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This is another example of this emerging “retail barbell effect” that I’m focused on, with the rise of GEO and AEO and live shopping, The digital transformation is going to impact brands and retailers more than ever meanwhile, as a counter to this explosion of technology, you have this...

114,143 次观看 • 9 个月前 •via X (Twitter)

33 条评论

jeffbozos 🍌 🦍 的头像
jeffbozos 🍌 🦍9 个月前

Absolutely the way. People crave experiences, not transactions. The way to win the hearts and minds of the consumer is to meet them where they want to be, make the experience tactile, and build a community around the brand. I think people are going to love the new retail.

berlin 的头像
berlin9 个月前

they are coming and I can’t wait

marksmcneill 的头像
marksmcneill9 个月前

Check out @nobodysausage there doing massive things $nobody

Jairo 的头像
Jairo9 个月前

Interesting take, how about small ones?

Emyeli.eth 的头像
Emyeli.eth9 个月前

@red_alark

Chai 的头像
Chai9 个月前

So the future is AI finding the product and a human handing it to you with a coffee and a vibe. Hope people will accept it soon.

Beatmaker ‘Zulu Rocone’ 的头像
Beatmaker ‘Zulu Rocone’9 个月前

Interesting

Umut Turan 的头像
Umut Turan9 个月前

The future belongs to those who master the high-tech and the high-touch; if you aren't digital, you're invisible, but if you aren't physical, you're forgettable. The 2030 bridge is built on both pixels and presence.

Keegan✨| 10KTF Teaching Tuesdays🛎️ 的头像
Keegan✨| 10KTF Teaching Tuesdays🛎️9 个月前

👀 @VDizzle777 looks like there will be a need for more & more irl activations by various brands.

Luke 的头像
Luke9 个月前

🐦‍⬛☕️🫖😏

Jared A. Jacobson 的头像
Jared A. Jacobson9 个月前

💪💪💪💪💪

Ali Mamak 的头像
Ali Mamak9 个月前

Digital or analog. Instant or memorable. Commodity convenience or experience worth leaving home for. Pick a side. The middle is already dead, most just have not noticed yet.

Liz | VeeFriends 的头像
Liz | VeeFriends9 个月前

Got it. ♥️✅😉

Ronald Cooper Jr. 的头像
Ronald Cooper Jr.9 个月前

Man, simple but genius. I hadn’t given this much thought until I heard you speaking on this.

Christina 的头像
Christina9 个月前

Informative thank you 🤯

Deidra Hunter B. 的头像
Deidra Hunter B.7 个月前

Interesting because many retail centers already have space that could support this kiosks, pop-ups, small activations. The physical space is often there. It just isn’t being monetized yet.

ILYA 的头像
ILYA9 个月前

Seoul is amazing at retails. Their recipe is great product+instagrammable store+cafe. See Gentle Mosnter, Tamburins etc

qazzaq.eth 的头像
qazzaq.eth9 个月前

Digital soul, analog heart. Win both.

TJ Villamil 的头像
TJ Villamil9 个月前

@burhansebin @melmedina305

Clifford Perales Madriaga 的头像
Clifford Perales Madriaga9 个月前

The barbell effect is real - but I think we're also seeing a "middle squeeze" where mid-tier brands get caught between hyper-local authenticity and global digital scale. The winners will be those who master both ends: deeply personal community building AND seamless omnichannel...

Apewhale 🍌 的头像
Apewhale 🍌9 个月前

IRL is the alpha, always has been.

Eryan 的头像
Eryan9 个月前

Happy Monday Gary ☕

Amanti 的头像
Amanti9 个月前

@libankano sms

twktoshi 的头像
twktoshi9 个月前

will you bring back veecon?

Brainy 的头像
Brainy9 个月前

The barbell really captures it - AI optimizing reach on both ends, human touch in the middle. Brands that master both edges while delivering genuine connection will own the next decade.

Kevin ⚡️ 的头像
Kevin ⚡️9 个月前

Love the idea! 👀✨ Happy to explore a FREE collab, DM me!

