3rd one so that means it’s not being recorded in Thailand? 🪽: It's in Thailand 🗣️: Oh in Thailand? I thought it was a hint 🪽: But the hint is that the second song should be around the end of the month, beginning of the month, end of the month (I see what you did there Beck). 🗣️: Oh, so that means this song and the second one are only about a month apart. 🪽: Yes, because I want to give people a little time to digest Skin first, then unto the next song. #SkinRebeccaArmstrong

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