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We keep getting asked: Where can we buy ARA beef? Right now, we’re finalizing contracts. The demand—from retailers and restaurants—is bigger than anything we anticipated. That means one thing: it won’t be hard to find ARA beef in your local stores. As soon as agreements are signed and executed,... show more

American Rancher Alliance/Hufeisen Ranch

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22,901 views • 5 months ago •via X (Twitter)

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We have accomplished more in the last few weeks than anyone expected — and now it’s real. The American Rancher Alliance is moving REAL American beef into grocery stores as early as January. Full transparency. Fair prices. No packer games. We’ve talked to the retailers. Our producers are ready. Processors are lining up shackle space. This movement is moving at full speed — because America needs it now. If you finish cattle or you’re a farm-to-table producer, we need you ASAP. If you’re cow/calf, you are the backbone of this entire supply chain — and you’re right behind them. We are decentralizing the beef system, bringing American beef back to American consumers, and lowering grocery prices while paying producers fairly. This is real. This is happening. And we are just getting started. 👉 Producers: Sign up at 👉 Consumers: Follow the movement and share this. American beef. American hands. American shelves. Let’s take it back.

We have accomplished more in the last few weeks than anyone expected — and now it’s real. The American Rancher Alliance is moving REAL American beef into grocery stores as early as January. Full transparency. Fair prices. No packer games. We’ve talked to the retailers. Our producers are ready. Processors are lining up shackle space. This movement is moving at full speed — because America needs it now. If you finish cattle or you’re a farm-to-table producer, we need you ASAP. If you’re cow/calf, you are the backbone of this entire supply chain — and you’re right behind them. We are decentralizing the beef system, bringing American beef back to American consumers, and lowering grocery prices while paying producers fairly. This is real. This is happening. And we are just getting started. 👉 Producers: Sign up at 👉 Consumers: Follow the movement and share this. American beef. American hands. American shelves. Let’s take it back.

American Rancher Alliance/Hufeisen Ranch

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Last night, Vice President Kamala Harris lifted our spirits, calling us during our sit-in on the Missouri House floor and sending pizza to keep us going. ❤️ As we stand against an unconstitutional redistricting scheme, her support is a reminder that the struggle for democracy is bigger than any one moment, and that together, we can rise to it.

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I’ve had a little pushback lately. Funny thing is — it’s only a handful of people, and they’re local. So let me be very clear. This is not a one-person show. Yes, I founded it. But sitting at the table with me every single day are producers and industry professionals with 30, 40, even 50+ years in this business. Men and women who helped build this industry — and watched it get stripped apart by consolidation. Our goal is simple: Bring American beef back to the American people Restore real competition to the cattle market Return power, transparency, and stability to producers If you don’t like what I’m saying, scroll on. If you don’t want to join the ARA, that’s fine — this is a free country. But if competition scares you, you’re not defending the industry — you’re defending the problem. This isn’t hypothetical. This is already happening. We are standing hand in hand with local and regional processors across the U.S. We have dedicated shackle space. We are onboarding retailers right now. And instead of lining corporate pockets, our margins are structured to return dividends back to producers. American beef will be back in American grocery stores — with less volatility, more stability, and accountability built in. If you’re a restaurant owner, grocery buyer, or know one who wants real American beef: 👉 We’re not talking someday. We’re moving beef very soon. And for the Debbie Downers — if competition scares you, this message wasn’t for you. #AmericanBeef #RancherLed #EndTheMonopoly #FoodSovereignty #competitionworks

I’ve had a little pushback lately. Funny thing is — it’s only a handful of people, and they’re local. So let me be very clear. This is not a one-person show. Yes, I founded it. But sitting at the table with me every single day are producers and industry professionals with 30, 40, even 50+ years in this business. Men and women who helped build this industry — and watched it get stripped apart by consolidation. Our goal is simple: Bring American beef back to the American people Restore real competition to the cattle market Return power, transparency, and stability to producers If you don’t like what I’m saying, scroll on. If you don’t want to join the ARA, that’s fine — this is a free country. But if competition scares you, you’re not defending the industry — you’re defending the problem. This isn’t hypothetical. This is already happening. We are standing hand in hand with local and regional processors across the U.S. We have dedicated shackle space. We are onboarding retailers right now. And instead of lining corporate pockets, our margins are structured to return dividends back to producers. American beef will be back in American grocery stores — with less volatility, more stability, and accountability built in. If you’re a restaurant owner, grocery buyer, or know one who wants real American beef: 👉 We’re not talking someday. We’re moving beef very soon. And for the Debbie Downers — if competition scares you, this message wasn’t for you. #AmericanBeef #RancherLed #EndTheMonopoly #FoodSovereignty #competitionworks

American Rancher Alliance/Hufeisen Ranch

36,572 views • 5 months ago

Rollins: Beef is up… The beef supply is not meeting the demand. We are resolutely focused on beef. One of the beautiful things about the MAHA movement… we have seen an uptick in the purchase of protein etc and the demand for that is remarkable to see

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Khanna: They’re saying this technology is going to be bigger than nuclear, bigger than electricity, bigger than aviation. Last I checked, we have an FAA for aviation, nuclear energy is regulated, and electricity is regulated. So you’re telling me on one hand that this is going to be bigger, and then you’re saying you don’t want any regulation. I mean, it makes no sense.

Khanna: They’re saying this technology is going to be bigger than nuclear, bigger than electricity, bigger than aviation. Last I checked, we have an FAA for aviation, nuclear energy is regulated, and electricity is regulated. So you’re telling me on one hand that this is going to be bigger, and then you’re saying you don’t want any regulation. I mean, it makes no sense.

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