For years I've been doing this manually for each logo project. Start with an Illustrator file with all my favourite fonts ready to be replaced with the brand name. Or taking a screenshot of the logomark and scrolling through google fonts with the screenshot placed next to the type...... Now, joshpuckett has saved me, and every other designer, hours on each project by creating a tool called Locale. Insane workshow more

100% recommend giving it a spin for yourself, it's a game changer

I’m so glad you’re finding it useful and time saving! Working on a native desktop version with a few more features 🤫

man this is so cool, going to add it on

Yeah @joshpuckett killed it

It was such a good idea! I ended up making my own local option so I could filter by style to spend the search up a bit. But honestly the hours he has saved us is crazy!

Feel like I need to step up my game with building stuff, what did you use to build it?

Claude. Very simple prompt to be honest. Claude is really good at iterating on stuff like this

This is excellent. Here is another idea -

What does it do

Generate brand identities instantly. Enter brand name, select industry That’s all.

Not sure about this mate 😂

Thats fair. A brand kit from a pro designer - logo, color system, typography, guidelines typically runs $1,500-5,000+. delivers the core of that in secs for $49 one-time.

doing this with components inside figma

I used to have a similar set up in Illustator using find and replace

ancient tools for these days 😁

This is a game changer. Wild that no one has built this before

Such a sick tool

Awesome tool 🙌 thx @joshpuckett

Dude, this is amazing, instantly bookmarked

Yes! Josh and Locale deserves recognition because this would have saved me hours of manual exploration

Nice!!!!

OMG thank you! I design logos very very very rarely, but when I do, this is the most painful part of the process, I feel. Thanks for solving this. Bookmarked this :))

What a time to be alive.

That's excellent

so cool! thanks for sharing Luke

All @joshpuckett

I’m going to check this out tonight.

Yooooo, that’s a great idea!

This is so cooool!

will miss the good old manual way :D

I won't hahaha

i assume you'll be using this internally only and not for review-ready assets, right?

For sure, this is behind the scenes not client facing

nice stuff, thanks for sharing

no more of this 😭🧎‍♂️

automating the initial logo exploration saves the most tedious part. the creative decisions still need a human eye but iteration speed goes from days to minutes

Long gone are the days you'd spend hours manually installing type to check to see if its right

this is the funny thing with sharing these types of ideas on tech-twitter, 1. you share idea 2. you get like >3 people in comments replicating (myself-included) 3. 🤠

Im just sharing cool tools that I now use!

please do 😃

My new favorite website

Oh yes! Thank you so much for this tip! 🥰 So many more or less wasted hours in my life for finding a fitting font. 🫣 And I am so picky ...

Its the designers curse

This is great, thanks for sharing

what font did you end up picking for Covid Inc

Pandemic Sans

I’ve been doing this for decades 😂

Love this.

Wait, what!!! This is so good!

@dean_maj

font fit

Awesome small tool! Would love to be able to adjust Letter Spacing. Thanks for shipping this for everyone and not keeping it running locally.

Was all @joshpuckett

@joshpuckett Thanks Josh, you’re the man.

Smart

This is actually useful