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New work: Visual brand refresh and website design for Paradigm Paradigm is an investment firm that focuses on research at the frontier. The refreshed identity ties together rich visual tapestries of impossible shapes, a node system that represents the inkling of a new idea, and a typeface system rooted...

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adam ho

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33,490 görüntüleme • 2 yıl önce •via X (Twitter)

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It was a pleasure to be able to collaborate with @_yangyou @matthuang and the entire Paradigm team. Every person I've met from Paradigm has an undeniable fervor for knowledge and excellence.

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And ofc @ian_dot_exe @gardener_nyc on the build. 🫰

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@paradigm Blessed us with a whole playground of visual assets

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@paradigm y'all are already doing an amazing job evolving it!

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@paradigm Oooh love the linework

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@paradigm woohoo! go adam!

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@paradigm Crushing it

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@paradigm thank u sekani!!

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@paradigm looks great!

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@paradigm 🤌🏻

Benzer Videolar

Today we’re launching the newest version of Paradigm When we started Paradigm, the goal was never to tack AI onto existing spreadsheets. It was to build a new type of interface that does the work for you. Now we’re pushing that vision much further. Workflows turn Paradigm into a system that runs research processes for you. Connect your CRM, existing spreadsheets, Slack, email, and internal data, and let Paradigm continuously run the research workflows your team already does. Same intuitive interface. But now a system of action. If you tried Paradigm before, try it again. Manual research is now a competitive liability.
3:44

Today we’re launching the newest version of Paradigm When we started Paradigm, the goal was never to tack AI onto existing spreadsheets. It was to build a new type of interface that does the work for you. Now we’re pushing that vision much further. Workflows turn Paradigm into a system that runs research processes for you. Connect your CRM, existing spreadsheets, Slack, email, and internal data, and let Paradigm continuously run the research workflows your team already does. Same intuitive interface. But now a system of action. If you tried Paradigm before, try it again. Manual research is now a competitive liability.

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Redesigning a New York-based digital company. For the brand refresh of Friends from the City, the main elements that inspired us were a friendly feeling, New York City and the legendary Massimo Vignelli and his work that reshaped the visual identity of the city’s subway system.
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Redesigning a New York-based digital company. For the brand refresh of Friends from the City, the main elements that inspired us were a friendly feeling, New York City and the legendary Massimo Vignelli and his work that reshaped the visual identity of the city’s subway system.

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New work: brand identity and interaction design (website) for Matrix ▷ The refreshed identity was born out of the idea of a digital sea — a mysterious plane. Something technical with an organic undertone. Infinite possibilities in a constrained environment.
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New work: brand identity and interaction design (website) for Matrix ▷ The refreshed identity was born out of the idea of a digital sea — a mysterious plane. Something technical with an organic undertone. Infinite possibilities in a constrained environment.

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A 30 second look inside the MIT Media Lab. The visual identity and wayfinding for the Media Lab is an interrelated system of glyphs that establishes a fixed identity for the Lab, and celebrates the individuality of its research groups. Video: Jasma Zhou/MIT
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A 30 second look inside the MIT Media Lab. The visual identity and wayfinding for the Media Lab is an interrelated system of glyphs that establishes a fixed identity for the Lab, and celebrates the individuality of its research groups. Video: Jasma Zhou/MIT

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New work: Logo, brand identity, and interaction design for ens.eth ▷ Ethereum Name Service (ENS) was one of my first entry points into the web3 world and yesterday, we unveiled a new refreshed identity. The identity features an expanded color system with analog roots but undeniably digital. Pathways to navigate the New Internet. ENS names with a fluent tag. A typographic system that reflects the maturity and scale at which the ENS ecosystem is growing.
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New work: Logo, brand identity, and interaction design for ens.eth ▷ Ethereum Name Service (ENS) was one of my first entry points into the web3 world and yesterday, we unveiled a new refreshed identity. The identity features an expanded color system with analog roots but undeniably digital. Pathways to navigate the New Internet. ENS names with a fluent tag. A typographic system that reflects the maturity and scale at which the ENS ecosystem is growing.

adam ho

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running thread of the work i do at Paradigm ↓↓↓ i work with our portfolio founders & lead design at the firm, with a specialty in zero-to-one product design, strategy, and research every engagement with us is a bit different and crafted around the needs & stage of the company
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running thread of the work i do at Paradigm ↓↓↓ i work with our portfolio founders & lead design at the firm, with a specialty in zero-to-one product design, strategy, and research every engagement with us is a bit different and crafted around the needs & stage of the company

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Always happy to see design projects we’ve been working on go live. Enjoy the new brand look for Polar Signals Over the last few months, we worked on the company’s brand refresh, designed and developed the new website, built multiple apps to speed up brand graphic creation, produced a product explainer reel for the hero section, and created an extensive branding system so every asset feels consistent while still being unique to the brand. Polar Signals wanted to preserve parts of their existing visual identity, especially the original colors and gradients. We used that as a starting point, then refined the color system, created new gradient combinations, and modernized the overall look while keeping a clear connection to the brand’s legacy. We also came up with the new typography and grid system, and blended different visual styles so the brand could support a technical, information-heavy product while still feeling polished, clear, and professional. Proud of how the system came together. Stay tuned for some behind-the-scenes materials from the project.
0:36

