
Jason Fried
@jasonfried • 4,805,276 subscribers
Started & runs 37signals (makers of Basecamp, HEY, and ONCE). Non-serial entrepreneur, serial author. DM or email me at [email protected].
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Videos

We just spent a morning in Chicago with a bunch of our customers. Woodworkers, music biz folks, publishers, educators, logistics pros, product designers, painters, medical device makers... Some who've been using Basecamp for more than a decade (and even one who's first day on Basecamp was THAT DAY!). Such a broad collection of folks! Here's a fun, one minute video recap. 😍
Jason Fried113,168 views • 1 day ago

Another Basecamp update today! Now activity is condensed at the top of a project, and fully expanded at the bottom. Such a great way to just know what's been happening, daily, all the way back to day one. Simply scroll. Not on Basecamp yet? WHAT ARE YOU WAITING FOR? Dumping Mac OS for Omarchy? Keep up the momentum... Dump that pile of "the usual" work tools and replace them with Basecamp. Revolution's in the air my friends.
Jason Fried94,294 views • 1 day ago

Just shipped a new feature called Spotlights that makes it easy to bring stuff that's deep inside a project right to the surface. Important PDFs people access frequently, key dates or events that are coming up, a specific task, an announcement, whatever. Here's how it works.
Jason Fried111,177 views • 2 days ago

One of my favorite features in HEY is that I also get my own blog... And to post, I just send an email! Couldn't be easier. Check the video below to see just how easy it is. So yeah, HEY isn't just email. It's also a calendar. And a journal. And a habit tracker. And a time tracker. And a personal blog! More on how the email-to-blog works at HEY World:
Jason Fried178,602 views • 7 days ago

This morning we launched an updated My Bar in Basecamp 5. Now everything's instantly within reach no matter where you are, full-size, full screen. We also added "My Activity" so you can quickly see what you've been up to, easily get back to something you did recently, jump back to a thread you've been involved with, or review your work whenever someone asks "What have you been working on lately?". Super nice, super fast, super efficient. Have at it!
Jason Fried198,558 views • 16 days ago

The best way to say NO in HEY is in this very special SHIFT-F way...
Jason Fried185,277 views • 16 days ago

Here’s a video of the app in action for those who can’t get it or haven’t seen it.
Jason Fried146,899 views • 23 days ago

Here's a peek at continual improvement in Basecamp 5. We're redesigning the way the My Bar works at the bottom. Easier to see what you want, getting the stuff that doesn't matter out of the way. More functionality where it belongs, fewer round trips to other places. Plus we're putting your activity front and center so it's super easy to get back to something you did recently. Less digging, less wandering — it's just right there. In some ways a subtle improvement on something that already exists, in other ways a huge leap forward that feels brand new. Exactly the combination we're always aiming for. Coming shortly!
Jason Fried84,615 views • 21 days ago

INTRODUCING FIZZY Have you noticed that every issue and idea tracking tool you loved slowly morphed into boring, sluggish, corporate bloatware? Trello put on 40 pounds of cruft. Jira started charging by the migraine. Asana tried to become everything to everyone. GitHub Issues slipped into a steady state of decline. The whole category is a 20 car pileup of complexity. Time to route around that mess. Today we’re introducing Fizzy. Kanban as it should be, not as it has been. Fizzy is a fresh take on cards and columns, with a few twists, human-nature inspired defaults, and a vibrant interface that’s the opposite of the bland and boring software the industry has been flinging at you for years. Kanban has been around since the 1940s, and Trello brought it into the mainstream in 2011. Since then, some version of column-based kanban-style organization has found its way into any collaboration tool worth its salt. But most have over salted the dish. What was simple is now complicated. What was clear is now cluttered. What just worked now takes work. Fizzy presses reset, reconsiders what really matters, and presents a refreshing way to kanban that just feels right. It’s friendly, colorful, straightforward, and fast as hell. We still use Basecamp for our big, intensive projects, but lately we’ve been reaching for Fizzy to run the smaller ones. It’s perfect for tracking bugs, issues, and ideas, and it shines for lighter, self-contained workflows like podcasts or video production. We didn’t expect it, but Fizzy’s so good it might even cannibalize Basecamp on the lighter side of project management. We’d be thrilled. How much is it? It’s not much for so much. Everyone gets 1000 cards for free. Beyond that, we’ll host your account for just $20/month for unlimited cards and unlimited users. One price for all and everything. No tiers, no “contact us.” No pricing chart at all — just a price tag, like on a pair of jeans. And here’s a surprise... Fizzy is open source! If you’d prefer not to pay us, or you want to customize Fizzy for your own use, you can run it yourself for free forever. Have a great idea? Submit a PR to contribute to the code base and improve the product for everyone. It’s the best of all worlds. No excuses. Every idea comes back around. It’s time for take two on kanban. Fizzy’s our hat in the ring. Let’s make this platform insanely great, together. Come on in! Visit
Jason Fried561,988 views • 9 months ago

Here's a 6-minute video walkthrough I made for our support team showing them a tweak to the new sidebar in Basecamp 5. It's a fundamental change to a sensitive feature, so I wanted to make sure they had both a heads up, and a principled walkthrough of the reasons behind the change. We're not done with it, but we're far enough along that all the big stuff is represented. I thought people who make product might find this behind-the-scenes stuff interesting, while others will probably be bored out of their minds. You choose!
Jason Fried83,723 views • 1 month ago

There's a shared project between the two people (one programmer, one designer) working on a specific feature. Not separate places, the same place. Not separate lists or columns, the same ones. They have different skills, but they're both working as a single, coordinated team.
Jason Fried99,851 views • 2 months ago

Here's a ~20-min one-take video walking through some of the major (and minor) improvements to the project page in Basecamp 5. The project page is the heart of Basecamp. I actively flip back and forth between 4 and 5 so you can really see the contrast. Sorry 4, you lose, but you put up a good fight for years! In the video I go through significant quality-of-life/work improvements in to-dos, documents, page structure, readability, card tables, inviting people, etc. Check it out.
Jason Fried144,473 views • 3 months ago

Here's how to make a new project, along with a simple convention for naming it.
Jason Fried103,234 views • 2 months ago

Of course Chad Neidt, who makes videos for us, made a better Wormhole video.
Jason Fried71,699 views • 1 month ago