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The "marketing engineer" is the NEW forward deployed engineer, and I think the BEST ones will make $1M a year! A forward deployed engineer embeds with your team and uses AI to build the workflows The marketing engineer does that BUT for growth, they build AI agents that find...

204,054 просмотров • 1 день назад •via X (Twitter)

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What does it actually mean to be AI native? There was no clear guide on the internet for how to become AI native so we built the definitive one (60 min masterclass): 1. An AI native org has 3 layers: people for strategy and taste, agents for execution, and a shared context layer that makes the entire company readable to agents. 2. AI eats the middle of your work. You used to spend 80% of your day on execution. Now agents do that. Your job is the bookends: deciding what to do and judging whether it's good enough. 3. Everyone is a manager now. Your output is the output of your agents. If your agents produce garbage, that's on you. You set them up wrong. 4. Using ChatGPT doesn't make you AI native. That's like having a website and calling yourself a tech company lol. 5. No AI native org without AI native people. Most companies skip straight to the tools. That's why it fails. If your people don't understand how to manage agents, the tech doesn't matter. 6. Making your company "readable" to agents is the real work. Every process, every decision, every piece of knowledge needs to exist in a format an agent can consume. Most companies are nowhere close. 7. Speed without signal is just expensive chaos. You need the system to move fast AND know if you're moving in the right direction. 8. The skill chain is how agents get good at your specific workflows. Skills build on skills. The more you invest in them, the more your company compounds. 9. The moat is the system. People managing agents, agents reading from rich context, the whole thing getting smarter every week. That compounds. Your competitor can copy your tools. They can't copy your system. Full episode with Theo Tabah from LCA on The Startup Ideas Podcast (SIP) 🧃. This is the stuff we normally keep internal but all the sauce is yours. Theo Tabah is the brains behind advising the world's biggest companies on AI and building AI products. Your fav CEO's first call for figuring out AI. You are in for a treat Become AI native in under 60 minutes Watch

GREG ISENBERG

84,718 просмотров • 2 месяцев назад

Marketing agents are the NEW coding agents. It's code in the cloud that makes decisions off your live business data on a loop. It researches, acts, reads the results, improves, and goes again. Picture an agent that runs your entire Facebook ad account by itself. It researches your customer's pain points, generates on-brand creative, publishes it, kills the losers, scales the winners, and makes more of whatever's working. We show you the EXACT stack. Perplexity to scrape Reddit for real pain points, Nano Banana for on-brand static creative, a vision model to check it against brand guidelines, HeyGen for AI UGC video, all wired into a loop that reads Facebook's data and reacts. Now point it at a business. What are some startup ideas you can point marketing agents to? WordPress runs 43% of the internet. Take the plugins people already pay for, like Yoast, WooCommerce, and WP Forms, and build the AI-first version of each. Examples: Yoast (~$15M ARR) shows you red and green dots and tells you to fix your SEO yourself. The AI version just does it. Proven demand, no AI-native competition, and thousands of site owner pay agenices $1,000 a month and many wish they'd pay less and got more. Coding agents changed who gets to build software. Marketing agents change who gets to grow a company. Full breakdown on The Startup Ideas Podcast (SIP) 🧃. Thanks to Cody Schneider for the sauce. Will break down more marketing agents if people are interested? Just LMK. Watch. I'm rooting for you and happy growing. I think we've heard a lot about coding agents recently. And we're about to hear a lot more about marketing agents.

