What the hell is INFINITY VISION?

it’s so shameless

Am I the only one that think it's crazy that Dune gets IMAX screens over Doomsday?

IMAX is up for sale. Disney just needs to cough up $4 billion, (double what it's worth) buy the entire company and be done with it.

thought my goat was washed and you were gonna promote that format in your video but then i watched it and was so happy u actually questioned it!!! and didnt promote it at all!!!

I absolutely loved your interview with Tom Cruise. I just got my Dolby tickets for avengers. Hopefully I don’t miss anything. Lol

Patrick usually I fw you but this one is a thorough disagreement. Formats & aspect ratios are unnecessarily complicated for normal folks, if Infinity Vision easies their confusion & helps them focus on the actual content of the movie then what is wrong in it? I agree that There should be awareness in calling it "a tag" rather then a format.

"Infinity Vision" isn't Dolby Cinema. Dolby cinema is a proprietary ecosystem. Infinity Vision is a marketing certification that a cinema can earn if it meets size and audio standards set by Disney. Dolby Cinema, Cinemark XD, or Regal RPX can all earn the "Infinity Vision" badge

It’s marketing nonsense.

💯🤔🤔 So Why doesn’t Doomsday just come out 2 weeks earlier? So they can book some IMAX Screens??? Problem solved. It’s a slam dunk.

👀

What’s infinity vision? The biggest-most immature corporate billion dollar decision I’ve ever seen. They’re mad they got played at their own game and are a sinking ship so they take their ball and go home.

When you want the facts about cinema news, Patrick is the best person for this.

Marvel loves misleading and gaslighting ppl. They've been doing that since 2019.

Why would they even release #AvengersDoomsDay the same week as Dune 3? Dumb

Unfortunately buddy that can do whatever the hell they want & there’s nothing you or I can do about it.

Not gonna lie I didn't know it was so I thought this was gonna be something new like 5d, at the end of the trailer I was like😭:

The vast majority of Infinity Vision theaters will be showing this movie in 1.85 ratio, the same way Spiderman BND is being shown in 1.85 in capable Dolby Cinemas too. The movie was shot in Liemax 1.90 ratio so it could be shown in expanded ratio digitally for the full film.

Well said and thank you!

IMAX only matters for 70mm. I avoid all other imax showings because it doesn’t matter for other films.

I asked the same question LOL "what is this?" I just chalked it up to something to do Comic-Con this week.

AGREED. Didn’t know it meant the Dolby screens at AMC because then I would’ve been more alert for tickets

When a millennial zoomer doesnt understand marketing 101 and his pupils are stuck on being so close to filmmaking and enamored with his own knowledge.

Yeah, the name is the thing. It implies it's special. If it said Disney certified or something that'd be less dodgy.

“see it in Infinity Vision”

@UglyCalifornia

This 💯

Marvel did not need this I'm already seated if just for RDJ

How the hell did Dune end up getting the IMAX showings over Avengers? I know people love the Dune movies and all, but like it’s going against a major Disney project that fans have been waiting for for 6 years now

@imPatrickT YES! I was thinking the same thing, thanks for the clarification 🔥

Nah bro... you are exaggerating

💀🤣

It's a non issue...

Cinemark XD is advertising it in Infinity Vision also