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josh

@lee94josh3,741 subscribers

co founder @afterimage | prev head of @browsercompany productions

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how i feel falling through the internet every day

how i feel falling through the internet every day

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listening to euphoria vs meet the grahams

josh

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🌐"THE NETWORK" by Afterimage The Network is an Afterimage software project targeted at our biggest recurring internal pain point: finding new high quality creatives to work with, across many styles and roles, very quickly, on a project basis. We work with startups on sprint timelines and often need to find specialists (eg VFX artist, drone op, animators with specific style) quickly based on approved creative directions. And we’re always looking to expand our stable of core collaborators (DPs, editors, producers, directors). The talent pools exist, but it can be quite difficult + time intensive to source the right people. It's mainly a top of funnel problem. And nothing beats a trusted referral, but intros can’t always materialize in the order of hours or a day. This summer, karina joined Afterimage on Special Projects and pitched The Network to solve our problem. The product blends human curation with automation. Creatives only get added to The Network if they’ve made something our team has reviewed and explicitly “liked”. But the product is also smart and self-sustaining. New projects are surfaced, based on our existing database, for us to review at our leisure, leading to a intentional expansion of creatives on our radar over time. This careful balance between slow curation based on our own taste and smart automation based on those inputs is at the heart of the product. The Network can be searched colloquially in all the ways you’d hope and expect. Not going to lie: we’ve spent more time this year than I’d like to admit building internal tools that went nowhere / died in usage after the novelty wore off. The Network was different from the jump. People on our team were hacking their way into using it before Karina even officially pushed it “live”. Since having the product, we’ve hired people from The Network on every single project we’ve worked on. "please check the network for that" is now a constantly repeated internal phrase This is something we’d likely pay hundreds of dollars a month for if we needed to. The upside of finding the right creatives to work with on a given project can be worth thousands of dollars. And, if we stumble into someone we love who becomes an A+ collaborator of ours for years, that value is essentially unquantifiable. karina brought a level of initiative, creativity, and attention to detail on this project that inspired me. She is a star. Building a utility that reached such immediate intense internal PMF has been fun. More Afterimage software projects of different kinds will likely come later this year. We don’t have any immediately plans (aka the spare time or resources) to “productize” this in the near term. But if you (a) like hacking on creative software projects, or (b) would be interested in being a beta tester / design partner on The Network if we ever open it up a bit, pls DM us Afterimage!

josh

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