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Buddy Valastro’s team is completely missing the mark with this marketing approach. People don’t want to see their food being mass-produced in a sterile, corporate setting—they crave the charm of small-batch, locally sourced, and artisanal. Behind-the-scenes content can be great, but this is doing more harm than good. Someone...

11,703 Aufrufe • vor 1 Jahr •via X (Twitter)

11 Kommentare

Profilbild von Nate Ellis (UGC Video Editor)
Nate Ellis (UGC Video Editor)vor 1 Jahr

I appreciated the close up at the end of the cake in a home environment- but with the whole video taking place in a factory it seems more like a slap in the face than a warm call to action. I’m no expert but this video did NOT make my sweet tooth happy.

Profilbild von American Stories Network
American Stories Networkvor 1 Jahr

Unskippable. Unforgettable. Unbeatable. Your brand deserves the spotlight, and @AmericanStorie3 delivers with seamless brand integrations into high-quality, national TV shows. Ready to shine? ✨ Let’s talk! #TVIntegration #Branding #Marketing

Profilbild von Logan Lessar
Logan Lessarvor 1 Jahr

The only part of the ad that's actually good is the last 3 seconds. The rest makes me never want to eat cake again 😂

Profilbild von Joseph Ford
Joseph Fordvor 1 Jahr

100%!! Whyyy, would they do this…. I will never eat this cake now, gross. I wanna see a baker bake it not a machine Make it!!

Profilbild von Simon Paquin 🍪
Simon Paquin 🍪vor 1 Jahr

Oopsie

Profilbild von AD
ADvor 1 Jahr

know your why your customer buys! Honestly…They are likely impressed with ‘how far they have come’ as most SBM are, and that is great. They should be! send to friends and family. Not the public!

Profilbild von Melanie Balke
Melanie Balkevor 1 Jahr

This works for engagement. People love watching factory and production videos. I don't know if it will make them buy. For that I think you're on the right track.

Profilbild von Lars Miller
Lars Millervor 1 Jahr

Works for me, I think this is dope AF. I am not the target demo tho. But this is super cool.

Profilbild von Edgar Bitencourt
Edgar Bitencourtvor 1 Jahr

weird positioning of them. for me that scream drunk cake that someone will get at the Rio hotel in LV in the lobby at 4am when waiting for the elevator (i kid you not, there is a buddy machine right by elevator in there)

Profilbild von Matt Epstein
Matt Epsteinvor 1 Jahr

Hahaha

Profilbild von J.GrayDigital
J.GrayDigitalvor 1 Jahr

this is better suited to be b2b content, not something for consumers (imo)

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