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Rory Sutherland makes a bold claim: that driving a car actually makes you a better person. Every time you get behind the wheel, you’re performing a kind of 'social calculus', constantly weighing your own benefit against someone else’s. It’s why, Rory argues, he just can’t trust someone who doesn’t... show more

The Spectator

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Rory Sutherland offers his counterintuitive idea for how the churches can fill their pews. Walking into a church, he argues, is like walking into a car dealership, the moment you cross the threshold, someone is on you and there is no easy way out. His solution? Offer try-before-you-buy browsing: let people come in quietly and experience a service without any social pressure. Rory Sutherland | Damian Thompson

Rory Sutherland offers his counterintuitive idea for how the churches can fill their pews. Walking into a church, he argues, is like walking into a car dealership, the moment you cross the threshold, someone is on you and there is no easy way out. His solution? Offer try-before-you-buy browsing: let people come in quietly and experience a service without any social pressure. Rory Sutherland | Damian Thompson

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Rory Sutherland (Rory Sutherland) is back. Nine years after our first conversation, the Vice Chairman of Ogilvy and one of the sharpest minds in behavioural science joins again for a wide-ranging discussion on marketing, decision-making, why AI will struggle to replace human judgment, and why we get efficiency so, so wrong. Listen and learn wherever you get your podcasts.

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"By forcing the vapers to go outside and stand with the smokers you’re exposing the smokers to temptation. It’s like holding a meeting of Alcoholics Anonymous in a pub - you wouldn’t do that would you?" Rory Sutherland on vaping #TheSmokelessWord #Omni #BAT

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“Friends who constantly roast each other, who argue a lot, make fun of each other, that kind of relationship actually shows trust. You can’t mess with someone like that unless you’re really close.” —Mackenyu I know what you are Macken 😆

“Friends who constantly roast each other, who argue a lot, make fun of each other, that kind of relationship actually shows trust. You can’t mess with someone like that unless you’re really close.” —Mackenyu I know what you are Macken 😆

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You can't spreadsheet your way into better leadership. Sometimes you need a room full of remarkable people, uncomfortable questions, and conversations that change how you see the world. That's exactly what happened in Miami. Grateful to spend time with founders, CEOs, artists, the great Rory Sutherland, and other people stubborn enough to believe work can still mean something.

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🚨 Rory & Mal say Drake may be the most accessible superstar we’ve ever seen and that accessibility is exactly why he gives people so much ammo to criticize him. They argue Drake is constantly online, responds to people, DMs fans and moves like a regular person despite his level of fame, while artists like Kendrick and The Weeknd maintain far more mystique. Rory says that also means every move Drake makes becomes content for people who have learned they can monetize hating him. Via New Rory & Mal

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“It’s not just the right of the person who speaks to be heard, it’s the right of everyone in the audience to listen & hear. And every time you silence someone you make yourself a prisoner of your own action because you deny yourself the right to hear something.”

“It’s not just the right of the person who speaks to be heard, it’s the right of everyone in the audience to listen & hear. And every time you silence someone you make yourself a prisoner of your own action because you deny yourself the right to hear something.”

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