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I just built a content engine in Claude Code that writes blog posts in your brand's exact voice 🤯 One Claude plugin runs the whole content workflow: brand voice, research, writing, AI-slop scoring, and repurposing into social. It writes in YOUR voice, refuses to fabricate stats, and scores every...

23,151 views • 11 days ago •via X (Twitter)

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I just built a Brand Operating System inside Claude Cowork 🤯 A connected system of files that every skill automatically reads from, so your hook writer, brief generator, and script writer all speak in your exact brand voice. All inside Claude Cowork. Perfect for DTC brands and agencies tired of generic AI output that sounds like every other brand in their category. If you're opening a new Claude chat and re-explaining your brand, re-pasting your voice guidelines, and re-describing your customers every single time, a Brand OS fixes the entire loop: → Build 3 foundation files once per brand → Every skill you create reads from the Brand OS automatically → Hook writer pulls your voice + customer pain points → Brief generator pulls your positioning + angles → Script writer pulls the brief + brand DNA → Every output is calibrated to your brand on the first pass No re-briefing Claude on every chat. No editing for an hour to fix generic AI phrasing. No creative that sounds like it could belong to any brand. What you get in the playbook: → The exact Brand OS file structure I use → Templates for all 3 files you can fill in for any brand → The architecture that makes every Claude skill 10x sharper → The exact setup for agencies running a Brand OS per client For agencies: this is how you build a perfect, reusable knowledge base for every client on your roster. Set up the Brand OS once per client, and every campaign after that is already calibrated. I put together a full playbook with the file templates, the architecture, and the exact setup process so you can build your own Brand OS for your brand or your clients. Want it for free? > Like this post > Comment "OS" And I'll send it over (must be following so I can DM)

Mike Futia

30,078 views • 2 months ago

I just built a branded IG carousel generator in Claude Code 🤯 One brand URL + one product name = 6 finished carousel slides. The kind an agency charges $2K to produce. All inside Claude Code. Perfect for DTC brands, agencies, and mobile app operators who need on-brand social content without briefing a designer or waiting a week for revisions. If you're building IG carousels manually — writing copy in Notion, designing in Canva, exporting slides one by one, going back and forth with your creative team for days... This tool eliminates the entire loop: → Drop in a brand URL and product name → Claude scrapes the site and extracts colors, fonts, voice, and positioning → Generates 6 slide concepts across proven carousel frameworks → Writes a detailed image prompt for each slide → Fires all 6 to ChatGPT Images 2.0 via FAL in parallel → Downloads finished slides + opens an HTML gallery No Canva. No designer back-and-forth. No generic AI slop. What you get: -> Finished 1080x1350px slides ready to post directly to Instagram -> Wavy color-blocked backgrounds, bold typography, product hero — all baked into the image -> Brand-accurate colors and copy pulled from the live site automatically -> A reusable pipeline — new brand, new folder, same 3-minute workflow Built 100% in Claude Code. I put together the full step-by-step playbook so you can build this yourself. Want it for free? > Like this post > Comment "SLIDES" And I'll send it over (must be following so I can DM)

Mike Futia

90,146 views • 16 days ago

RIP landing page designers 🤯 I just built a system in Claude Code that clones high-converting advertorial pages & rebuilds it for your brand in minutes. Find a presell page that's been running on Meta for months → Feed it to Claude Code → Get back a production-ready page with your product, your copy, your angles. Built 100% in Claude Code. Perfect for DTC brands and agencies testing multiple advertorial angles on Meta. The best brands on Meta are running 5-10 different advertorial pages at any given time. Each one targets a different audience, a different pain point, a different hook. Building those pages manually means freelancers, back-and-forth, and weeks of waiting. This system solves it: → Find an advertorial that's scaling on Meta → Feed the page to Claude Code → Claude extracts the exact DR framework → Swap in your brand details, product, audience, and mechanism → Claude one-shots a complete HTML page following the same proven structure → Paste into Shopify. Done. No designer. No copywriter turnaround. No starting from scratch. What you get: → The exact advertorial structure that's already converting on Meta, rebuilt for your brand → Full HTML page ready to import into Shopify in 60 seconds → Copy that follows every DR beat — authority, pain escalation, root cause reframe, social proof, offer → A repeatable system you can use to spin out new angles whenever you need them The pages that are scaling hardest on Meta all follow the same formula. This just lets you use it. I put together a full guide showing the exact process — how to find winning pages, extract the structure, and build your own in Claude Code. Want the full guide for free? > Like this post > Comment "CLONE" And I'll send it over (must be following so I can DM)