GREG ISENBERG

132,157 просмотров • 1 месяц назад

Grok Bot might be the first tool that lets one non-technical person run an entire business with a team of AI agents. My friend Billy runs his whole newsletter business on Grok Bot agents, and I think we're about to see 100,000+ businesses like his. BEST PRACTICES: 1. The agents run on a shared cloud computer, so running your newsletter, your X, and your receipts all in one place creates context bloat and burns tokens fast. One mission per setup. 2. Start with a Chief of Staff. Give it access to your existing docs (Notion, Slack, Gmail), have it audit the business, then tell you the top three agents to build first to drive revenue. 3. Perfect a task with the Chief of Staff before spinning up a new agent. Have it do the outbound sales once, review it, and only then say "now build a bot that does exactly that." You earn each new hire by proving the task works first. 4. Constraints are the feature. You get a limited number of agents, one thread per bot, like DMs with a teammate. It forces you to stay mission-oriented instead of spinning up a bot for every random idea. 5. You make the decisions, not the agent. Billy's team spent three weeks unable to pick where content should live. At some point you say "we're doing Notion, no more tinkering" and move on. 6. Run week one with no new agents. Build the team, learn to fly the plane, just execute. Week three is when you find the real gaps and expand, someone to man the inbox, someone for the Shopify shop. 7. Then add routines so it works while you sleep. Ask your Chief of Staff what recurring jobs would move the business forward overnight, and it builds the automations that run without you. Thanks to Billy Howell for sharing the sauce on The Startup Ideas Podcast (SIP) 🧃 (follow for more). Grokbot is really cool. Watch below:

GREG ISENBERG

4,004,406 просмотров • 11 дней назад

AI AGENTS 101 (58 minute free masterclass) send this to anyone who wants to understand ai agents, claude skills, md files, how to get the most out of AI etc in plain english: 1. chat vs agents - chat models answer questions in a back and forth while agents take a goal, figure out the steps, and deliver a result 2. agents don’t stop after one response. they keep running until the task is actually finishedno babysitting required 3. everything runs on a loop. they gather context, decide what to do, take an action, then repeat until done 4. the loop is the system. they look at files, tools, and the internet. decide the next step. execute and then feed that back into the next step. over and over until completion 5. the model is just one piece. gpt, claude, gemini are the reasoning layer. the key is model + loop + tools + context 6. mcp is how agents use tools. it connects things like browser, code, apis, and your internal software. once connected, the agent decides when to use them to get the job done 7. context beats prompt all day. you don't need to write perfect prompts. load your agent with context about your business, style, and goals and then simple instructions work 8. claude.md or agents.md is the onboarding doc it tells the agent who it is, how to behave, what it knows, and what tools it can use. this gets loaded every time before it starts 9. memory.md is how it improves. agents don’t remember by default. this file stores preferences, corrections, and patterns you tell the agent to update it, and it gets better over time 10. skills + harnesses make it usable. skills are reusable tasks like writing, research, analysis the harness is the environment like claude code or openclaw that runs everything. basiclaly, different interfaces, same system underneath this episode with remy on The Startup Ideas Podcast (SIP) 🧃 was one of the clearest ways of understanding a lot of the core concepts of ai agents could be the best beginners course for ai agents 58 mins. all free. no advertisers. i just want to see you build cool stuff. im rooting for you. send to a friend watch

GREG ISENBERG

376,293 просмотров • 5 месяцев назад

It’s time. The biggest news in our six years history. 🤝 Meet the new Stacked Marketer. Not just a newsletter anymore. But a platform for marketers to evolve and advance professionally. By marketers, for marketers. You won't find flashy lifestyle and status posts here— only useful content that helps you scale your business and career. … All by The Crew you can trust to filter out the noise and drivel the marketing industry is known for. What’s changed? 🔷 Careful attention to user experience both in the inbox and on our website. With countless devices, all with their quirks, we know it’s impossible to be perfect here. But we made a big leap forward, and we have the fundamentals to continue to improve in the future. 🔷 An educational platform to help marketers evolve and thrive in their jobs. Our Stacked Marketer Pro platform got the biggest upgrade of all, with a total revamp to enhance user experience that helps members learn more, faster, and better. 🔷 A bolder and more vibrant design across all our products, with easily identifiable common elements so you know at a glance that they come from The Crew here at Stacked Marketer. A single headquarters that unites: 🟦 Stacked Marketer - for news and insights from Monday to Friday. 🟦 Psychology of Marketing - for psychological insights on customer behavior and marketing techniques. 🟦 Stacked Marketer Pro - for education and advancement 🟦 Tactics - for ready-to-apply marketing wins. … in one accessible place. As usual, all carefully curated or created by The Crew at Stacked Marketer to help you take a step forward in your career, income, and professional life. We’re building the marketers’ headquarters we wished existed when we started out, and the way we want it to exist today for our current needs. Our course library is also growing. Copywriting. Newsletters. Google Ads. Meta Ads. Google Analytics 4. Getting Clients. Pinterest Ads. Email Marketing for E-Commerce. TikTok Ads. And more to come. All accessible with a single membership. This new upgrade to the content and user experience in Stacked Marketer is the next step in that process.

