
Sarah 🦕
@SarahLevinger • 33,552 subscribers
Creative strategy that makes your ad production 80% faster & spend 40% more efficient. 🔥 Creator of the T-E-E-P Framework, Founder @tetherinsights
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SOMEBODY TEST THIS!! 🤯 This is an ORGANIC direct response post I found on IG last night (scrolling FTW.) Insane use of visual illustration + problem stacking here. Prime example of a great Trigger ad. Video has: 2.2M views 99.3k likes 604 comments 2,510 reposts Creator has: 14.5k followers
Sarah 🦕30,035 просмотров • 5 дней назад

A finance guy told me this week that MER is a useless metric.... 😬 Abir | Ecom CFO is a CFO, worked as a CMO, ran an e-com brand, AND built a CFO firm all in one lifetime, which...is insanely impressive. (He's got the skills to see what we're all hiding...) That's why Nate Lagos📝📈 and I brought him on the podcast so he could set us all straight! He shared a 3-step system he uses to scale brands, and walked us through: 1. How to nail your scaling targets 2. Why MER is a dumb metric to build on 3. What causes the quickest decay in a brand 4. Why finance might be the skill we all want to learn this year... Listen now 🎙️
Sarah 🦕12,477 просмотров • 1 месяц назад

SOMEBODY TEST THIS!! 🤩 Found this “Rapid Fail” hook/script while scrolling on TikTok the other day (scrolling is a research hack, I swear…) 5.5M views 684.6k likes 1365 comments 57k bookmarks (Creator only has 110,000 followers so you know this content was good 🤯)
Sarah 🦕23,765 просмотров • 2 месяцев назад

[📍SAVE THIS] Don’t know who needs this, but here’s 𝗮 𝗽𝗿𝗼𝗺𝗽𝘁 𝘁𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝗱𝗲𝘃𝗲𝗹𝗼𝗽 𝗱𝗲𝗲𝗽-𝘀𝘁𝗼𝗿𝘆 𝘆𝗮𝗽 𝘀𝗰𝗿𝗶𝗽𝘁𝘀 𝘁𝗵𝗮𝘁 𝘀𝗼𝗳𝘁 𝘀𝗲𝗹𝗹 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 without sounding like a marketer 😅: PROMPT # The Universal "Chaotic Storytime" Soft-Sell Blueprint Write a massive, unstructured, high-energy 'yap' session from a casual, relatable consumer perspective. The core concept is a 'Soft-Sell Storytime'—you are telling a funny, chaotic story about a real-life situation caused entirely by the fact that [INSERT BRAND/PRODUCT NAME] worked *too* well. To customize this prompt, fill in these variables before running: * [BRAND/PRODUCT]: * [THE SUPERPOWER BENEFIT]: What the product fixes so well it creates a new reality. (e.g., dog is fast again, I have hyper-focus, instantly makes a normal dad-bod look athletic) * [THE CHAOTIC CONSEQUENCE]: The funny real-life situation this caused. (e.g., dog chased a squirrel into the kitchen, I reorganized my garage at 4 AM, suffering a dangerously unearned delusion of athletic grandeur at a neighborhood party) Follow these strict blueprint rules: 1. Do NOT Write a Product Review: Do not give a boring list of features, specs, fabric blends, or corporate talking points. Focus 100% on the unexpected, funny, real-life side effects of the product actually working perfectly. 2. The Narrative Arc: * Start 'in media res' with a bizarre, funny, or stressful situation caused by the product. * Explain the backstory of how normal/boring/lazy life used to be before you bought it. * Drop the casual soft-sell pivot, jokingly blaming the brand for the chaos it brought into your life. * End on a funny warning to other consumers about the 'dangers' of buying a product that actually delivers on its promises. 3. The Voice & Structure: * Use a highly caffeinated, rambling, stream-of-consciousness style. * Use irregular sentence structures, dramatic pauses (...), ALL CAPS for sudden panic, and parenthetical rants (like this). * The tone must be a mix of relatable exhaustion, mild obsession with the product, and hysterical disbelief at the situation. Don't summarize, don't conclude, just start the story.
Sarah 🦕13,761 просмотров • 2 месяцев назад
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