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Sam Altman declared a CODE RED at OpenAI because they are falling behind the competition. Here's my breakdown. My take: GOOGLE has been in the messy internet data game for a long time. What is search? Search is UX, first and foremost. Search cares about salience, recall, relevance. OpenAI,...

78,938 Aufrufe • vor 7 Monaten •via X (Twitter)

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David Friedberg: OpenAI’s rise is the best thing that ever happened to Google “No greater blessing has ever happened to Alphabet than OpenAI's rise.” “Not only did it create the foil for Google in the monopoly sense, but it also took the attention away from Google, focused it on OpenAI, and that attention fundamentally damaged OpenAI's strategic product capabilities because they had to start to be so much more careful about what they said and how they said it.” “And the opposite was happening at Google at the same time, which is Larry, Sergey and Sundar being given permission by the board to take risks, to go hard, to figure this out. And boom! It's amazing how the horse race has changed.” “The reason Google didn't lean into AI for years, even though they had the technology, is because they were nervous about cannibalization to search, they were nervous about the quality of the product, they didn't want to release things too early, and then they changed their posture.” “Which, by the way, I would argue is the opposite at OpenAI in the last couple months.” “I used to use advanced voice on ChatGPT all the time. I cannot stand it anymore. I do not use it.” “It has basically hedged away all of the value because it tries to be polite, it tries to make sure that it's giving you warnings all the time.” “It doesn't want to give you data because it's scared that it might give you the wrong data.” “OpenAI has been acting like an incumbent fearful of losing market share and fearful of getting attacked in the media and attacked by consumers for saying the wrong thing.” “And so they've taken this kind of defensive posture that I think has fundamentally damaged the product and the brand.”

The All-In Podcast

108,007 Aufrufe • vor 7 Monaten

The new Google Search is rolling out and there seems to be confusion on what it will look like. Google literally told us. Let me clarify for anyone who is still unsure of what is rolling out this week. Last month Google responded to everyone saying Search is dead. Here is what they said: "You will absolutely continue to see blue web links in search results. AI Mode is not the default experience in Search. You will continue to get a range of results on Search." [Want to know where your site stands across Google AI, ChatGPT, Claude, Grok, etc? Check here (it's free): Google has explicitly laid out what Search will look like from this point going forward. The new Search box accepts text, images, files, videos, and open Chrome tabs. It anticipates your intent before you finish asking. It is powered by the most advanced Gemini model Google has ever put into Search, and layered on top of that, information agents will now be able to run 24/7 in the background on behalf of your buyer. Think of it in 5 steps: Step 1: The buyer describes their problem, their category, their needs in full. Step 2: The agent breaks that down into sub-topics and maps out a plan. Step 3: It determines what intel is needed right now versus later. Step 4: It monitors blogs, news sites, and social posts continuously for relevant changes. Step 5: It sends the buyer a synthesized update with links and the ability to take action. Blue links are not going away in the short-term, but the brands getting recommended by information agents 24 hours a day while also ranking in traditional results are going to pull so far ahead of the ones doing only one or the other that it will not be a fair fight. This is exactly what SEO Stuff ( has been building for every customer. Optimized content depth that covers every sub-question a buyer in your category asks, so the agent finds you at every step of its plan. Editorial authority from trusted websites that signals credibility to every retrieval system Google has ever built, across both traditional rankings and AI citations simultaneously. One investment. Blue links and AI citations. Around the clock. SEO Stuff's Complete Done-For-You Plan: SEO Stuff's "Optimized Content" Plan: There is a reason more than 80 percent of SEO Stuff customers reorder. The results continue long after the work is done. Google Search is changing. AI Search is here. Your websites need to prepare accordingly. Want to know where your site stands across Google AI, ChatGPT, Claude, Grok, etc? Check here (it's free):

Alex Groberman

44,078 Aufrufe • vor 1 Monat