Stefan Georgi
@StefanGeorgi • 21,849 subscribers
One of the best DTC Marketers in the world, but mostly just on X to complain about the deep state.
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Last week we launched a preview version of our newest StefanBrain model, which we are calling SB1.5. It’s an extremely strong upgrade from our current model. It’s much more creative, writes better copy, provides sharper analysis, and is all around smarter. I made this video using StefanBrain’s VidGen 2.0 tool to help show the difference... But the best way to see if I'm telling the truth or not is to try out 1.5 for yourself. To do that: 1. Go to and start a free 3-day trial (zero cost, no credit card required). 2. Open a new tab and log in at using that same email. That instantly unlocks 1.5. 3. Use. 1.5 on Beta to brainstorm angles, come up with hooks, do funnel analysis, write copy, etc. 4. Use regular to generate full video ads, create static ads, and publish them directly to Meta. In the next 7-10 days, the two version will be merged together and you won’t need to do two separate workflows… But SB1.5 is so freaking good, I didn’t want to wait to share this with all of you. Enjoy :) - P.S. Right now 1.5 is pure chat. You can upload files, tell it go go watch videos or analyze domains, etc. You can't create projects or tag products. When we do the merge in 7-10 days from now, you'll have all those features available too.
Stefan Georgi30,333 Aufrufe • vor 1 Monat
This is one of my favorite ads I've ever done. It's for my telemedicine company. Ironically, we tested it on Meta and it didn't really back out. Still sharing it here because I think the concept is dope. Maybe someone else will test a similar version that crushes for them.
Stefan Georgi125,182 Aufrufe • vor 9 Monaten
4 years old but still probably the best content I ever put out on hooks, marketing and persuasion...
Stefan Georgi24,213 Aufrufe • vor 2 Monaten
Did a live call earlier today. Vintage, throwback style. People submitted copy/funnels/offers/strategy questions for feedback....and I cooked. Covered a ton like: -Why brain fog is pretty much always a losing pain point in DTC (and what I'd do instead) -Reason AOV is meaningless on Meta...plus why I'd consider scaling a lander with no upsells or order bumps -The real reason a liver supplement offer was working on meta (kind of) but not with affiliates -The Occam's Razor approach to launching new brands and offers on cold traffic -My top choice for running paid traffic to a subscription app in 2026 -A surprisingly counterintuitive fix for a LatAm info product that stopped scaling -How to innovate while swiping your competition -Why science heavy mechanisms mostly bomb for health brands these days -And so much more. Sauce, sauce, sauce :)
Stefan Georgi11,464 Aufrufe • vor 4 Monaten
I made the prediction that Vid Creatives would get solved by AI in 2026. Then I decided to be the one to solve them. We're getting close. You're looking at V1 of VidGen on StefanBrain, which went live last night for my CA Pro Members. Not perfect, but pretty cool 😀
Stefan Georgi13,966 Aufrufe • vor 5 Monaten
Yesterday I used the agentic marketing platform we're building for CA Pro Members to create 41 static ads for meta in about twelve minutes, and I recorded myself doing it for funsies. Check it out, and if you're doing $1MM+ per year and want to try the tool for yourself, lmk 🙂
Stefan Georgi13,508 Aufrufe • vor 7 Monaten
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