Mike Futia

63,106 views • 3 months ago

Claude Code + Shopify AI is f*cking cracked 🤯 Shopify just dropped an official AI Toolkit that connects Claude Code directly to your store. One prompt → Claude reads your products, rewrites your descriptions for AI shopping, and pushes the updates live. All from the terminal. All inside Claude Code. Perfect for DTC brands on Shopify who are still manually editing product pages, writing descriptions in Google Docs, and copy-pasting into the Shopify admin one product at a time. Claude Code + the Shopify AI Toolkit fixes the entire workflow: → Install the official Shopify plugin in Claude Code → Authenticate to your store → Claude reads your entire product catalog → Rewrites every description to be optimized for AI shopping → Pushes the updates directly to your store automatically → Validates every API call against Shopify's official docs before executing No Shopify admin tab-switching. No copy-pasting from a Google Doc. No hiring a copywriter to rewrite 50 product pages. What you get: → Claude Code connected directly to your live Shopify store → Product descriptions optimized for how ChatGPT, Gemini, and Perplexity recommend products → Bulk updates across your entire catalog from a single prompt → Full access to Shopify's GraphQL API — products, themes, inventory, orders, everything Claude can read and write → An official plugin built by Shopify that auto-updates as new features ship I put together a full playbook with the plugin install, the store authentication walkthrough, 5 DTC workflows to run on day one, and the exact prompts I used. Want it for free? > Like this post > Comment "SHOP" And I'll send it over (must be following so I can DM)

Mike Futia

112,015 views • 2 months ago

These Claude Code Skills are f*cking insane 🤯 A complete brand-to-ad pipeline that builds a permanent brand brain and ships hooks, briefs, scripts, and ad variations on command. All inside Claude Code. A system perfect for DTC brands and agencies who are burning hours every week on creative production that should take minutes. If you're still copy-pasting brand context into every Claude session, briefing hooks in Slack, writing ad scripts from scratch, and hand-building variations in Canva... This system eliminates the entire loop: → Brand DNA Builder scrapes any brand and outputs a full positioning file → Brand Voice Profiler extracts voice rules from the brand's actual copy → ICP Deep Dive runs autonomous research and pulls real customer language → Hook Writer generates 20 hooks across 10 DR frameworks → Brief Generator writes full creative briefs in your brand voice → Ad Script Writer produces UGC and produced video scripts → Variation Engine takes a winning ad and generates copy + image variants No Google Doc brand briefs. No copy-pasting context every session. No starting from a blank page. What you get: → A permanent brand brain Claude reads every time → Hooks, briefs, scripts, and variations that sound like your brand — not generic AI → A continuous test loop feeding directly into Meta Ads → One workflow that scales across every client or product Built 100% in Claude Code. I'm giving away the 3 foundational skills pack that every other skill in the system reads from. Want access for free? > Like this post > Comment "SKILLS" And I'll send it over (must be following so I can DM)

Mike Futia

25,237 views • 1 month ago

I just vibe coded a static ad generator in Claude Code that creates 100+ Meta ads in minutes. All using the new, insane ChatGPT Images 2.0 model. One competitor ad + your product photo + your brand kit = dozens of on-brand variations, each targeting a different customer persona. Built 100% in Claude Code on the new ChatGPT Images 2.0. Perfect for DTC brands and agencies who need more statics at scale. Here's how it works: → Upload any competitor ad as your reference template → Add your product photos and brand kit (colors, fonts, logos) → AI generates 10 customer profiles from your brand research → Pick how many variations you want (10, 20, 30) → Tool fires every prompt to ChatGPT Images 2.0 with persona-specific copy for each one No designer back-and-forth. No Canva templates. No generic "Shop Now" on everything. What you get: → Ads that mirror winning concepts in your brand's voice → Text that actually renders correctly (the new model handles dense copy, logos, and multi-language callouts cleanly) → Copy targeted to specific customer pain points and personas → Multi-brand/client support with saved brand kits → Reusable customer profiles you build once and generate from forever I recorded a full walkthrough showing exactly how this works, including ALL the prompts I used so you can build it yourself. Want access to all the prompts for free? > Like this post > Comment "STATICS" And I'll send it over (must be following so I can DM)

Mike Futia

51,907 views • 1 month ago

I just built a Claude Code plugin that automatically researches viral trends in any niche 🤯 Drop in your niche -> and it surfaces the hooks, angles, and topics going viral right now across Reddit, YouTube, TikTok & Reels, so you always know exactly what to post. All inside Claude Code. Perfect for DTC brands, agencies, and creators who are tired of guessing what to make. If you're spending hours "researching" content, doom-scrolling TikTok for ideas, copying competitors who are also just guessing, staring at an empty content calendar every Monday... This plugin kills the entire loop: → Drop in a keyword (your product, your niche, a competitor) → It scrapes Reddit, YouTube, TikTok & Instagram Reels → Ranks every post by real engagement → Pulls the hooks, pain points, & exact customer language that's working → Renders a clean content-brief dashboard telling you what to make No guessing. No doom-scrolling. No blank calendar. I ran it live on "magnesium for sleep" — in 3 minutes it surfaced a 5.1M-view hook and the exact complaint customers keep repeating ("it works for a few weeks, then stops"). What you get: → The top hooks already winning, with real view counts → Your customers' pains in their own words → The formats getting watched right now → 3 ready-to-shoot content ideas Built 100% in Claude Code (with Apify + Firecrawl). I created a step-by-step playbook that shows you how to build it yourself. Want access for free? > Like this post > Comment "TRENDS" And I'll send it over (must be following so I can DM)