Always happy to see design projects we’ve been working on go live. Enjoy the new brand look for Polar Signals Over the last few months, we worked on the company’s brand refresh, designed and developed the new website, built multiple apps to speed up brand graphic creation, produced a product explainer reel for the hero section, and created an extensive branding system so every asset feels consistent while still being unique to the brand. Polar Signals wanted to preserve parts of their existing visual identity, especially the original colors and gradients. We used that as a starting point, then refined the color system, created new gradient combinations, and modernized the overall look while keeping a clear connection to the brand’s legacy. We also came up with the new typography and grid system, and blended different visual styles so the brand could support a technical, information-heavy product while still feeling polished, clear, and professional. Proud of how the system came together. Stay tuned for some behind-the-scenes materials from the project.

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Client: USA Esports USA Esports partnered with Paper Crowns to build a visual identity designed for competition. From a new logo and expanded color system to social assets, toolkit elements, and custom website design, the goal was to create a unified brand system. A modern take on red, white, and blue built for the next generation of esports. 🇺🇸
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Client: USA Esports USA Esports partnered with Paper Crowns to build a visual identity designed for competition. From a new logo and expanded color system to social assets, toolkit elements, and custom website design, the goal was to create a unified brand system. A modern take on red, white, and blue built for the next generation of esports. 🇺🇸

Paper Crowns

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New project for MindMarket, a research agency. We crafted a new logo, illustrations and a new website, all around the idea of a single line that ties together people, stories, and insights. KOKI-KIKO Kim Levan Deven Caron pl cossette Marie-Christine Dion →
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New project for MindMarket, a research agency. We crafted a new logo, illustrations and a new website, all around the idea of a single line that ties together people, stories, and insights. KOKI-KIKO Kim Levan Deven Caron pl cossette Marie-Christine Dion →

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We’re proud to introduce the next evolution of the Upstart brand. This refresh reflects more than a new design system. It reflects a renewed commitment to our mission: radically reducing the cost and complexity of borrowing for all Americans. From our visual identity to the way we express our products and purpose, every part of the new brand is designed to make borrowing more supportive, more human, and more empowering. Because borrowing isn’t just about cash—it’s about money for the moments that matter.
1:17

We’re proud to introduce the next evolution of the Upstart brand. This refresh reflects more than a new design system. It reflects a renewed commitment to our mission: radically reducing the cost and complexity of borrowing for all Americans. From our visual identity to the way we express our products and purpose, every part of the new brand is designed to make borrowing more supportive, more human, and more empowering. Because borrowing isn’t just about cash—it’s about money for the moments that matter.

Upstart

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Redacted Research becomes A1 Research. Following the genesis vision of providing institutional-grade research as a public good, it’s time to elevate our design and brand image to the highest standards. New website, new blog, new talents. Research incoming.
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Redacted Research becomes A1 Research. Following the genesis vision of providing institutional-grade research as a public good, it’s time to elevate our design and brand image to the highest standards. New website, new blog, new talents. Research incoming.

A1 Research

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new brand for Paradigm featuring a grid system that draws from spreadsheets, a logo that feels both 2D & 3D, and reusable assets that feel like endless data cells
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new brand for Paradigm featuring a grid system that draws from spreadsheets, a logo that feels both 2D & 3D, and reusable assets that feel like endless data cells

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auto-research is starting to gain traction as a very viable paradigm for creating useful research discovery. now, that paradigm is still in its infancy and the infrastructure to hold all that trail of context as the agents blaze through experiments isn't well defined (to say the least). on that topic, I had the chance to chat with my boys francesco and giulio from paradigma about what underlying infra is needed to make this paradigm work. the paradigma's paradigm, which involves copious amount of DAGs, make this auto-research paradigm a paradigmatic case of essential infrastructure. here's the full video in full: - 0:00 - what is missing from auto-research? - 2:02 - giulio and francesco ai journey - 8:10 - research infra is the bottleneck? - 10:18 - paradigma vision of autonomous research - 13:17 - “important discovery per joules” - 17:15 - why is DAG the unit of research for auto-research? - 20:40 - is paradigma trying to replace the research publication? - 24:50 - how does knowledge is shared between experiments in the DAG? - 27:34 - what is even auto-research lol? - 33:53 - the value of the human mind in this auto-research future. - 37:00 - how do you reconcile hallucination in this auto-research paradigm? - 41:33 - the adoption of auto-research across varied fields? - 47:30 - ✨ introduction to the auto-research infrastructure. ✨ - 56:55 - where is the code? - 59:10 - full IDE next? - 1:03:20 - the place of the human in this DAG / code quality? manual node? token spent? - 1:16:02 - who’s the user for auto-research? - 1:18:13 - how to validate bad DAG? - 1:20:18 - ✨ auto-research agent results ✨ - 1:22:53 - ✨ how a big research DAG looks like? ✨ - 1:25:10 - how to get the canonical DAG for the final result? - 1:27:50 - the auto-research DAG being the new pre-print? - 1:30:05 - what’s next for paradigma and the auto-research infra? - 1:35:00 - what are they excited about research wise? enjoyyyyy my guys 🌹
1:37:23

