Video yükleniyor...

Video Yüklenemedi

Ana Sayfaya Dön

Why doesn't Google have plans to put ads in Gemini? Because Google is monetizing its AI overviews at parity with search, and they already reach 2 billion people monthly, says Eric Seufert. "That's the biggest single LLM output ad surface that exists."

15,028 görüntüleme • 5 ay önce •via X (Twitter)

0 Yorum

Yorum bulunmuyor

Orijinal gönderinin yorumları burada görünecek

Benzer Videolar

Meta's AI investments have been incredibly successful, but investors refuse to see it. The company posted 33% advertising revenue growth last quarter on $55B in revenue. Meanwhile Google's was 19%, and Amazon, which is much smaller, was 24%. Eric Seufert: "I was at this dinner [with hedge fund people]. I was talking about why these investments that Meta's making *right now* are bearing fruit *right now*." "[Meta posted] 33% advertising revenue growth last quarter on $55B in revenue. That's incredible. Google Search was 19 percent. Amazon, which is much smaller, was 24%. They're outgrowing everyone except for AppLovin and Reddit. And people don't believe it." "And I asked somebody, 'What would it take to convince you that Meta's AI investments are actually productive in this moment in time?' And they said, '40%.'" "40% growth on $55B-$60B in revenue? Where did that number come from? This is pulled out of thin air." "This is what Meta needs to do. They need to be able to point to something and say, 'You see that ad? That was created by our AI investments.'" "Gem is Meta's foundation model that they trained for ranking. That's important. But you can't see it." "A lot of the research analysts, they're really smart people. But they operate in this paradigm of like, 'Spreadsheet says this. I get it. I can understand why ranking investments would actually be really beneficial for the company. But I put a number in the spreadsheet, and it spits out something. That's the tool I have to work with.'" "These are really smart people. I think they conceptually get why these are good investments. But they have nothing to tie it to that's quantitative." "I think when you can point to the ad that's created, and you can say, 'Look, this ad was created with data that only we have. It's the foundation image model that we built that is trained — not fine-tuned, but trained — on our own data. Only we can do that.'" "If they can point to the output and say, 'That ad that you saw in your IG feed was created only as a result of our ability to train on this data that only we have, then I think you can make the case [for the AI investments]."

TBPN

17,830 görüntüleme • 3 gün önce

J-Cal Explains Why Google is UNDERRATED in AI 👀 On E227, the besties discussed Google's value in a post-search world if AI replaces traditional search. @jason broke down why he thinks Google is being slept on: "I think there's a chance that we're underestimating the power of Google's ad network right now." "They have four or five products that are one or two billion users per month. You have YouTube, Google Docs, Android." "They have such a data advantage and such a deep integration into people's lives because they use three or four services, I think Google's gonna figure this out." "It's quite possible that knowing your queries in Gemini, knowing what you're doing in Calendar, knowing what you're watching on YouTube could lead to a stream of more targeted ads that do better and are more valuable." "We've been seeing a number of startups that are figuring out how to use your queries and what you're doing in AI to present to you search results." "So imagine you're doing a Gemini search and on the side of it, it's giving you a rolling list of ads or offers that you might be more interested in." "That could be a better advertising product than even search itself." "I think YouTube search is the place to go all-in." "Right now, when you do a YouTube search, it just gives you 10 links, right? It just gives you that rolling thing." "You should be able to ask a question to YouTube, and you should be able to ask questions to your calendar." "You should be able to say, who have I met with over the last 10 years? Who I'm no longer in touch with and what are they up to?" "And it should do a Gemini search inside of Google Calendar. It's very light right now." "And then if you did that on YouTube, this would train people at the point of pain in a very deep way without sacrificing Google Search queries too aggressively."

The All-In Podcast

58,275 görüntüleme • 1 yıl önce