Загрузка видео...
Не удалось загрузить видео
Grill tools Umbrellas Multi-tools Flashlights Camp chairs Insulated dog bowls 10x10’ pop-up canopies $200 fishing poles instead of $20 "disposable" ones There is just one problem...
45,476 просмотров • 2 лет назад •via X (Twitter)
Комментарии: 11

Why isn't anyone copying Yeti's playbook? It's clearly proven: Find a boring, ignored product & offer something 3x higher quality for 10x the price. $50 tumblers are fine. Why not a $500 one? We use them daily & the market is massive. You could do this with:

Yeti is already trying to do this with many of the products above. But they won’t be known for it. They’re known for amazing coolers. They've sold out to private equity now. Their private equity is your opportunity. Many DTC brands are half-heartedly trying this by simply...

...selling expensive commodities on a nice website, but you have to nail the quality in the marketing. Someone needs to be known for amazing $300 camp chairs that last a lifetime. If I were doing this I'd...

...listen to every podcast and read every article from the Yeti founders, and scour their original website on the web archive. yeticoolers . com used to look like the screenshot below! Opportunities are everywhere...but you have to start somewhere.

Would love your follow @mhp_guy if you like stuff like this.

$200 for a fishing pole is already one of the cheap ones 😅fishing and boating industry has gotten so expensive the last decade or so.

Umbrellas already covered -

Acting like Leatherman doesn't exist

@CharlieBerens is spot on #Midwest #Flannel

These have all been done. But if you found another product the idea makes sense

Shibumi has the high-end canopy market on lock-down.
