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Today we launch a new identity while serving the same mission: to provide you a model health system that meets your needs and transforms expectations. You'll see this new brand roll out over the next couple years across the eight states we serve.

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Intermountain Health

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86,185 Aufrufe • vor 3 Jahren •via X (Twitter)

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Profilbild von Intermountain Health
Intermountain Healthvor 3 Jahren

Video description: "Our new identity grounded in blue. A universal color of health and inherently ours Inspired by our landscapes (photos of sunsets across Utah, Idaho, Colorado and Nevada) A bold and vibrant new era begins

Profilbild von Intermountain Health
Intermountain Healthvor 3 Jahren

Our innovation takes us into the future of healthcare Blue-trusted Coral-bold Fuchsia-approachable From 1975 to 2005 to 2023 into today People are the heart of our brand 60,000 caregivers connecting with patients along their health journey Intermountain Health"

Profilbild von walter fan account
walter fan accountvor 3 Jahren

I fixed it for you guys

Profilbild von Russell
Russellvor 3 Jahren

Where the new logo really came from.

Profilbild von Tom 🪕🌵
Tom 🪕🌵vor 3 Jahren

How much has already been and will be spent on this initiative? I doubt patient perception will be markedly affected by this needless change to one of the single least important facets of their care. Attached: picture of something that wasn't broken and didn't need to be "fixed".

Profilbild von Jill
Jillvor 3 Jahren

it’s giving ipad

Profilbild von Ron Sukablyatovich Johnsonov
Ron Sukablyatovich Johnsonovvor 3 Jahren

Just imagine if instead of wasting millions of dollars on a CEO playing SimHospital you just took care of your employees and didn't get rid of everyone who actually cared.

Profilbild von Seth Taylor
Seth Taylorvor 3 Jahren

This has almost zero brand continuity with the previous mark. That's extremely expensive to roll out. I believe that many people that need doctors and medical assistance are older audiences, aren't blues and greens more welcoming? 1/

Profilbild von Seth Taylor
Seth Taylorvor 3 Jahren

Frankly, this 'hip new look' doesn't look restorative at all. It looks like a bounce house made out of hard rigid plastic. The most dense, busiest part of this logo (the connector in the background) is the least important part 2/

Profilbild von Seth Taylor
Seth Taylorvor 3 Jahren

Recommend to fix this readability issue. iR, iK. If you rely on dimensionality for readability, it isn't a very strong design.

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