Stacked Marketer

19,863 просмотров • 2 лет назад

This is insane. An AI agent can run every boring job in outbound. We spent the last 6 months building ours. Here are my 8 favorite agents to build: Replies get sorted before we open the inbox. Campaigns go live from one command. Weak inboxes pull themselves out before they hurt a domain. Here are the agents behind it: 1. Reply Agent Reads every reply and drafts the response. A human reviews, edits, and sends. 2. Mailbox Health Agent Watches inbox and domain health. It predicts when you need new mailboxes, then buys and warms them. 3. Campaign Optimizer Agent Checks every live campaign every 6 hours. If 500+ leads were emailed and replies are under 4%, it tests new copy, replaces inboxes replying under 1%, and shifts sending to better hours. 4. Lead Qualification Agent Scores each lead by company size, industry, and tech stack. It enriches the record, updates your CRM, and only loads qualified leads into campaigns. High-priority prospect? You get a Slack ping. 5. Meeting Booking Agent Finds meeting requests inside replies. It books the slot, writes prep notes using the lead's background, sends reminders, and logs the outcome. 6. Pipeline Progression Agent Tracks opens, clicks, and website visits. It moves the CRM stage, triggers the next sequence, and creates a task when a lead shows real intent. 7. Copywriting Agent Writes cold emails and follow-ups in the campaign's voice. 8. Analytics Agent Watches campaign metrics in real time and explains what to fix in plain language. We built ours with custom code. Smartlead's SmartAgents let you build agents like these from a plain-English prompt, inside the platform where your campaigns already run. If you repeat an outbound task more than twice a week, that is an agent you have not built yet. Which one would you build first?

Hosun Chung

156,625 просмотров • 1 месяц назад

There are 8 billion people on earth. Soon there'll be 100 billion AI agents. Every one of them needs email. Six weeks ago I said the next wave of teams would run email through an agent instead of a dashboard. Today it ships. Nitrosend☄️ is launching Agentic Email Marketing: the email layer for the agent economy. What agents can do on Nitrosend right now: Sign themselves up. Point any agent at and it creates the account, connects your domain, sorts billing and sends its first email. No API key. No dashboard. No human required. Shipped, and users agents signing up with it daily. Get their own inboxes (beta, by request). Real addresses on the domain you own. Your agents receive, and send 1-1 email conversations with customers. A reply lands at 3am, your agent answers it. Anything that needs a human gets escalated to you. Ask us and we'll flick yours on. Next: Agentic Outreach (coming soon). Your agent studies your best customers, finds more like them, writes like a person, sends in sequence and works the replies. Then: set a goal and walk away. Goal-based agentic marketing is in development. "20% more activations this quarter" and Nitrosend plans, sends, measures and improves every week. Why we built this: Gmail is agent hostile and expensive per seat. Legacy email platforms assume a human sitting in a dashboard. agents needed an email layer of their own. They're already better at it than we are. They read everything, never miss a follow-up, and write personally at any scale. *94%* of actions on Nitrosend already happen inside an agent (Claude, Codex, ChatGPT, Cursor), not in our UI. Humans approve. Agents operate. This is our third email company. Six billion emails across the first two. We've been burned by every ugly part of email already, which is why the approval gates are built in exactly where you want them. Watch the launch, then send your agent to work: send it.

