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Our transparent case back. While ensuring the case’s waterproofness, this sapphire crystal case back marks a new chapter in our watchmaking culture, opening a window on our horological expertise. More #Watchmaking #Perpetual

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ROLEX

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33,516 görüntüleme • 1 yıl önce •via X (Twitter)

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The Perpetual rotor enables the watch to be constantly wound by wrist movement. Invented in our workshops, then patented, it was introduced in 1931. A groundbreaking innovation that marked the history of modern watchmaking. More #Watchmaking #Perpetual
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The Perpetual rotor enables the watch to be constantly wound by wrist movement. Invented in our workshops, then patented, it was introduced in 1931. A groundbreaking innovation that marked the history of modern watchmaking. More #Watchmaking #Perpetual

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Our floral motif, exclusive to the Datejust 31, blends watchmaking tradition with cutting-edge technology. The dial base’s brass plate has a sunray finish, and two laser beams create matt or grained effects on the surface. More #Watchmaking #Perpetual
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Our floral motif, exclusive to the Datejust 31, blends watchmaking tradition with cutting-edge technology. The dial base’s brass plate has a sunray finish, and two laser beams create matt or grained effects on the surface. More #Watchmaking #Perpetual

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24,201 görüntüleme • 1 yıl önce

Our Oysterlock clasp, intended for our Professional watches, is reinforced by a safety catch to prevent accidental opening. A 2-way lock that reduces the risk of the watch unfastening, giving wearers confidence to keep moving. More #Watchmaking #Perpetual
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Our Oysterlock clasp, intended for our Professional watches, is reinforced by a safety catch to prevent accidental opening. A 2-way lock that reduces the risk of the watch unfastening, giving wearers confidence to keep moving. More #Watchmaking #Perpetual

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Our two-colour Cerachrom bezel insert. Introduced in 2013 on the GMT-Master II, this innovation is a technical feat. To display two colours on a single block of high-tech ceramic, we had to develop our own industrial processes. More #Watchmaking #Perpetual
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Our two-colour Cerachrom bezel insert. Introduced in 2013 on the GMT-Master II, this innovation is a technical feat. To display two colours on a single block of high-tech ceramic, we had to develop our own industrial processes. More #Watchmaking #Perpetual

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32,325 görüntüleme • 1 yıl önce

Our Oysterclasp. Its folding clasp is protected by a cover that opens with a single movement. This sophisticated system is designed for everyday use, its secure closure and easy-opening mechanisms striking the perfect balance. More #Watchmaking #Perpetual
0:18

Our Oysterclasp. Its folding clasp is protected by a cover that opens with a single movement. This sophisticated system is designed for everyday use, its secure closure and easy-opening mechanisms striking the perfect balance. More #Watchmaking #Perpetual

ROLEX

38,882 görüntüleme • 1 yıl önce

Our 950 platinum. This challenging material pushed our production tools to the limit until we could shape it into a fluted bezel. With its captivating reflections, this exclusive metal is recognizable only to a discerning few. More #Watchmaking #Perpetual
0:20

Our 950 platinum. This challenging material pushed our production tools to the limit until we could shape it into a fluted bezel. With its captivating reflections, this exclusive metal is recognizable only to a discerning few. More #Watchmaking #Perpetual

ROLEX

28,130 görüntüleme • 1 yıl önce

This is our Syloxi hairspring. Crafted from silicon and introduced in 2014, it is produced entirely in-house. The unique geometry of this oscillator’s component guarantees the chronometric precision of the watch. More #Watchmaking #Perpetual
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This is our Syloxi hairspring. Crafted from silicon and introduced in 2014, it is produced entirely in-house. The unique geometry of this oscillator’s component guarantees the chronometric precision of the watch. More #Watchmaking #Perpetual

ROLEX

37,135 görüntüleme • 2 yıl önce

At first glance, this 18ct yellow gold is indistinguishable from any other. Yet it can be found only in our watches: we make it at our own foundry in Geneva. A close look reveals this alloy is not only precious. It is unique. More #Watchmaking #Perpetual
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At first glance, this 18ct yellow gold is indistinguishable from any other. Yet it can be found only in our watches: we make it at our own foundry in Geneva. A close look reveals this alloy is not only precious. It is unique. More #Watchmaking #Perpetual

ROLEX

36,395 görüntüleme • 2 yıl önce

This is our chronograph. It allows time intervals to be measured with absolute reliability. Its starts and stops are instantaneous. START. Perfectly accurate. STOP. Without a twitch. RESET. Leading the race in its field. More #Watchmaking #Perpetual
0:18