Mike Futia

75,395 views • 4 days ago

I just vibe-coded a TikTok slideshow automation app in Claude Code 🤯 One-click generation of the exact slideshow format that's getting DTC brands and agencies millions of organic TikTok views right now. Niche prompt + Pinterest images + Claude = finished slideshows, ready to post. Yep, I basically cloned Reelfarm in a weekend with Claude Code. Perfect for DTC brands and agencies who want to farm organic TikTok reach without hiring a creator or filming a single video. If you've watched accounts blow up posting nothing but static images with text overlays — hundreds of thousands of views per post, no face, no camera, no editing — and wondered how the hell they're producing that volume... This app eliminates the entire loop: → Build an "automation" around any niche (finance, beauty, fitness, relationships) → Claude writes the hooks, body slides, titles, and captions in your voice → Scrape Creators pulls on-aesthetic images from Pinterest → App stitches slides together with text overlays, hook image, and CTA → Auto-publishes to TikTok via Blotato (or exports as drafts) No creators. No filming. No editing in CapCut. What you get: → A reusable content engine — set the niche once, get endless slideshows → A hook bank that auto-refills when it runs low → Image collections sourced from Pinterest (not AI-generated slop) → Built-in editor to swap images or tweak copy before posting → Optional scheduler that posts for you on autopilot Built 100% in Claude Code. Deploys to Replit in one click so it runs 24/7. I put together a starter template pack with all of the prompts so you can vibe-code this yourself Want the prompts for free? > Like this post > Comment "SLIDES" And I'll send it over (must be following so I can DM)

Mike Futia

41,963 views • 1 month ago

I just vibe-coded a complete SEO Agency In a Box with Claude Code. One keyword in → full research, competitor analysis, SEO-optimized article, metadata, and AI graphics out. All on auto-pilot. Perfect for SEO agencies and DTC brands who are tired of spending an entire day producing a single piece of SEO content. Creating quality SEO content is a huge pain. You're reading competitor articles one by one, trying to find content gaps, writing drafts from scratch, then going back to optimize everything before you even think about graphics or metadata. This vibe-coded tool solves it: → Set up your brand once (value prop, tone of voice, writing samples) → Enter a topic and keywords → SERP API + Firecrawl scrape and analyze the top-ranking competitors → Gemini generates a full research plan with intent, gaps, and strategic positioning → Claude writes the article based on your brand guidelines and the research → Nano Banana Pro generates thumbnail and in-blog images → SEO metadata (title, description, slug) created automatically What this outputs: - Full competitive research and content brief - SEO-optimized articles with internal links and proper formatting - AI-generated images and thumbnail - Meta title, description, and slugs - Batch mode for multiple articles at once - Content rewrite mode for existing URLs that aren't ranking - LinkedIn and X repurposing built in Built 100% in Claude Code. (I'm giving away the prompts) I recorded a full walkthrough showing exactly how every part of this works, and I'm including ALL of the prompts I used for Claude Code. Want access for free? > Like this post > Comment "SEO" And I'll send it over (must be following so I can DM)

Mike Futia

68,146 views • 4 months ago

Claude Skills are a cheat code for DTC creative teams 🤯 One setup, reusable forever. Claude automatically follows your exact creative process — briefs, hooks, ad copy, research — without you explaining anything twice. Perfect for e-comm brands and agencies who are using Claude for creative work but wasting time re-explaining context every single conversation. Here's the problem: You open Claude: you paste in your brand guidelines, explain your brief format, write the copy, you close the chat. Next day, you do it all over again. Every conversation starts from zero. You're burning 20 minutes on setup before you even get to the actual work. Claude Skills fix this: → Write your creative process once as a Skill (a simple markdown file) → Claude reads it automatically whenever the task comes up → Skills compose — research triggers the research Skill, briefs trigger the brief Skill, copy triggers the copy Skill → All in one conversation, all building on each other → Share across your team so everyone gets the same quality output No re-explaining your brand voice. No pasting the same context every chat. No siloed projects that don't talk to each other. What's in the playbook: → The full architecture (how Skills trigger, chain, and compose) → 5 ready-to-use Skill templates built for DTC and agency creative teams → Step-by-step setup from zero to working Skills → How to write instructions that produce consistent output every time → The composability framework for running multi-step creative workflows in one conversation I put together the complete Claude Skills Playbook for DTC brands and creative agencies. Want it for free? >Like this post >Comment "SKILLS" And I'll send it over (must be following so I can DM)