An🌊 的头像
An🌊9 个月前

yep both sides wild right now

Kris 的头像
Kris9 个月前

Does Gary have a real job

💎tdk💎 的头像
💎tdk💎9 个月前

your content is simply invaluable, love this

Zin🌊 的头像
Zin🌊9 个月前

The analog comeback gonna feel wild when brands realize the vibe sells more than the pixels

Owol Destiny 的头像
Owol Destiny9 个月前

Retail extremes are growing, the middle gets squeezed

BlueTiger 的头像
BlueTiger9 个月前

This is going to be huge. Can't wait

Glitchy (e/acc) 的头像
Glitchy (e/acc)9 个月前

Totally agree, Gary. It's a wild time, and the personal connection piece is so crucial.

相关视频

Matt Damon participated in Howard Zinn's great "The People Speak" series, and read out a great speech by Zinn about the importance of civil disobedience, which is as apt today as when he first wrote it in 1970: "I start from the supposition that the world is topsy-turvy, that things are all wrong, that the wrong people are in jail, and the wrong people are out of jail. That the wrong people are in power, and the wrong people are out of power. I start from the supposition that all we have to do is think about the state of the world today, and realize that things are all upside down. If you don't think, if you listen to TV, read scholarly things, you actually begin to think that things are not so bad. Or that just little things are wrong. But you have to get a little detached, and then come back and look at the world, and you are horrified. So we have to start from that supposition—that things are really topsy-turvy. And our topic is topsy-turvy: civil disobedience. As soon as you say the topic is civil disobedience, you are saying our problem is civil disobedience. That is not our problem…. Our problem is civil obedience. Our problem is the numbers of people all over the world who have obeyed the dictates of the leaders of their government and have gone to war, and millions have been killed because of this obedience. And our problem is that scene in All Quiet on the Western Front where the schoolboys march off dutifully in a line to war. Our problem is that people are obedient all over the world, in the face of poverty and starvation and stupidity, and war and cruelty. Our problem is that people are obedient while the jails are full of petty thieves, and all the while the grand thieves are running the country. That’s our problem."

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298,401 次观看 • 1 年前

8 million directors are currently being forced with One Login onto digital ID, and this is not something that's been discussed. And this is the problem with this government. It’s disregard and contempt for the public. The idea you don't need to put in a manifesto and argue and convince people what you're going to do, or even if you have done that, you'll just do a U-turn on it. And if you make promises like to the farmers, you'll just not do it and do a 180 on it. this is particularly true of things like facial ID They're saying it's not mandatory. But effectively if you've got 8 million directors that are being forced to do one login and then it's being used across the board with different agencies, effectively it becomes a thing that you need to do to participate, and a complete obsession with trying to follow what's happened in Australia and Europe's now pushing this as well. You get age gating on the internet, so we have to basically prove who we are to just participate in the digital public sphere. And that's why this, coming Saturday week, we've got, the Four Nations rally to scrap digital ID day, and we're saying it together. We must have a digital bill of rights. Just the fundamental thing. We must have the right not to have to digitally verify, not to have to digitally prove who we are to exist or to participate. There's over 3 million people who are older who don't, go online. But it shouldn't just be that or people who come up with vulnerabilities. These are choices, and we can't allow a situation that. But de facto, we're forced into doing this where we then see lots of surveillance, lots of control, and lots of data breaches. Mike. So this rally is going to be hugely important. Cities in the Four Nations, Belfast, city town hall outside that, outside Holyrood and Edinburgh, outside the Senedd in Cardiff and a really big rally at Trafalgar Square where we got speakers and performers It starts at 2:00. If people get there at 130, this is going to be a sending a message directly to Keir Starmer in this government and also to anyone else that, the May 7th elections, we've been going around the country saying that digital I.D. is a key part of these concerns. And we know people are concerned quite rightly, about potholes, low traffic, Low Traffic neighborhoods of which digital I.D. will be connected to. there's been a big populist uprising, which is very exciting. But we're saying that front and center people should keep putting pressure on, potential candidates. Standing on what? Their position on digital ideas. And it's so important they should make their vote on that. So we've been going around the country, we've got leaflets and fliers, Hundreds of thousands of fliers have gone out. We've got teams around Britain saying that 7th of May, let's make sure we take back democracy and put no digital I.D. at the heart of it. So this four rallies, the scrap digital I.D. rallies on the 25th Saturday, the 25th of April. we're going to continue, challenging, this and insisting on it. , there's going to be some more surprises over the next week and people are going to see much more about it, but we encourage everyone to make sure that they let their potential candidates know this is a crucial issue to them, and they'll be voting on this issue. #notodigitalid #together Mike Graham 🇬🇧

Alan D Miller

14,428 次观看 • 5 个月前