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Everyone’s hyped about Google Universal Commerce Protocol (UCP) for e-commerce. But here’s the truth, When it comes to b2b Shopping It helps you find suppliers. It doesn’t help you close deals. That gap is exactly where Accio wins 👇

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Saidul

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43,079 просмотров • 6 месяцев назад •via X (Twitter)

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Google just launched Universal Commerce Protocol. I created this video using Google NotebookLM to explain what UCP is, how it works, I like the video, it came out really well and explains everything clearly. Hope you all enjoy it. Note: I slightly edited the video for my YouTube channel.
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Google just launched Universal Commerce Protocol. I created this video using Google NotebookLM to explain what UCP is, how it works, I like the video, it came out really well and explains everything clearly. Hope you all enjoy it. Note: I slightly edited the video for my YouTube channel.

AshutoshShrivastava

36,315 просмотров • 6 месяцев назад

tobi lutke and I sat down to talk UCP and the art of protocol design. A couple of themes worth expanding on... The hard part of good protocol design isn't the spec. It's the deep understanding of the problem you're solving and the humility to approach it at the right level. Commerce is infinitely complex and always evolving; it's hubris to pretend anyone can 'spec commerce'. But wait — isn't UCP trying to do exactly that? No, UCP doesn't 'spec commerce'. It models the rules of the bazaar that make commerce possible. The job of UCP is to build the boring parts: the small core of common and composable primitives, and the discovery and negotiation mechanisms that everything else runs on. Done right, this lets commerce thrive in the open, with merchants, agents, and buyers deciding what is advertised, supported, and adopted, not by fiat from a protocol committee. This is UCP. 👇🏻🧵
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tobi lutke and I sat down to talk UCP and the art of protocol design. A couple of themes worth expanding on... The hard part of good protocol design isn't the spec. It's the deep understanding of the problem you're solving and the humility to approach it at the right level. Commerce is infinitely complex and always evolving; it's hubris to pretend anyone can 'spec commerce'. But wait — isn't UCP trying to do exactly that? No, UCP doesn't 'spec commerce'. It models the rules of the bazaar that make commerce possible. The job of UCP is to build the boring parts: the small core of common and composable primitives, and the discovery and negotiation mechanisms that everything else runs on. Done right, this lets commerce thrive in the open, with merchants, agents, and buyers deciding what is advertised, supported, and adopted, not by fiat from a protocol committee. This is UCP. 👇🏻🧵

Ilya Grigorik

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I love that it’s a universal truth how Nai is the perfect example of where you go > when you go when it comes to the W draft
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I love that it’s a universal truth how Nai is the perfect example of where you go > when you go when it comes to the W draft

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Speed matters. “It doesn’t matter how programmable it is, or how stable the coin is. If you don't have a fast enough network for commerce, then you're not gonna be able to do any of this." Shopify's Mani Fazeli on why the Commerce Payments Protocol, built on Base, just works.
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Speed matters. “It doesn’t matter how programmable it is, or how stable the coin is. If you don't have a fast enough network for commerce, then you're not gonna be able to do any of this." Shopify's Mani Fazeli on why the Commerce Payments Protocol, built on Base, just works.

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At #GoogleIO, we introduced our next big step in the agentic commerce era: Universal Cart. Add things to your cart whether you're shopping on Search, the Google Gemini, YouTube or Gmail — and it will look for price drops and alert you about product incompatibility or card perks. Learn how it works and see a demo straight from the Google I/O stage ⬇️
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At #GoogleIO, we introduced our next big step in the agentic commerce era: Universal Cart. Add things to your cart whether you're shopping on Search, the Google Gemini, YouTube or Gmail — and it will look for price drops and alert you about product incompatibility or card perks. Learn how it works and see a demo straight from the Google I/O stage ⬇️

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ChatGPT already helps millions of people find what to buy. Now it can help them buy it too. We’re introducing Instant Checkout in ChatGPT with Etsy and Shopify, and open-sourcing the Agentic Commerce Protocol that powers it, built with Stripe, so more merchants and developers can integrate agentic checkout.
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ChatGPT already helps millions of people find what to buy. Now it can help them buy it too. We’re introducing Instant Checkout in ChatGPT with Etsy and Shopify, and open-sourcing the Agentic Commerce Protocol that powers it, built with Stripe, so more merchants and developers can integrate agentic checkout.

