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When I started my first company back in 2012, I realized something big: Accountants are the heartbeat of every business—they’re the ones keeping everything honest behind the scenes. But, I also noticed they’re often stuck with outdated, manual tools, doing work that could and should be automated. This seemed... show more
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the missing puzzle piece for accountants is finally here. Go Puzzle!! 🚀

If the 💯 emoji had a use case, it's this comment!

Empowering accountants, not replacing!

Stoked to see this go live! 🚀

Huge launch! Congrats Sasha and team

Let's go! @sashaorloff 📈

Such great insight! So excited for this to be live!

@mashadrokova "Puzzle has a different vision: empowering, not replacing, accounting professionals." Oh, I'm all ears. Tell me more. How will you not replace them? "By automating 90% of their work." Oh, I see.

Thanks for the comment. It’s an important nuance, and we can surely get better at the distinction. Accountants will never go away. But accountants add a lot more value to improving financial health than manually preparing financial statements. 100% of CFOs used to be CPAs. Now less than half are. It’s not accounting’s fault. It’s the software. We think better software means more companies can afford the expertise of amazing accountants, and accountants can focus on higher value work.