This is our chronograph. It allows time intervals to be measured with absolute reliability. Its starts and stops are instantaneous. START. Perfectly accurate. STOP. Without a twitch. RESET. Leading the race in its field. More #Watchmaking #Perpetual

ROLEX

36,215 görüntüleme • 2 yıl önce

Our reversing wheels coordinate to transmit energy to the mainspring, regardless of the direction in which the oscillating weight rotates. Their red colour results from the surface treatment to ensure their robustness. More #Watchmaking #Perpetual
0:20

Our reversing wheels coordinate to transmit energy to the mainspring, regardless of the direction in which the oscillating weight rotates. Their red colour results from the surface treatment to ensure their robustness. More #Watchmaking #Perpetual

ROLEX

38,773 görüntüleme • 1 yıl önce

Our high-performance barrel stores then distributes energy to the calibre in optimal fashion. Conceived and made in-house, it has been constantly improved, down to the finesse of its walls and surfaces. More #Watchmaking #Perpetual
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Our high-performance barrel stores then distributes energy to the calibre in optimal fashion. Conceived and made in-house, it has been constantly improved, down to the finesse of its walls and surfaces. More #Watchmaking #Perpetual

ROLEX

23,699 görüntüleme • 1 yıl önce

To us, beauty is never superficial. Our founder Hans Wilsdorf believed beauty, like reliability and precision, resulted from what we call “bienfacture”, or fine workmanship. Discover more #Watchmaking #Perpetual
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To us, beauty is never superficial. Our founder Hans Wilsdorf believed beauty, like reliability and precision, resulted from what we call “bienfacture”, or fine workmanship. Discover more #Watchmaking #Perpetual

ROLEX

41,729 görüntüleme • 2 yıl önce

A watch’s autonomy is not just a promise, it is a pact that works both ways. Whether yours or its own, movement will always beget movement. Discover more #Watchmaking #Perpetual
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A watch’s autonomy is not just a promise, it is a pact that works both ways. Whether yours or its own, movement will always beget movement. Discover more #Watchmaking #Perpetual

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52,464 görüntüleme • 3 yıl önce

The new #GUCCI25H timepieces include automatic styles fitted with Gucci’s GG727.25A caliber, a touchstone in the House’s 50 years of watchmaking expertise. #GucciTimepieces Discover more
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The new #GUCCI25H timepieces include automatic styles fitted with Gucci’s GG727.25A caliber, a touchstone in the House’s 50 years of watchmaking expertise. #GucciTimepieces Discover more

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No one day is like another. Any day can impact our lives forever, set the stage for new aspirations. With its emblematic fluted bezel, Jubilee bracelet and Cyclops lens, the Datejust marks a date with destiny. More #Perpetual
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No one day is like another. Any day can impact our lives forever, set the stage for new aspirations. With its emblematic fluted bezel, Jubilee bracelet and Cyclops lens, the Datejust marks a date with destiny. More #Perpetual

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A rainbow of BUGATTI CHIRON Sapphire Crystal timepieces by Jacob&Co. From blue to bold matte yellow and vibrant orange, each watch in this collection is a true masterpiece that combines high complication movement and a transparent sapphire crystal case. #BUGATTI #JacobandCo
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A rainbow of BUGATTI CHIRON Sapphire Crystal timepieces by Jacob&Co. From blue to bold matte yellow and vibrant orange, each watch in this collection is a true masterpiece that combines high complication movement and a transparent sapphire crystal case. #BUGATTI #JacobandCo

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Our latest project for Hublot is up online. The Yellow Neon Saxem showcases unprecedented translucent colour, a first for Hublot and for watchmaking. Full project:
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Our latest project for Hublot is up online. The Yellow Neon Saxem showcases unprecedented translucent colour, a first for Hublot and for watchmaking. Full project:

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🚌 Our Rockets Bus is ready for the final Giro d'Italia week! A brand new window has been installed and thanks to the international network of VDL, the bus looks as good as new again. 🙌 (Yes, trees on some very narrow Italian roads left their marks on our bus… they’re just part of our first Grand Tour story. 🤣🇮🇹) Bus driver Christophe is back on the road for one more week of Mission Giro. 🚀 #UnibetRoseRockets

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A new chapter in our story coming 🔜
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A new chapter in our story coming 🔜

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