Mike Futia

31,799 views • 3 months ago

I just vibe coded a static ad generator in Claude Code that creates 100+ Facebook ads in minutes 🤯 One competitor ad + your product photo + your brand kit = dozens of on-brand variations, each targeting a different customer persona. Built 100% in Claude Code. Perfect for DTC brands and agencies who need more statics at scale. The problem: You find a winning ad concept and want to test 20 variations of it. That means briefing a designer, waiting days, getting back 4 options, giving notes, waiting again. Or doing it yourself in Canva for hours. This tool solves it: → Upload any competitor ad as your reference template → Add your product photos and brand kit (colors, fonts, logos) → AI generates 10 customer profiles from your brand research → Pick how many variations you want (10, 20, 30) → Tool generates on-brand ads with persona-specific copy for each one No designer back-and-forth. No Canva templates. No generic "Shop Now" on everything. What you get: → Ads that mirror winning concepts in your brand's voice → Copy targeted to specific customer pain points and personas → Multi-brand/client support with saved brand kits → Reusable customer profiles you build once and generate from forever I recorded a full walkthrough showing exactly how this works, including ALL the prompts I used so you can build it yourself. Want access to all the prompts for free? > Like this post > Comment "STATICS" And I'll send it over (must be following so I can DM)

Mike Futia

80,231 views • 3 months ago

I just built a Claude Code plugin that runs your entire Meta ads workflow 🤯 5 skills, one plugin: it spies on competitors, maps your whole category, writes your ad copy, grades it before launch, and audits your live ad account like a $10K agency. All inside Claude Code. And now, with Claude Fable 5, it's even more insane. Perfect for DTC brands, media buyers, and agencies tired of paying for 5 different ad tools that don't talk to each other. If you're spending hours scrolling the Ad Library by hand, exporting CSVs from Ads Manager every Monday, staring at a blank doc trying to write ad variation #14, launching creative and praying it converts... This plugin eliminates the entire loop: → /spy pulls every active ad a competitor is running, ranked by run-time (longevity = proven winners) → /competitors-extractor maps 3-5 brands head-to-head and finds the angles nobody's running → /bulk-creative spins 20 on-brand copy variations off the winning angle → /ad-score grades every ad 0-100 across 6 dimensions before you spend a cent → /ad-matter audits your live Meta account through Meta's official MCP and hands you a prioritized fix list No more Ad Library scrolling. No more $300/mo spy tools. No more launching blind. What you get: → Competitor intel ranked by what's actually been running longest → The open angles in your category nobody is using yet → 20 ad variations in your brand voice, on command → A 0-100 health score on your live ad account with a fix-this-week list Built 100% in Claude Code. I wrote a free step-by-step Playbook that walks you through building this entire plugin yourself: every skill, every script, every scoring rubric. Want access for free? >Like this post > Comment "SCALE" And I'll send it over (must be following so I can DM)

Mike Futia

30,534 views • 3 days ago

I just built an AI-powered creative search engine with Gemini Embedding 2 + Claude Code 🤯 Drop in your UGC clips, product shots, and ad variations — then search through everything in plain English. "Show me all the unboxing clips." "Find product shots with natural lighting." "Which creator talked about sensitive skin?" All inside Claude Code. Perfect for DTC brands and agencies sitting on hundreds of creative files they can never find when they actually need them. If you're digging through a folder of random file names, scrubbing through raw footage to find that one clip, and relying on memory to track down what's already been shot... This system eliminates the entire loop: → Drop your videos, images, and docs into a project folder → One prompt to Claude Code — it builds the entire search app for you → Google's new Gemini Embedding 2 model actually watches your videos and looks at your images → It understands what's inside each file — not just the file name → Search in plain English and get back the actual assets with confidence scores No scrolling through folders. No relying on file names to find anything. No re-shooting footage you already have. What you get: → A searchable library of every creative asset your brand has ever produced → Natural language search across video, images, and documents at the same time → Results that show the actual files inline — play videos, view images, read docs → A system that gets smarter every time you add richer descriptions to your assets One free API key. No monthly subscriptions. Runs on your machine. I put together a full playbook with the exact build prompt, the setup process, and DTC/agency use cases to get this running in under 30 minutes. Want the full playbook? > Like this post > Comment "SEARCH" And I'll send it over (must be following so I can DM)

Mike Futia

12,198 views • 3 months ago