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Let's start at the very start. Usually, good companies start by identifying a problem people have. Only then do they build the solution to that problem, knowing people will want it. Michael Seibel, founder of Twitch, explains this well:

74,047 views • 2 years ago •via X (Twitter)

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Codie Sanchez's profile picture
Codie Sanchez2 years ago

Everyone talks about the same companies every day. Uber. Google. Facebook. Tesla. It's corrupting our youth. Here’s how Silicon Valley misled an entire generation about startups and wealth (and what you can do about it):

Codie Sanchez's profile picture
Codie Sanchez2 years ago

Remember Bird? Slick e-scooter company that was the fastest company to reach unicorn status. They raised close to a billion dollars and went public - before filing for bankruptcy earlier this year. But this isn't a unique phenomenon…

Codie Sanchez's profile picture
Codie Sanchez2 years ago

In 2023, 3200 startups shut down - nearly double the amount in 2022. You've probably heard of the biggest failures: • WeWork • Convoy • Zume What's going on?

Codie Sanchez's profile picture
Codie Sanchez2 years ago

So say you've identified a problem & found some traction. With some outside cash, your company could grow faster. This makes sense. But media outlets report as if the funding rounds ARE the end goal.. As a founder, you've "made it" if your company hits a 8-10 figure valuation.

Codie Sanchez's profile picture
Codie Sanchez2 years ago

This completely alters incentives. Now, young founders are glorifying fundraising and a phenomenon Paul Graham calls "playing house." Rather than solving a problem and turning a profit, founders just "go through the motions" of doing a startup:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

The main problem with raising VC money? VCs want companies they invest in to potentially 100x in valuation within 10 years. For most companies, that's an INSANE amount of growth that turns founders upside down. Most companies shouldn't raise VC:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

But it gets even worse. A cycle emerges whereby: • Startup raises money • VC wants startup to grow fast • Money is invested into (unprofitable) growth • Startup can only survive by raising more • Other VCs continue to invest because the startup is growing

Codie Sanchez's profile picture
Codie Sanchez2 years ago

Chamath explains here how the interconnected Silicon Valley ecosystem enables this Ponzi situation:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

That's what leads to these huge failures. Remember Fast? The company raised $120 million - including from Stripe - but generated only $600 THOUSAND before shutting down. They kept burning millions for the sake of growth until it caught up to them:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

There are going to be many, many startups left in this graveyard. Our VC fund @CTVentureCap invested in a startup winddown company (@sunsethqdotcom) largely for this reason.

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom But you know who ends up suffering most? The founders. The young people who WANT to be in business, but have been sold this Silicon Valley nightmare. They're looking for a new way...

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom If you're reading this and thinking of building a company, you've been warned. Raising money is a tool. Not the end goal. And with it comes expectations of growth you might not be comfortable with. The good news?

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Venture-backed tech firms “changing the world” have held the spotlight for decades. But tides shift, and we’re shifting them now. Builders are waking up to the SV trap and choosing sustainable over skyrocket...

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Just have a look at these headlines:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom It goes even further - here’s what we’ve started to see TONS of recently: • New podcasts on all kinds of biz-buying subjects • Business owners posting tricks of the trade on TikTok • SMB lawyers/brokers building 100k+ influencer-like followings

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom When I started Contrarian Thinking several years ago, few talked about this. It was - actually - a contrarian idea to BUY your profits rather than build them. Now, it's borderline mainstream. Why's this happening?

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Two words: Cash Flow. Unlike VC-backed startups that might not profit for years (if ever), Main Street businesses provide returns from day 1. It gets even better:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom When you start a startup, you do EVERYTHING from scratch. Find an idea. Build a product. Get your first customers. Make marketing collateral. Going from zero to one is the hardest part - but when you buy a biz, that work is done for you.

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Your job is maintaining the success - not manufacturing it. Plus, once something's succeeded for a while, it's more likely to continue succeeding...

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Now you're thinking, "Great Codie, you scare me out of a VC raise then tell me to pull out my wallet to fund an acquisition." But there are pretty nifty funding options:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom • Seller financing: the owner lets you pay them over time with the biz's cash flows • SBA loans: gov-backed loans with low interest, long terms and minimal money down • Investors: many folks eager to fund solid deals The last one's my least favorite (I'm selfish...)

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Listen, if you're truly hell bent on starting the next SpaceX and changing the world, I tip my hat to you. But, if like the rest of us, you want to build a biz with as few headaches as possible? Don't fall into the Silicon Valley trap. Look at a small biz instead.

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom What do you think? Would love to hear anyone's experience with Silicon Valley the past few years. You can follow me @Codie_Sanchez for more & share here for others to read this:

Codie Sanchez's profile picture
Codie Sanchez2 years ago

@sunsethqdotcom Thought I'd add this here for anyone who's just hearing about small business buying for the first time. It has my basic framework for micro-acquisitions + 130 businesses I like to buy:

Kjael // Skaling Ventures's profile picture
Kjael // Skaling Ventures1 year ago

When I talk to founders, they often face these challenges: - Bloat in products or processes. - High-maintenance, low-value customers. - Meetings with minimal ROI. - Difficulty prioritizing high-impact work. The solution? Power law audit your biz... Start here: #Leadership #Efficiency

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Michael Seibel on how to get and test startup ideas As the former CEO of Y Combinator puts it in the clip below: “There’s a common misconception that your idea has to be great to start a company, and the first thing I want to do is destroy that misconception.” Michael was one of the cofounders of JustinTV, which later become Twitch and sold to Amazon for almost $1B. Their original idea was to create an online reality TV show—very different from where Twitch eventually ended up. Rather than falling for the trap of thinking that your initial startup idea has to be great, Michael advises founders to start with a problem: “Starting with ideas is tricky because people immediately want to grade your idea. It’s a lot easier to start with a problem and think about how you grade a problem.” Ideally the problem you set out to solve is one you've experienced personally or have some sort of connection to. You should ask yourself: “why am I uniquely qualified to work on this problem?” Is there some unique angle or approach you're taking to the problem that you understand but you don't believe others understand? Peter Thiel argues that “great companies have secrets: specific reasons for success that other people don’t see." After identifying a problem, you’ll want to start thinking about your MVP. What's the first solution you're going to build and release to see if you can help your initial users solve this problem? But don’t fall in love with your MVP. As Michael puts it: “A lot of people fall in love with their product and are not in love with their problem or their customer. I advise the opposite. Be in love with your problem. Be in love with your customer. And treat your product in a way that can change, develop, and improve.” And once you have an MVP, you should have a strong opinion about who your initial customer is and handpick all of your initial users. The goal with an MVP is not to see how many people want to use your product. It's to see if your solution actually solves the problem for your initial target customers. “The best startups very heavily filter the people who are able to use the initial product and make sure that they’re the right type of initial customer.”

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101,023 views • 2 years ago