George Hartley ☄️

935,209 просмотров • 1 месяц назад

How to build a 1-person AI company that: - Runs locally - 100% open-source - No human employees, all agents - Real-time collaboration via email Multi-agent orchestration is not new. Plenty of frameworks already let agents hand off tasks, run in parallel, and talk to each other. So the interesting question is not whether agents can collaborate. It is what structure you use to make them collaborate. The common approach is to wire a graph of nodes and edges and reason about the plumbing yourself. It works, but you are learning a new abstraction just to describe who does what. There is a coordination structure we have trusted for a hundred years already: an organization. Every company runs the same way. People have roles, roles have reporting lines, and work moves up and down that chart without anyone relaying each message by hand. Map that onto agents and the whole thing gets intuitive. You lay out an org chart, each agent fills one role, you talk to the person at the top, and the org sorts out the work between them. You already know how a company works, so you already know how to run one here. There is no new abstraction to learn. That is exactly what Alook does. Each agent is a live Claude Code or OpenCode session with a defined role, a reporting line, and its own email inbox. The agents coordinate over email, the same way a team would. And it all runs locally through a runtime on your own machine, so nothing leaves your setup. You bring your own agent too. Claude Code and Codex both work, and if you would rather stay fully open source and local, OpenCode works the same way. To show how this feels in practice, I set up three agents as a small sales team. Vi is the one I talk to. I hand Vi a goal, and Vi routes the work down the chart. Neile runs prospect research. Vi passes the target criteria, and Neile reports back a ranked list of names, roles, and companies, each with a suggested angle and a confidence score. Lliane runs outreach. Vi hands over the messaging angle and follow-up cadence, and Lliane reports back on emails sent, responses received, and any deal that needs escalation. I never relay a message between them. Neile and Lliane report to Vi, and Vi updates me in one place. The whole thing is open source and self-hosted, so it runs on your machine with your own agents. Give the repo a star if you want to follow where it goes: I also wrote a full walkthrough on building your own AI company with it, from a blank org chart to a running job. The article is quoted below. Cheers! :)

Akshay 🚀

169,957 просмотров • 1 месяц назад

THIS GUY CONNECTED HIS AI AGENTS TO HIS OBSIDIAN AND BUILT A BRAIN THAT LEARNS ON ITS OWN. HERE'S HOW TO BUILD IT Obsidian is just markdown files sitting in a folder. That turns out to be the perfect memory for an AI agent, because an agent can read and write those files directly. He wired his agents into the vault so they pull context from it, do the work, and write what they learned back. The notes aren't the point. The loop is, and it gets sharper every cycle How to build it: 1. Point an agent at your vault. The fastest way, no plugins, no API keys: open a terminal and run npx obsidian-mcp /path/to/your/vault. That exposes your Obsidian folder to Claude as a tool it can read, search, and write to. Add it to your Claude Code or Cowork config and restart 2. Confirm it can see the brain. Ask it: "list the notes in my vault and summarize what's in them." If it reads them back, the connection is live. Now it starts every task with everything the vault already holds instead of from zero 3. Give each agent one job and a write-back rule. Tell it: "research this, then save what you found as a new note in /brain with links to related notes." One agent researches, one summarizes, one plans. Each writes its output back into the vault 4. Close the loop. Add one line to every agent's instructions: "read /brain before starting, write your result back when done." Now each task leaves the vault richer, and the next run reads that before it works. It compounds instead of resetting 5. You only steer. Review what the brain produces, point it at the next thing. The agents handle the reading, writing, and connecting The edge isn't better notes. It's a brain that feeds itself, so the work gets sharper every cycle instead of starting over Bookmark this

Yarchi

58,186 просмотров • 2 месяцев назад