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.Lulu Cheng Meservey explains how we can engineer trust

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Shane Parrish

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169,403 views • 9 months ago •via X (Twitter)

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As appreciated as it is, I think the power of storytelling is still somehow underrated. Lulu Cheng Meservey has advised some of the best companies (with the best auras) on comms such as Anduril, Cognition, Ramp, and many others. I loved having Lulu on Uncapped. We talked about the role of comms in company building, the elements of a good startup story, how vibes impact recruiting, and more. I learned a ton and had a great time. Hope you enjoy.
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