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Shopify merchants get UCP built-in and work with all agentic storefronts. What about everyone else? 👉🏻 Introducing UCP Proxy: a DIY implementation that lets any commerce backend speak UCP. Your store stays the system-of-work & truth, the proxy translates. What's in the box: • REST + MCP transports • Capability negotiation • Discount + fulfillment capabilities • Custom payment handlers • Configurable escalation rules In short, batteries included for core UCP primitives. Fork it, review the demo adapters and documentation to get started. Enable UCP for your shape of commerce.
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Shopify merchants get UCP built-in and work with all agentic storefronts. What about everyone else? 👉🏻 Introducing UCP Proxy: a DIY implementation that lets any commerce backend speak UCP. Your store stays the system-of-work & truth, the proxy translates. What's in the box: • REST + MCP transports • Capability negotiation • Discount + fulfillment capabilities • Custom payment handlers • Configurable escalation rules In short, batteries included for core UCP primitives. Fork it, review the demo adapters and documentation to get started. Enable UCP for your shape of commerce.

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Exactly what it is, but Ibo obidiot hates the truth when you tell them. Ajeh Air Peace Rt 👇🔥🤦
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We spoke with Jeff Weinstein (Product Lead Stripe) on the future of AI in commerce. "I'm surprised we got self-driving cars before ubiquitous online commerce mediated by agents." "You can really start to feel that AI is now coming very close to commerce. It will be part of buying decisions, discovery, execution of transactions and new ways that businesses can find their audiences online."
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We spoke with Jeff Weinstein (Product Lead Stripe) on the future of AI in commerce. "I'm surprised we got self-driving cars before ubiquitous online commerce mediated by agents." "You can really start to feel that AI is now coming very close to commerce. It will be part of buying decisions, discovery, execution of transactions and new ways that businesses can find their audiences online."

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This is a man to follow if you want to know about the rape gang cover up. Raja Miah is fearless when it comes to speaking truth to power. 👇👇

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Google's UCP focuses on intuitive search for the B2C market, but it currently doesn't meet the wider demands of B2B procurement. B2C search is simple by comparison, whereas B2B is multifaceted. This is why we are seeing the emergence of specialized vertical B2B solutions like Accio to bridge that gap. When you're sourcing products for your business, you don't just need to find suppliers and place orders. You need to verify their certifications like BSCI and ISO standards, compare their production capacity and experience, check their ratings and reorder rates, and understand their competitive positioning in the market. Accio is an AI-powered B2B sourcing agent built for Alibaba that handles the entire procurement workflow: - Supplier evaluation with verified metrics including certifications, years of experience, employee count, store ratings, and reorder rates - Competitive capability analysis that compares manufacturers across strategic advantages like compliance and reliability - Bulk inquiry management that sends strategic sourcing requests to multiple suppliers simultaneously instead of contacting them one by one - Market intelligence requests that ask suppliers to analyze market supply, provide wholesale price ranges, list key competitors with their products, and estimate profit margins - Organized conversation threads with each supplier contact so you can review responses without switching between dozens of email chains or chat windows - Comparative analysis compilation from multiple suppliers to help you make data-driven sourcing decisions What normally takes procurement teams several days of manual research, verification, and outreach happens in one ask with Accio handling supplier vetting, bulk communication, and intelligence compilation.
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Google's UCP focuses on intuitive search for the B2C market, but it currently doesn't meet the wider demands of B2B procurement. B2C search is simple by comparison, whereas B2B is multifaceted. This is why we are seeing the emergence of specialized vertical B2B solutions like Accio to bridge that gap. When you're sourcing products for your business, you don't just need to find suppliers and place orders. You need to verify their certifications like BSCI and ISO standards, compare their production capacity and experience, check their ratings and reorder rates, and understand their competitive positioning in the market. Accio is an AI-powered B2B sourcing agent built for Alibaba that handles the entire procurement workflow: - Supplier evaluation with verified metrics including certifications, years of experience, employee count, store ratings, and reorder rates - Competitive capability analysis that compares manufacturers across strategic advantages like compliance and reliability - Bulk inquiry management that sends strategic sourcing requests to multiple suppliers simultaneously instead of contacting them one by one - Market intelligence requests that ask suppliers to analyze market supply, provide wholesale price ranges, list key competitors with their products, and estimate profit margins - Organized conversation threads with each supplier contact so you can review responses without switching between dozens of email chains or chat windows - Comparative analysis compilation from multiple suppliers to help you make data-driven sourcing decisions What normally takes procurement teams several days of manual research, verification, and outreach happens in one ask with Accio handling supplier vetting, bulk communication, and intelligence compilation.