auto-research is starting to gain traction as a very viable paradigm for creating useful research discovery. now, that paradigm is still in its infancy and the infrastructure to hold all that trail of context as the agents blaze through experiments isn't well defined (to say the least). on that topic, I had the chance to chat with my boys francesco and giulio from paradigma about what underlying infra is needed to make this paradigm work. the paradigma's paradigm, which involves copious amount of DAGs, make this auto-research paradigm a paradigmatic case of essential infrastructure. here's the full video in full: - 0:00 - what is missing from auto-research? - 2:02 - giulio and francesco ai journey - 8:10 - research infra is the bottleneck? - 10:18 - paradigma vision of autonomous research - 13:17 - “important discovery per joules” - 17:15 - why is DAG the unit of research for auto-research? - 20:40 - is paradigma trying to replace the research publication? - 24:50 - how does knowledge is shared between experiments in the DAG? - 27:34 - what is even auto-research lol? - 33:53 - the value of the human mind in this auto-research future. - 37:00 - how do you reconcile hallucination in this auto-research paradigm? - 41:33 - the adoption of auto-research across varied fields? - 47:30 - ✨ introduction to the auto-research infrastructure. ✨ - 56:55 - where is the code? - 59:10 - full IDE next? - 1:03:20 - the place of the human in this DAG / code quality? manual node? token spent? - 1:16:02 - who’s the user for auto-research? - 1:18:13 - how to validate bad DAG? - 1:20:18 - ✨ auto-research agent results ✨ - 1:22:53 - ✨ how a big research DAG looks like? ✨ - 1:25:10 - how to get the canonical DAG for the final result? - 1:27:50 - the auto-research DAG being the new pre-print? - 1:30:05 - what’s next for paradigma and the auto-research infra? - 1:35:00 - what are they excited about research wise? enjoyyyyy my guys 🌹

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A new patent myself & my team (Greg Madisᯅn eric provencher rygo6) have been granted that covers a new paradigm of #XR input & #UX processing that will become the new standard. Research I helped direct/design/architect covering blended XR interaction and UX+AI.
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A new patent myself & my team (Greg Madisᯅn eric provencher rygo6) have been granted that covers a new paradigm of #XR input & #UX processing that will become the new standard. Research I helped direct/design/architect covering blended XR interaction and UX+AI.

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2:05

Bringing Fulham’s identity as London’s Original Football Club to life. Inspired by Craven Cottage, we’ve launched a new brand identity - with a bespoke typeface and design system which sees every letter, word and number rooted in our heritage, ready for now and the future. Now present on matchdays and across social media, here’s how our historic home has become part of Fulham today.

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A commenter recently asked me if the the possibility of the death of our current system giving birth to a new cultural, economic and social paradigm is a cause for hope. The reality is human progress is a myth —societies often go backwards. I fear that we are now ushering in a new Dark Age of fascist authoritarianism.
1:19

A commenter recently asked me if the the possibility of the death of our current system giving birth to a new cultural, economic and social paradigm is a cause for hope. The reality is human progress is a myth —societies often go backwards. I fear that we are now ushering in a new Dark Age of fascist authoritarianism.

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As frontier models mature, the hardest enterprise challenges live at the system level. AI Foundry brings together research, customers, and partners to develop and validate new AI capabilities.
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As frontier models mature, the hardest enterprise challenges live at the system level. AI Foundry brings together research, customers, and partners to develop and validate new AI capabilities.

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New work: fal Worlds visual brand identity and interaction design Our foray into the realm of World models. Infinite possibilities. We wanted to craft an identity around the different ways people interact with this technology, the personas they take on, and the many forms these worlds can take. Are you a wanderer, a creator, an explorer, a dungeon master, a cinematographer?

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Introducing the new identity of the London Lions. The London Lions are entering a new chapter - one built on bold ambition, global relevance, and deep roots in the city we represent. Our rebrand is more than a change of look - it’s a statement of intent. A visual and cultural identity that reflects who we are now, and where we’re going next. #LondonLions #WeAreLondon
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Introducing the new identity of the London Lions. The London Lions are entering a new chapter - one built on bold ambition, global relevance, and deep roots in the city we represent. Our rebrand is more than a change of look - it’s a statement of intent. A visual and cultural identity that reflects who we are now, and where we’re going next. #LondonLions #WeAreLondon

London Lions Basketball

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