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Ana Sayfaya Dön

The complete Static Ads 101 playbook for 2026. Every static ad format working across our client accounts right now, taught on a whiteboard in one take. - Native, text-heavy, offer-centric: what each one is, which funnel stage it owns, and what the ad spend split looks like on an... show more

Simon Robert

8,466 subscribers

23,927 görüntüleme • 2 ay önce •via X (Twitter)

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25 Yorum

Oren John profil fotoğrafı

Oren John2 ay önce

loving your content arc

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

Thanks brother

Connor Dault profil fotoğrafı

Connor Dault2 ay önce

Masterclass

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

thanks man

Aliyah Alexander profil fotoğrafı

Aliyah Alexander2 ay önce

Literally spent all of yesterday struggling with copy, so that tip on writing a 'sorted line' for static ads is going to save me so much time.

TheHookEditor profil fotoğrafı

TheHookEditor2 ay önce

This is so educational. I love it

Harry Burman profil fotoğrafı

Harry Burman2 ay önce

Great video. Do you put the BOF in a retargeting campaign? How do you structure it?

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

Thank you! I wouldn’t necessarily put it in a retargeting campaign no - acquisition ABO isolated if CBO scaling aggregates too much spend on them

Harry Burman profil fotoğrafı

Harry Burman2 ay önce

Thanks. Also, for the TOF Primary Text, did you mean to say 6,000 words? Isn't the limit something like 2,000 characters?

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

Yes true - i guess i forgot about the exact limit

Jefferson Anacleto profil fotoğrafı

Jefferson Anacleto2 ay önce

Very nice content 👏👏

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

thanks man

Gptwarrior profil fotoğrafı

Gptwarrior2 ay önce

Banger

isaac profil fotoğrafı

isaac2 ay önce

i love this video good sir

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

thanks man!!

Drew | DTC Performance Design profil fotoğrafı

Drew | DTC Performance Design2 ay önce

Very insightful stuff 🫡

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

Thank you!!

Mariano profil fotoğrafı

Mariano2 ay önce

Awesome content — do you suggest running native ads from the brand’s page, or always from partner/whitelisted?

Sam Rothstein profil fotoğrafı

Sam Rothstein2 ay önce

Excellent breakdown. @Simon__Rob, do you set these up as 3 separate campaigns or…. as 3 ad groups within a single campaign using ABO?

Tasos Banioras profil fotoğrafı

Tasos Banioras2 ay önce

@grok breakdown the video

Himothy profil fotoğrafı

Himothy2 ay önce

Transcript?

Tellys profil fotoğrafı

Tellys1 ay önce

statics still eat and nobody believes it

Creogen profil fotoğrafı

Creogen2 ay önce

Static ads getting a proper 2026 playbook while everyone was busy chasing video is exactly the kind of unglamorous work that keeps accounts alive.

🖊️ profil fotoğrafı

🖊️2 ay önce

Are you putting all 3 of these in their own as set like a mini funnel per ad set, or not concerned with that and grouping more broadly/loosely?

Simon Robert profil fotoğrafı

Simon Robert2 ay önce

I would keep control on ad spend distribution - just personal preference

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how to make AI UGC ads that actually convert: > give ava studio your product page so it knows what you're selling & who it's for. > let it research across tiktok & ig to find the hooks & formats already working in your niche. > have it write concepts, scripts & hooks for each angle instead of prompting from a blank page. > generate editable variations. same product, different openers, different creator styles. > connect your meta account so it reads live ad performance & builds the next round off the winners. it starts with research on your niche... then learns from your own ad data, the only data that's actually about your audience. you can have the subscription and produce & test a fresh batch of ads every week.

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Today I'm launching the most complete course on Claude Code and Codex for anyone who makes Facebook ads. For FREE. Claude Code has changed the way I make ads. In this live course, I’m sharing everything. Every skill, every agent, every workflow. By the end of the 6 weeks, you will know: - How to set up Claude Code and Codex from scratch, with no coding background - How to connect Claude and ChatGPT to your ad account and creative ops - How to create skills, loops, routines, judges and sub-agents - How to build a shared brain for your team that improves itself - How to generate ready-to-shoot ad briefs every week - The exact skills we've built to run our creative ops - including a static generation skill that produces hundreds of high-quality statics - How to upload and manage ads on Facebook without opening Ads Manager - How to automate your entire ad reporting with Claude Code and Codex - How to build an internal creative OS for your business Regardless of your experience level, Jimmy slagle and I are basically teaching you everything you need to become an AI-first Creative Strategist. And by the way, last year we taught 600+ marketers from teams like Canva, Unilever, Liquid I.V., Virgin, Grüns and Huel. You’ll also get access to special guest sessions from Jacob Posel, Andrei Lunev, PhD, maneesh and Ali Qureshi, with more to be announced soon. To celebrate the launch, we’re giving away $5k in Anthropic/OpenAI credits to one person who signs up before the first live session (winner drawn live on session one). It starts on August 27th, then they’re every Thursday for 6 weeks. to see the full curriculum and book your spot.

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$doodle is one of the best converting formats in our ads manager right now everyone's grinding hyperreal UGC while a pencil knight on ruled paper quietly does the same job in a fraction of the time why it wins: everyone's been drawing on that exact paper their whole life. the brain files it as a childhood doodle coming to life, not an ad - the guard never goes up im giving my whole playbook to you right now, here’s what you’re getting: - all the prompts im using - full step by step playbook from zero to edited ad - how i create them in less than 15mins and $2 - how to automate full pipeline and scale even more rt + comment "INK" and i'll send you the full breakdown (must follow so i can DM)$

doodle is one of the best converting formats in our ads manager right now everyone's grinding hyperreal UGC while a pencil knight on ruled paper quietly does the same job in a fraction of the time why it wins: everyone's been drawing on that exact paper their whole life. the brain files it as a childhood doodle coming to life, not an ad - the guard never goes up im giving my whole playbook to you right now, here’s what you’re getting: - all the prompts im using - full step by step playbook from zero to edited ad - how i create them in less than 15mins and $2 - how to automate full pipeline and scale even more rt + comment "INK" and i'll send you the full breakdown (must follow so i can DM)

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i barely write ad scripts from scratch anymore. i plugged WinningHunter’s MCP into my workflow so i can ask it what’s working on the algorithm and turn that data into new ad concepts on the fly. this entire ad was researched + scripted using their MCP. the brief was literally: “what’s working right now for women 55+?” it pulled the patterns, angles + ads getting traction and we built the concept around that data. made this out of it for a client. this is where ad research is going. give it a try here:

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