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Here’s the truth: capital doesn’t care where it comes from. It chases growth, stability, and transparency—no passport needed. Globalization isn’t dead, especially not in real estate. Strong economies with clear policies and access to capital attract the world’s money. Build that foundation, and everyone wins.

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Weird they can’t see that ‘assisted dying’ is ‘assisted suicide’, when that’s exactly it. Support it if you want, but Danny Kruger is right. If you believe in choosing death, you believe in suicide. But with this, you want someone’s help to do it.

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An idea that I can't stop thinking about: The Capability Gap Alabama coach Nick Saban refers to the Capability Gap in this clip from a discussion with Holly Rowe: “We oftentimes talk about what someone’s potential is, but I think to put it in better terms...the Capability Gap is what you’re capable of relative to what you’re doing...if you understand the truth about that, you can actually take information that can help you close that gap.” The Capability Gap is a simple idea with powerful implications for every area of your life. It requires understanding two things: 1. Your full capability 2. Your current delivery In my experience, most people underestimate their full capability and overestimate their current delivery. In other words, they think their Capability Gap is small, when in reality, it’s much larger than they realize. That’s why having mentors, coaches, friends, and family who help you see the truth about your full capability and keep you honest about your current delivery is everything. This isn’t about sports. This is about life: Do you have people who help you think bigger about what you’re capable of? Do you have people who tell you when your current delivery isn’t good enough? We all need those people. The ones who push us to get uncomfortable, to stretch our thinking, and to raise our standards. We need people who help us become better partners, parents, friends, colleagues, and leaders. Find the people who tell you two truths: 1. What you’re truly capable of 2. What you’re currently delivering on Identify your Capability Gap and then work relentlessly to close it! If this resonated or taught you something, share it with others and follow Sahil Bloom for more.
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An idea that I can't stop thinking about: The Capability Gap Alabama coach Nick Saban refers to the Capability Gap in this clip from a discussion with Holly Rowe: “We oftentimes talk about what someone’s potential is, but I think to put it in better terms...the Capability Gap is what you’re capable of relative to what you’re doing...if you understand the truth about that, you can actually take information that can help you close that gap.” The Capability Gap is a simple idea with powerful implications for every area of your life. It requires understanding two things: 1. Your full capability 2. Your current delivery In my experience, most people underestimate their full capability and overestimate their current delivery. In other words, they think their Capability Gap is small, when in reality, it’s much larger than they realize. That’s why having mentors, coaches, friends, and family who help you see the truth about your full capability and keep you honest about your current delivery is everything. This isn’t about sports. This is about life: Do you have people who help you think bigger about what you’re capable of? Do you have people who tell you when your current delivery isn’t good enough? We all need those people. The ones who push us to get uncomfortable, to stretch our thinking, and to raise our standards. We need people who help us become better partners, parents, friends, colleagues, and leaders. Find the people who tell you two truths: 1. What you’re truly capable of 2. What you’re currently delivering on Identify your Capability Gap and then work relentlessly to close it! If this resonated or taught you something, share it with others and follow Sahil Bloom for more.

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Marge is still at it: “We need a national divorce where we can split into red states and blue states. No, that doesn’t mean civil war. Doesn’t mean you can’t travel to different states. There would still be trade and commerce.”
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Marge is still at it: “We need a national divorce where we can split into red states and blue states. No, that doesn’t mean civil war. Doesn’t mean you can’t travel to different states. There would still be trade and commerce.”

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